Apple cancels the iPhone14 production plan, and fruit chain companies are forced to adjust the production line

On September 28, people familiar with the matter revealed to Bloomberg that due to the surge in Apple's expected demand, the company will cancel the 6 million iPhone14 production increase plans in the second half of the year. Affected by this, suppliers have adjusted the production line and turned to high -end models.

Since the release of the iPhone14 series products, consumers prefer iPhone14Pro and iPhonePro Max compared to the entry -level iPhone14. Judging from the transaction of offline stores, the iPhone14 price has been "broken". In order to drive the sales of iPhone14, some offline stores have launched discounts on steel delivery films, mobile phone cases and charging heads. In contrast, the offline stores of iPhone14Pro and iPhone14Pro Max are in a shortage state. Among them, the most popular 512GB dark purple iPhone14 Pro Max offline transaction price has a premium of 1,000 yuan.

For consumers, Apple's iPhone14 configuration this fall has not improved significantly compared with the previous generation of products. Although the price of the iPhone14 is the lowest in the series of products, such a reason is not enough to impress the rational consumers. It is worth mentioning that economist Ren Zeping recently bluntly stated in his blog post that iPhone14 may be a sign of the apple empire.

In addition, affected by the adjustment of Apple's capacity adjustment, Apple concept stocks have also ushered in collective declines. As of the atmosphere, the concept of Apple in Hong Kong stocks fell 2.42%, and the number of declines exceeded 107.

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