Kuaishou art launched the "New City Well Craftsman Support Plan", multiple incentives to help non -genetic inheritance and promotion
Author:Hebei Daily Time:2022.09.15
As the leading content community and social platform, the ecology of the fast -handed content is continuously prosperous, and a unique "non -remaining rivers and lakes" have also been opened in the field of culture and art, and a group of "new city craftsmen" committed to inheriting non -heritage culture have gathered. Data show that as of October 2021, the coverage rate of fast -moving national non -heritage representative projects reached 97.9%, and more than 58.47 million non -heritage creators produced content in fast hand. 10.95 billion.
In order to empower more non -genetic inheritors while attracting more users to join the inheritance team, in September, Kuaishou Art launched a one -month "New City Well Craftsman Support Plan", including short video collection activities and craftsman recruitment activities.
From now-October 14th, users will publish related video content such as handmade crafts such as hand-crafts and other craftsmanship, and the history of the history of learning skills, and add topics#即 即 即 即#即 即 即 即,@快 即 即 即, can participate in short videos to participate in short videos Senate. The high-quality content that meets the requirements will receive 10,000 to 100,000 traffic exposure support. For each of the five related content of users, users can also get 1 exposure flow voucher.
In order to provide more exposure and monetization opportunities for high -quality craftsmen, Kuaishou also launched the "Craftsman Support Plan". Essence
Eligible craftsmen will receive exclusive traffic support provided by Kuaishou, expose multiple resource levels, and have the opportunity to be created as a "craftsman net red" for millions of fans. Business docking to achieve more monetization possibilities. Interested parties search for "New City Craftsman", fill in the information on the details page of the event, scan the official company WeChat and note "I am a craftsman", and you can carry out the Alliance.
With the help of fast hands, many high -quality craftsmen have gained growth and development. Forging techniques inheritance@The story of their non -heritage skills and fast hands.
@(Teng Ge) makes the clay sculpture "live" through creativity. Under his drive, more and more young players in the same village are picked up the clay sculpture, using short videos and live broadcast to find a way out; 6 -year -old@ Under the lens of the Sichuan opera actor's father, Huahua shared the process of learning Sichuan opera. Huahua, who was not afraid of suffering, and was not afraid of tired, was loved by many netizens; It was reported by authoritative media such as the People's Daily and China Daily, and was invited to participate in the fast -handed "One Thousand and One Nights" party, allowing more people to appreciate the beauty of Miao and silver, and also helped the villagers sell silver all over the country ...
Based on the advantages of science and technology and platform, Kuaishou has always been committed to the protection of intangible cultural heritage. Before the arrival of the Cultural and Natural Heritage Site on June this year, Kuaishou and Beijing Dongcheng Cultural Travel Bureau jointly launched the "New City Well Craftsman" event under the guidance of the non -inheritance of the Ministry of Culture and Tourism. The form of the African Heritage Challenge "and other forms have expanded the attractiveness and influence of non -heritage culture.
Through this "New City Craftsman's Support Plan", Kuaishou will find more "guarding" artists to promote traditional craftsmanship and non -heritage culture to approach the lives of the people, enter the hearts of users, and truly become the "non -heritage of the people." At the same time, the non -heritage culture and market value will be developed and excavated in all directions, and traditional culture will be further promoted in integration and innovation.
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