Courier companies fight for delivery. Can the "last mile" of express delivery be resolved?
Author:Xiamen Daily Time:2022.09.15
■ The industry believes that the reward mechanism should be set up to allow delivery to come to the door.
SF promise to pay for the "no -door payment" in the 50 cities, the rookie first register the "Cainiao Delivery" trademark, and the high -end product "delivery" ... this year, "delivery door" has become a hotspot in the express delivery industry, and the industry is constantly New moves. Can the "last mile" courier distribution be resolved? In this regard, many consumers and courier holders have reserved opinions. Experts remind that if you want to "delivery" to truly take effect, it is necessary to ensure that the courier practitioners have obtained benefits.
enterprise
"Delivery" promised consumers without paying additional payment
On September 5, SF Group announced that "the dispatch is not coming to the door, and the commitment must be paid in 50 cities across the country. The reporter learned from SF Xiamen that Xiamen is one of the first batch of pilot 50 cities. From September 5th, within Xiamen City, if SF courier fails to be delivered at the standard without the consent of the recipient. It can be reported to SF's feedback through multiple channels such as SF customer service hotline, online customer service or satisfaction evaluation. After the customer service is verified, the recipient can get a 5 yuan customer experience to ensure the red envelope. The red envelope can be used to deduct it directly when placing orders in SFP, applets, and public accounts.
Not only the promise of SF's launching courier delivery at the door. In fact, at the end of July this year, Cainiao also announced that this year, including direct distribution, the last 100 meters can be selected. Options. When placing an order, consumers can choose on -site services before purchasing and payment according to the delivery page provided by the merchant on the ordering page, and no additional costs are incurred. According to an APP of the Enterprise Inspection, Cainiao has applied for the registered "Cainiao Delivery" trademark on August 23. The international classification includes 39 transportation storage and storage, 42 design research, etc. The trademark status is a registered application. In addition, two years ago, Cainiao first proposed to provide "Delivery on the door, not required" service for Tmall Supermarket in China. It has now expanded to Tmall International and other orders, covering more than 300 cities across the country. Xiamen is Among them. one.
In addition to SF, Cainiao, etc., some express delivery companies have also launched their own high -end services, highlighting the priority of timeliness, home delivery, and delivery on demand.
consumer
It should not be a "value -added service" with "red envelopes" to pay more like pulling business
Express companies "delivery" service, but consumers' views are different.
Ms. Liu, who often shopping online, said that she was an online shopping expert from college. At that time, the express delivery was to be delivered to the door. Now how the express company has regarded the "contractual obligation" as a "value -added service" to attract customers.
Consumer Ms. Zheng said that it should be at the door of delivery. Now this kind of compensation adopts the form of "return to experience red envelopes", which can only be used in SF, which is inevitable that it is suspected of pulling business.
Some citizens believe that if it is not raising the courier fee, the delivery is worthy of praise, hoping to be implemented; some citizens said that it is also good to store it in the post station and the blue shop. It is not convenient, it is also good to wait for get off work.
Courier
The efficiency of the home delivery is not high, and is willing to pursue the scale effect with "thin profits"
The reporter interviewed a number of couriers from different enterprises that the delivery station, blue shop, courier cabinet, etc. all needed the courier to pay the fee according to the number of tickets. The specific costs were different according to the actual. However, in the early years of courier warfare, the dispatch fee was reduced. The commission obtained from each ticket from each ticket was usually in the eight -nine Mao (different brands may be different), and companies such as SF will be much higher. But why is the courier still willing to make a not much commission, and do not choose to send the courier to the door?
Mr. Luo, a courier, said that the current fee is declining, which can only increase the income by increasing the amount of parts, and pursue the scale effect with "thin profits". According to Mr. Lan, the courier of the courier, you can send about 400 orders per day without delivery, and the first floor is the same as the commission of the top ten floors, and if the responsible area is an old community, the delivery efficiency will naturally decline. It can not be delivered. A maximum of hundreds of orders will be completed in a day. The monthly income is more than 2,000 yuan. The income is greatly reduced. Compared with the two, paying for the station is a good choice.
"If the commission given can be compared with SF, it can be implemented for each delivery, but it can't be done at present." Many courier said.
【analyze】
Set the delivery mechanism for home delivery
Let the option be truly implemented
"Actually, it is not for the courier to deliver the goods to the door in any case, but hope that there can be a choice." Mr. Wang introduced, for example, there is an option on the logistics page for consumers to choose to deliver the goods to the door or put it on the door, or put it on the door or put it. The station, express cabinet, etc., but with such options, it must be truly implemented.
Some people in the industry believe that whether the courier will be delivered to the door cannot be forced from the perspective of "punishment", the root cause of the problem is actually the company itself. Only by increasing the income of courier practitioners and other social security, the assessment of reform salary, performance, etc., and mobilizing the enthusiasm and initiative of the courier, can we fundamentally improve the problem of irregular distribution at the end. There will be a courier who take the risk of being complained and store your own pocket.
Express expert Yang Daqing once pointed out that price leverage can be used to match suitable solutions for users to set up a reward mechanism for delivery for courier to improve the sense of identity and belonging of the courier. Consumers can ask for delivery
Can be called to make a call to complain
What should consumers deal with at this stage if they encounter disputes? Dong Zhenfang, a lawyer of Beijing Dacheng (Xiamen) Law Firm, told reporters that Article 25 of the "Interim Regulations on Express Express" issued and implemented by the State Council on March 2, 2019 clearly stipulates: "Enterprises operating express delivery business shall submit express delivery to the agreed. The recipient address, the recipient or the recipient designated by the recipient, and inform the recipient or the consignor in person to accept it in person. The recipient or the consignor has the right to accept it in person. "Therefore, the recipient has the right to request Deliven the door and accept it in person.
According to the above laws and regulations, for the situation where the recipient or the designated recipient agrees to place the courier in the courier cabinet or the station without authorization, consumers can ask for the sender to deliver the goods to the door. Customer or dialing the customer service phone of the courier service company to complain.
Xiamen Evening News reporter Wu Jiatu/Chen Lixin
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