Honor 70 won the "most worth buying smartphone" of EISA's annual, and the product strength was recognized by consumers at home and abroad

Recently, the European Audiovisual Association (EISA) 2022-2023 award list was announced. In this year's mobile electronic equipment award selection, many Chinese mobile phone brands stand out, and have been recognized by professional reviewers with advanced hardware performance and perfect software ecology. Among them, the Honor 70 won the "most worthy smartphone" award for the newly replaced image, aesthetic and smart interconnection experience.

EISA is an independent cooperation agency in the world's well -known multimedia technology experts. For 40 years, it has provided consumers with independent purchase suggestions from the perspective of technology. EISA stated in the evaluation: "Honor 70 provides the leading photography quality of similar products, the design is quite modern, with both light and soft curves."

Coincidentally, at the newly held China News Weekly "2022 Interesting Lifetime Conference", the Honor 70 series also won the "Emperor's Funny" brand award. The previous technology records the trend of young life, which has been affirmed by scholars and brand big coffees.

As a major masterpiece of the Honor Digital Series, the Honor 70 series positioning new products with "help young users with technological innovation" bring more than the user in multiple dimensions, and won a number of domestic and foreign lists. Fame.

In addition to winning the prize in authoritative agencies and media selection, the Honor 70 series also received a lot of praise from consumer end users. According to data from Jingdong platform, since the official launch of June this year, the Honor 70 series has purchased more than 200,000 evaluations and 97%of the praise rate, which has fully witnessed the comprehensive strength of the Honor 70 series product strength and high attention.

With the rapid development of the domestic smartphone market, young people's demand for comprehensive mobile phone experience has improved significantly, and the competition between mobile phone manufacturers has become more intense. Various manufacturers have accelerated their efforts to improve their hardware configuration and software optimization, and strive to occupy a place in the market. In this context, the Honor 70 series still has a dazzling record, which is inseparable from its accurate insight into the changes in consumer demand and seizing the opportunity to innovate.

Taking the "VLOG protagonist mode" of Honor 70 as an example, this is an innovation that Honor to solve the problem that the user cannot record the overall atmosphere and focus characters at the same time. With the help of the AI ​​portrait re -identification technology and portrait tracking technology developed by Honor, the VLOG protagonist mode allows users to generate two independent 1080P high -definition videos at the same time, one video recorded panoramic screen, and the other video intelligent chasing protagonist. And all support beauty effects and EIS anti -shake algorithms, comprehensively meet the user's aesthetic needs, and bring "smart focus, double scenery" shooting experience.

In addition to the exploration of multi -mirror videos, Honor 70's first IMX800 video main camera, combined with Honor's "excellent" Honor Image Engine computing image platform and RAW domain image algorithm, which has raised the image performance of the Honor 70 series.

In addition, the color innovation technologies and functions such as the "Liudi Crystal" and "Misty Golden Sands", the full -symmetrical four -curved screen, and the Magic Live smart engine created by the drilling craftsmanship and diamond texture are also the Honor 70 series in mobile aesthetics and wisdom The comprehensive upgrade brought by interconnection and other aspects.

The Strategy Analytics Research Report released in August this year shows that in the 2022 Q2 Honor market share of 19%and shipments reached 13.1 million units. At this time last year, the Honor market share was only 5%.

From the bottoming rebound to the peak of the top, the glory can quickly "return the blood", which is basically from the "two -wheel drive" concept that it has always adhered to, that is, one wheel understands consumer trends, insight consumers' feedback on products, and another wheels Through the continuous iteration and innovation of technology, it brings more diverse choices to consumers. The reason why glory can stand out in the dilemma of severe homogeneity and lack of innovation in the mobile phone industry. It depends on consumer insights and technical accumulation. High praise rate.

According to Zhao Ming, the current Honor R & D personnel have nearly 8,000, accounting for more than 60%. In addition, Honor's strategy of consumers -centered and people -centered full -scene strategies is actively promoted, providing users with a complete glory and smart life solution, driving the increase in overall sales, and helping Honor to continuously harvest the "smile curve".

The popularity of the domestic market has given Glory the foundation of glory to Europe. On September 2nd, after the independence, Honor participated in the 2022 Berlin International Electronic Consumer Products Exhibition (International Funkaustellung Berlin). Honor CEO Zhao Ming launched the global market Magicos for the first time through the video, and officially introduced the Honor 70 series introduction. Give European consumers. It is believed that the bold and excellent appearance design and flagship performance of the Honor 70 series will definitely get the love of overseas users, accelerate the global expansion of the Honor's full matrix product series, and help Honor go deeper and farther. (Promotion)

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