The winning prizes are not shipped, and the value does not match the panel. Is the network blind box reliable?

The probability of the lottery is not reliable to win the prize, the value of the prize is not shipped, the value is not the right board

Capped from the Internet blind box for high -priced Internet -made spoons

□ This newspaper learner Zhang Shoukun

□ Our reporter Chen Lei

"Merchants do activities, and mobile phones only need 59 yuan." Mr. Li, resident of Jiaxing, Zhejiang, received a pop -up advertisement when swiping the video with his mobile phone. He opened the promotion interface and results showed one of the mobile phones, but it took 59 yuan. Mr. Li completed the payment in a doubtful doubt, but the promotion interface turned into a blind box. He opened it to see that it was a mobile phone case. Mr. Li wanted to refund, but was informed by the customer service that "the blind box could not be refunded after opening."

Mr. Wang, a resident of Tianjin Hedong, received a 190 -dollar deduction text message not long ago. It turned out to be an advertisement for "0.01 yuan of blind box" when he first went to the fourth grade of elementary school. After downloading the APP, I found that only the first draw is 0.01 yuan, which must be pumped in three consecutive times. The two pumps in the back are the original price. The child did not pay attention to the payment. Mr. Wang went to the customer service and was also told that "the blind box could not refund the product attributes."

Like them, many people have encountered the popular Internet blind box "trap". The so -called network blind box refers to selling blind box products such as "low -priced", "leakage" and "guarantee" in the application of e -commerce platforms or blind boxes.

But is the Internet blind box reliable? The reporter of the "rule of law" recently investigated found that the Internet blind box was full of false publicity. , Can the user spend tens of yuan or even thousands of yuan buying a blind box, which may be just a ear -ear spoon after opening. In addition, the probability of the lottery is not reliable, the drawing prizes are not shipped, the value is inconsistent, and the goods cannot be refunded.

Randomly adjust probability

Show is not true

The reporter noticed that the business program for the network blind box is simple. There are many blind box small programs and APP tutorials on the Internet. You only need to spend tens of yuan to set up a blind box applet, and some can even be built for free.

The reporter spent 49 yuan to buy a network blind box applet at a virtual product mall, including installation tutorials and actual demonstrations. According to the tutorial, it took more than 10 minutes to complete the small program. It can be used normally after the payment is opened.

In this mini -program mall test interface, 3 products were launched: the supreme model -iPhone13, the probability of drawing is 0.1%; the rare model -AIRPODS (third generation), the probability of pumping is 1.0%; ordinary models - —Fiil T1 XS wireless headset, the probability of pumping is 98.8%. The probability of the three products added up to 99.9%.

In the backstage of the Blind Box Mall, the reporter saw that the probability of the mall interface is the probability of the mall interface, the probability of the three products can be adjusted by itself. At present, it is set to 0, and the remaining 0.01%blind box product pumping rate is set to 100%, which can be set with toothbrushes, hand -wash, paper pumping and other products.

The reporter noticed that in the top of the homepage of another blind box app, "This platform is identified by the Xiamen Notary Office, and the probability of all box opening is true." The reporter went in and found that there was indeed a copy of the notarization office displayed in Fujian Province. Its notarization matters are to demonstrate the process of opening the blind box with two mobile phones of Huawei and Apple. The blind box products displayed by the probability and whether they can be drawn are not mentioned.

On August 22 this year, the Sichuan Provincial Protection Consumer Rights Committee and the Chongqing Consumer Rights Protection Committee released the results of the investigation of the Blind Box APP. According to the probability of the blind box product selected by the 10 blind box apps: Blind Box The probability of the planet's hidden model is 0.6944%; the probability of the highest award for the vitality box is only 0.0007%. However, this is calculated under the premise of the establishment. When the actual platform sets the probability of setting the probability, it will set a lower probability based on high -priced goods and whether it will be supplemented with the drawn products in time. Consumers are unknown.

Taking the Blind Blind Box Box Box Box Box Box Box in the Vitality Tribe as an example: If you want to win the ultimate award -winning specific products, it will be drawn more than 71,000 times on average, which costs more than 4.928 million yuan; It costs more than 327,000 yuan; the average commodity of high -level awards will be drawn 39 times, and it costs more than 2600 yuan.

Blind Box Planet 59 yuan Blind Box Series: The probability of publicity of the platform is 1/144, that is, the first hidden model is obtained, with an average of 144 times, and it costs 8496 yuan. The vitality magic box "explosion must take away the three -piece Apple three -piece set" blind box: According to assumptions, if you want to have a legendary specific product, it costs 150,000 times on average and cost 11.85 million yuan.

The reporter found that in some blind box apps, there are also props, perspective cards, copy cards, European qi cards and other items. Before the blind box, you can know what is installed in the box in advance to improve the winning prize The probability. Many netizens spent a lot of money to buy various props, but found nothing.

No one is unreasonable

His quality of goods

In addition to the unreliable probability of the lottery, the winning prizes are not shipped, the value is inconsistent, and the goods are not right.

In June this year, Mr. Yuan, a resident of Beijing Chaoyang, took a headset worth 499 yuan in a blind box app. The order details show that the goods will be issued within 7 working days, but the goods have not been shipped for almost two months. Mr. Yuan has repeatedly reported the situation to the customer service. The explanation obtained is that "the goods are replenishing and may delay the delivery, but the time is uncertain." In July of this year, Mr. Liu, a resident of Shenyang, Liaoning, spent more than 2,000 yuan on a blind box app, which was drawn three items, but after receiving the goods, it was found that the items and the APP interface were completely different. Mr. Liu suspected that he was pitted and asked the platform to refund. The reply was "unable to refund, but it can be recovered online and exchanged for points to buy a blind box mall."

