"The entire network promotion" is popular in the circle to open the theme promotion week of "Book Fragrant Gate"

Consumption is a "cockpit stone" for economic stable operation. The "618" national shopping carnival, which has just passed, added a "fire" to boosting consumption across the country, including Chengdu.

The latest "transcript" for consumption shows that since June this year, the total number of orders in Chengdu ranked third in the country in the country, second only to Shanghai and Beijing;

The "618 Scene Consumption Report" released by Suning Tesco shows that this year's quality upgrade products are favored, and the average consumption level of users such as Shenzhen, Beijing, and Chengdu has become the forefront of consumer quality upgrade;

Baidu Index shows that in the past 30 days, the search heat of "camping equipment" has increased by 204%year -on -year.

Behind consumer vitality, the government can do everything possible to boost the positive actions of consumption and the sincerity of many platforms and merchants.

For example, consumer vouchers, from June 10th to 30th, after the first phase of the first phase of 240 million yuan of offline consumer vouchers, Chengdu Digital RMB online consumer coupons take turns through the three major e -commerce platforms of JD.com, Vipshop, and Meituan. Distributing, covering retail, catering, culture and other industries to meet the diversified online consumption needs of citizens.

At the same time, a number of national e -commerce platforms have launched great preferential activities: Vipshop will open the "Chengdu 520 Online Shopping Festival" online area, 5000+big -name participation activities; The theme activity promotion page, one stop to gather good things; Suning Tesco launches home appliances purchase, home appliances have been reduced by 100, super brand days, etc. of up to 1,500 yuan ... "Chengdu's consumption strength cannot be underestimated." According to the relevant person in charge of Vipshop According to the introduction, in order to further promote the release of urban consumption potential, Vipshop will be built into the city museum in late June, selecting the seasonal good products and hot -selling big names, creating an exclusive experience for Chengdu citizens.

Data from the Jingdong Consumption and Industry Development Research Institute shows that Chengdu reflects its unique temperament in frontier consumption and personalized consumption.

According to the relevant person in charge of the Municipal Commerce Bureau, with the construction of the domestic large -cycle strategic hinterland as the main body, Chengdu will further deepen the supply -side structural reform in the field of e -commerce, enhance the functional support of e -commerce on promoting consumption and driving domestic demand, and lead digital life consumption upgrades. At the same time, strengthen e -commerce resources to empower and output capabilities to surrounding, and better realize the virtuous circle of "demand traction supply and supply creation needs".

It is worth noting that after the theme promotion week of the "Great Network Promotion", Chengdu will also open the theme promotion week of the "Book Fragrant Meni" from June 19th to June 25th, and link Sichuan Wenxuan Online, Chengdu Magazine Shop, and JD.com and other businesses and platforms have carried out a number of preferential activities to allow consumers to travel to the sea and find the habitat.

Chengdu Daily Jinguan News Reporter Meng Hao Editor He Qi Tie Editor Liu Yonghao Picture Newspaper Information Map

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