JD Mall Wuhan's first store is here!It will create an immersive interactive experience space

The Yangtze River Daily Da Wuhan client June 23 News On June 23, Wuhan Metro Group and Jingdong Group held a strategic agreement signing ceremony. Jingdong Mall settled in the Qinyuan Road project of Wuhan Metro and is expected to open next year. The two parties will launch all -round cooperation in the areas of modern retail, industrial development, smart procurement, rail logistics, and smart business. Wuchang Binjiang will add a JD Super Experience Store.

Qinyuan Road project renderings. (Correspondent Yuan Yonghua's picture)

It is understood that in the first half of last year, Wuhan City and Jingdong Group signed a strategic cooperation agreement to arrange the JD Mall in Wuhan. Subsequently, the Hubei Provincial Department of Commerce, the Wuhan Municipal Bureau of Commerce, and the commercial departments of various districts recommended nearly 30 properties in Wuhan City, and JD.com has organized a team inspection many times. After more than 3 months of continuous consultation and communication, Wuhan Metro reached the intending intention of the Jingdong Mall project with Jingdong Group in January this year. The signing efficiency model of the Group's Jingdong Mall project has been highly recognized by both parties.

The Qinyuan Road project of the Metro is located in Wuchang Binjiang. It is on the ground floor of Line 5, 7, and 8. It belongs to the subway property. The total construction area is 190,000 square meters, including 2 towers, 1 podium and basement. The "Jingdong Mall" project will be settled in the podium.

Qinyuan Road Jingdong Mall project renderings. Photo by reporter Tao Changning

It is understood that Jingdong Mall is a super -experience store dedicated to building cutting -edge technology and smart life products as its core. In addition to the main consumer electronics products, it is also integrated into home and entertainment. Through the full digitalization of people, goods, and fields, break through the operating restrictions of traditional retail time and space, electronic price signs, small programs, virtual shelves and other technologies to realize online and offline homogeneous services, as well as robot shopping guides, self -service cash registers , Live, one -stopless worry -free purchase service covers all chains of shopping, installation, and after -sales.

As a typical format of Jingdong Line stores, Jingdong Mall brings together well -known brands at home and abroad to cover various trendy and smart electricity products including home appliances, mobile phones, computers, digital equipment, etc., innovate and create an immersive interactive experience space, with a sense of technology full of sense of technology Experience scenarios, comprehensively meet the different needs of consumers' shopping, buying, and playing.

The "Jingdong Mall" located on the Qinyuan Road project is a typical TOD model. The so -called TOD refers to urban complexes built with public transportation sites such as subways and light rails. It integrates work, business, culture, education, and residence, which is convenient for passengers to choose various methods such as bus, walking, and bicycles. As of the end of 2020, there were more than 20 cities that have operated TOD projects in my country, and more than 30 cities under construction or planned TOD projects.

Qinyuan Road Jingdong Mall project renderings. Photo by reporter Tao Changning

According to the person in charge of Wuhan Metro Group, Wuhan Metro TOD is mature. At present, there are regional TOD (subway town), sites and section type TOD (using the use of subway sections, stations and other spaces to develop commercial, residential and other formats) The supporting TOD (using the construction characteristics of some subway sites and interval to develop supporting commercial and parking lots around underground or around the underground or sites, mostly in the form of underground commercial streets). At present, the Wuhan Metro Line has covered more than 80%of the shopping malls and 70%of the Grade A office buildings in Wuhan. Wuhan Metro has worked hard to build the city's upper and underground multi -dimensional three -dimensional operating network sectors. It is estimated that by 2023, the area of ​​subway resources will reach 1.41 million square meters. At present, the subway properties include head enterprises such as the Three Gorges Group, Hubei Lianyou, and Zhongnan Media.

Signing ceremony. Photo by reporter Tao Changning

At the signing site of the strategic agreement, the relevant person in charge of JD.com said that choosing to cooperate with Wuhan Metro is precisely the potential of Wuhan's urban development, the hard power of the state -owned enterprises in Wuhan Metro, and the huge potential of the Qinyuan Road TOD project. The starting point of cooperation has continuously expanded new cooperation areas and achieved win -win development.

(Changjiang Daily reporter Tao Changning correspondent Zeng Si Yuan Yonghua Wang Ziqi)

【Edit: Zheng Xiaoxiao】

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