On the first day of the iPhone14 series: some models increased the price of 1,500 yuan at one time, and the premium gradually narrowed
Author:Peninsula Metropolis Daily Time:2022.09.17
On September 16, the iPhone14 series products were officially released. Early in the morning, the premium of iPhone14PROMAX and Pro reached thousands of yuan, up to 1500 yuan. In the afternoon, the premium space gradually narrowed. "There are many goods this year, there are too many goods." On the 16th, a oxen said to himself at the entrance of the AppleStore retail store in the Jinan Hang Lung Plaza.
The design of the "smart island" has made many mobile phone store practitioners originally look forward to the iPhone14promax and Pro, and plan to make a lot of money on the day of release. But on the 16th, the actual amount of goods exceeded expectations, which made their hopes empty.
The premium of the large memory model was 1,500 yuan
On the 16th, the opening time of the AppleStore retail store in Jinan Hang Lung Plaza was 2 hours earlier than usual, to 8:00 in advance. 7: 52, more than 20 "ox" waiting for the receipt have been gathered at the door.
At 8:50, there are more than 40 people at the entrance of the retail store. After the official website reserved the consumer of the iPhone14 series of products to show the appointment voucher, the security guard was released into the door to pick up the goods. "Ox" is at the door. Whenever someone walks out of the AppleStore retail store, someone will come forward to ask "out"?
New Yellow River reporters observed that there were about half of the consumers who were willing to sell their mobile phones immediately, and the other half of consumers ignored similar inquiries and left quickly. At 9:05, a man took out a 256G memory purple iPhone14promax appointment in advance.
Depending on memory, color, and models, the recovery of each mobile phone is not exactly the same. At more than 9:00, the "ox" is willing to increase the price of 1,000 yuan for a 512G memory purple iPhone14PROMAX. After the man holding a mobile phone hesitated briefly, he quickly agreed that the two parties completed the operation and transfer invoices through WeChat. A few minutes later, the transaction was not over yet. Another "ox" next to him called the market and told the person who just received the goods: "You have received the compensation, come out quickly."
"Now a few minutes a price, the price market is very large, the sooner the better." A ox said that in general, in the early stage of release, the price of iPhone14Pro and MAX with 512GB and 1TB memory is relatively strong and easy to shoot. The iPhone14Pro and MAX of 256G memory increased less. iPhone14Pro, 9:31 "Ox" is willing to increase the price by 1,500 yuan.
In the early stage of sale, the price was unstable, and the telephone contact became the most common way. "Ox" needs to know the latest market price to adjust its recovery price: the bid is too high, and it is difficult to pay for it. Mobile phones mean no income.
At 9:32, a "ox" asked his companion to send the five or six mobile phones acquired to Huaqiang Electronics World, where someone was waiting for a higher price to receive the goods.
At 9:42, the two "ox" noticed the information in the group, showing an excited expression: "The bid, 256G iPhone14promax is more than 2,000 more expensive than the official website." In their opinion, there is a market price ratio for a price ratio. Just say it.
The number of "ox" gradually exceeded consumers who went to pick up the goods. At 9:45, there are about 30 consumers who are picking up the goods in the store, and there are more than 70 "ox" outside the store. In order to attract attention, some people wrote "high -price recycling" on a white handbag with red pen.
The staff of security and retail stores require the "ox" not to gather within one or two meters of the store. Every few minutes, the security guard has to ask in the crowd whether there are consumers who hold an appointment order. The staff repeatedly told consumers with the intention of buying intentions that there is no iPhone14Pro and MAX spot in the store. I want to make an appointment on the official website to buy.
At 10:00, consumers can enter the AppleStore retail store to experience a new machine. At the main entrance, about 50 or 60 people lined up into the store in one minute. There are few people around the "ox" who are around, and they are still waiting for new recycling opportunities.
Two -hour premium decreased by 500 yuan
In a "ox", the new iPhone has a premium space. "Starting from the iPhone7 bright black, this is the case every year. The price is stable after a month." A "ox" recalled that the price of the iPhone7 bright black was once fired to 30,000 yuan. When iPhoneX's first -generation screen bangs were released, the first time I bought it, I could basically make money.
This year, the most important upgrade of the iPhone14Pro and Promax is that Liu Haiping has been replaced with "smart island" in 5 years. This not only made consumers shine, but also made the "ox" smell business opportunities early.
Judging from the pre -sale situation, the iPhone14Pro and iPhone14PROMAX models are more sought -after. On the evening of September 9th, the purple iPhone14PRO of the 256GB memory of the JD.com platform was approved by 1.642 million. That night, in the Baihuazhou Scenic Area in Jinan, two young people refreshed on the official website for a moment, trying to grab the first batch of mobile phones. The pre -sale is less than 1 hour, and the delivery date of the iPhone14Pro is expected to be from October 18th to 25th, which means that it is one month later than the first time. On the 15th, the market table sorted by the "ox" showed that some people expected that the iPhone14PROMAX would premiere of 2,500 to 3,000 yuan, or even a premium of 4,000 yuan.
In fact, few "ox" really achieved a price increase of 3,000 yuan. At noon on the 16th, many "ox" have felt that the premium space of the iPhone14PRO series is gradually shrinking, "yellow." A Jiangsu netizen found that the price was "small collapse" at that time, and the iPhone14PRO series premium was only hundreds of yuan. The premium ranging from hundreds of yuan to thousands of yuan, "I feel that there are many goods this year."
New Yellow River reporters sorted out the recycling price of iPhone14Pro at 256G memory of a file port in Hunan. The premium at 11:00 was about 900 yuan, and the premium was 700 yuan after 18 minutes. After two hours, the premium was only 300 yuan. At 15:39, the port was trying to acquire 5 purple 256G memory iPhone14Pro, with a premium of only 400 yuan.
Some people complain that JD.com put too much goods and compressed the premium space. According to a message from Weibo netizens, on the 16th, some of the iPhone14 series products purchased by netizens in JD.com have begun delivery. Other analysis believes that before the official release this year, the price of "ox" was low -priced, but there were more mobile phones and less mobile phones in the market; and the official supply was sufficient. Some people found that the mobile phone booked on the official website on the official website was , Shipped in advance.
Compared with iPhone14Pro and Promax, iPhone14 has been upgraded smaller and not popular. After the iPhone14 Standard Edition, after Pinduoduo Ten billion subsidies, the price is even lower than the official website of 200 yuan. On the 16th, consumers can buy iPhone14 smoothly at the AppleStore retail store in Jinan Hang Lung Plaza.
Most iPhone users are returning to reason. At noon on the 16th, the iPhone14PROMAX ox increased at 1200 and rushed to the hot search. A questionnaire covering more than 6,100 netizens showed that only 589 people were "wanted", and they would buy the price increase. In addition, more than 5,000 people chose not to increase the price.
New Yellow River Reporter: Du Lin
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