Mr. Liu found that the price of goods in the blind box mall is much higher than that of other e -commerce platforms or offline stores.

Mr. Zhang from Sichuan also has similar encounters. He bought a blind box worth 50 yuan on a blind box app. Essence

The "oolong" blind box encountered by Mr. Yan from Jiangsu made him surprised. After downloading a blind box app, he opened a more than 500 yuan blind box and opened the official website for more than 4,000 yuan. When he received the product, he was stupid -there was only one "nail" in the paper box sent by it. Essence

Can I buy genuine goods through the Internet blind box? The reporter was measured.

In an APP called Magic Blind Box, the reporter spent 39 yuan to buy a "digital stuffy bag" lottery opportunity. The blind box lists dozens of prizes in the possible prizes. The Bluetooth temperature and humidity meter of a well -known technology company on a market worth 39 yuan is a laptop of more than 10,000 yuan. However, after the reporter's lottery, the prize was found to be a multi -channel charger, and the name of the product was not retrieved on various e -commerce platforms.

After receiving the goods, the reporter found that the charger did not have 3C certification, security indicators and other signs, and the official website address it provided could not be opened. The customer service phone was displayed as the empty number. The reporter then asked the blind box customer service on the market price of the charger. The other party replied that "it is worth the value of items according to market pricing, but the brand information is not convenient to disclose."

In addition, the reporter randomly chose the other three blind box apps. The situation encountered is similar to it: the goods issued are not in the possible blind box products that are publicly announced; Go to the manufacturer customer service.

The related protocols of a variety of blind box apps on the market include the blind box products "in principle without refunding", "not supported for seven days without reason to return the goods", "once the opening, cannot be refunded" and other content.

Regarding this phenomenon, many experts interviewed by reporters pointed out that according to the consumer rights protection law and the "seven -day purchase of goods for seven days without reason" and other laws and regulations such as the seven days of online sale products without reason to return the goods without reason, it is not without reason to return the goods. Clearly include blind box products. Therefore, if the consumer finds the online blind box, it is found that the products they have received do not meet the quality requirements or do not meet the marketing propaganda and commitment of merchants, and they may require merchants to fulfill their return obligations.

Multi -party governance rectification

Strengthen platform responsibility

Regarding the application of background dark box operations and setting unfair after -sales rules through the blind box, Du Xiujun, a lawyer of Beijing Zhongwen Law Firm, believes that such apps may be suspected of illegal or even criminal crimes. my country's anti -unfair competition law requires operators to have the following situations when there are prizes, such as the types of prizes, redeeming conditions, bonuses, or prizes, etc. Let the internal personnel win the prize of the prize for prize sales. Moreover, if the merchant's dark box operation or the real winning rate of the system is far lower than the public announcement of the winning rate, it involves a certain standard, and it may be suspected of false advertising.

Huang Qunhui, a lawyer at Beijing Yinghe Law Firm, said that according to the "Measures for the Rights of Consumers' Rights and Interests", the prize of the zero probability of the Internet blind box claims that the publicity behavior of being able to win the award is suspected of fraud.

"According to the e -commerce law, if the platform knows or should know that the services provided by the Blind Box APP have an act that violates the legitimate rights and interests of consumers and does not take necessary measures, they must assume joint responsibilities with the actual operator of the APP." Responsible for the corresponding supervision responsibilities is mainly responsible for information registration, verifying and registering the identity information of the actual operator of the network blind box, establishing a registration file, and reporting to the market supervision department; A large number of complaints, investigations by market supervision departments, etc. There are blind box apps that violate laws and regulations. The platform should take measures such as warning, suspension or termination of services to avoid the expansion of consumers' losses.

Interviewed experts agreed that there are certain regulatory blind spots in the current network blind box. External supervision should be combined with self -discipline of platform operations to prevent network blind boxes from becoming a "net pit blind box".

Huang Qunhui said that at the national level, there is no uniform blind box regulatory rules. The legislative departments and regulatory departments need to be aimed at the new business format of blind box marketing. Through the amendment of the law, the introduction of relevant rules, legal interpretation, etc., refer to the regulatory rules of the prize sales behavior, and formulate a blind box marketing supervision rules as soon as possible to clarify the blind box marketing. The scope, method types, and the rights and obligations of operators and consumers, draw out the bottom line of blind box marketing, pull out the positive and negative list of blind box marketing, and clarify the legal responsibilities of operators' illegal marketing and supervision responsibilities of regulatory authorities. "Compared with offline, online blind box operators are more likely to use background control to change the results of the extraction and adjust the probability of extraction." Du Xiujun said that the market supervision department should strengthen supervision in targetedness, and the platform should retain the probability of extraction probability settings. 2. The complete record of the results of the draw, while establishing and improving online dynamic inspections and regulatory mechanisms, and rectification and closure of the commercial main body of the business requirements that do not meet the business requirements.

Du Xiujun believes that the relevant platforms should be responsible for guarding the soil, and a substantial review and compliance on the APP that drain various types of platforms on their platforms, conveniently accept and dispose of user complaints, and timely feedback to the APP operator. Turn it on the blacklist. If the APP operation is suspected of illegal crimes, it shall actively cooperate with the national network information, public security, and industry information departments to deal with relevant illegal crimes according to law.

Source: Rule of Law Daily

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