Ten years of milestone work is officially released: Huawei Mate50 series technological innovation re -evolution

Under the expectations of all people, on September 6, 2022, the Huawei Mate50 series, who had two years, once again gathered scientific and technological innovation and officially returned.

As the Huawei high -end flagship series, the Mate series has always been a leading technological innovation user experience and continuously exploring the new height of scientific and technological innovation, thus becoming synonymous with high -end flagship phones. This time, in the Huawei Mate50 series, Huawei is equipped with a number of cutting -edge technologies: the industry's first Volkswagen smartphones that support Beidou satellite news; the first industry is large and the ten -speed variable aperture lens, the image is in optical design, mechanical structure, optoelectronics, optoelectronics The four major links of the conversion and image algorithm are fully upgraded; the exclusive anti -falling Kunlun glass; it is equipped with HarMonyOS 3, the first super space storage compression technology, innovation "emergency mode" and so on. In addition to the convenient and efficient experience, the introduction of privacy centers, security centers, and application management centers to defend the privacy and security of each consumer and continue to lead industry innovation.

In fact, since the first Huawei Mate in 2013, it has gone through the eleventh generation of ten years. The Huawei Mate series has brought users many classic models and many cutting -edge black technology, which has promoted the development of the industry. Pronouns for cutting -edge black technology.

Today, can the return of the Huawei Mate50 series change the pattern of the high -end mobile phone market?

Ten years of milestone work

For the Huawei Mate50 series, Huawei's executive director, terminal BG CEO, and smart car solution Bu CEO Yu Chengdong is clearly confident, and before the press conference, it is called the "ten -year milestone" work. Essence

In terms of communication technology, the Huawei Mate50 series has realized the satellite communication technology of "breaking up to the sky", and it is also the industry's first popular smartphone to support Beidou satellite news. When users are in an environment where there is no ground network signal coverage such as a deserted area, an involved in the sea, and the earthquake rescue, they can also send the text and location information for help at any time, and support multiple positions to generate a trajectory map at any time. Bringing the sense of security at all times is also of great significance for the development of the global mobile communications field.

Institutions analyze that "satellite communication" means that the satellite is used as a relay station to forward microwave signals to communicate, and its coverage is far greater than the general mobile communication system, so it plays an important role in disaster emergency communication and military defense. At the same time, satellite communication is also one of the important application scenarios of commercial aerospace.

At present, major technology giants have accelerated related projects. In addition to Huawei, Apple has also studied satellite communication technology in recent years. Tianfeng International Analyst Guo Mingzheng had previously revealed on social media that satellite communication is one of the test projects of the iPhone 14 before production. Apple has completed the hardware test of satellite communication functions. Whether the upcoming iPhone14 can eventually provide this feature depends on whether Apple can talk about business models with operations.

Not only that, in terms of communication technology innovation, the Huawei Mate50 series equipped with Harmonyos 3 also has a distributed communication function, that is, the cooperation of mobile phones and tablets, sharing honeycomb communication capabilities. For example: When logging in to the same Huawei account, for the MatePad that only supports Wi-Fi connection, there is no need to share the hotspots of the mobile phone. Just close the two, and MatePad can automatically connect the mobile phone honeycomb signal. In addition, Huawei mobile phones and MatePad also support calling and SMS sharing. When logging in to the app using the MatePad, the verification code sent to the phone can be automatically synchronized to the PAD without having to switch the device back and forth.

As the first flagship product released with Harmonyos 3, the Huawei Mate50 series brings more new features and new experiences. Such as: super memory management, better fluency in multi -tasking scenarios; super -space storage compression, optimizing and compressing on duplicate files and non -common applications based on the file system level. Based on the 256GB test model, it can save up to 20GB available space.

Yu Chengdong previously mentioned that as of July 2022, the number of users of Hongmeng operating systems exceeded 300 million. While Hongmeng's ecology is constantly prosperous, it also further guarantees the smooth use of the Huawei mobile phone user terminal and lays the foundation for Huawei mobile phones to recapture the high -end market.

Not long ago, Huawei released a new brand -Huawei's image XMAGE, which is the result of Huawei in the field of mobile imaging for all the accumulation, practice and creation in the past, further condensing and summarizing. This time, the Huawei Mate50 series was equipped with XMAGE, which integrates aperture -adjustable design into the mobile phone imaging system to bring ultra -light variable main camera. It also uses a new wide -angle macro camera to further realize the clear image experience from nearby to far.

In terms of ultra -light change main camera, the Huawei Mate50 series ultra -light change main camera will greatly improve the ability of mobile imaging optical systems. There are four smart apertures in the automatic mode, which can intelligently match the size of the aperture according to different scenes. Under the professional mode, through the tenth -gear -adjustable physical aperture, you can adjust the depth of the field and the degree of blurring. The protagonist and background of the story are defined by you.

As Huawei's top flagship products, in addition to bringing a peak video experience, the Huawei Mate50 series also brings reliable structural design. According to Huawei, Huawei Mate50 and Huawei Mate50 Pro Supreme Edition uses Huawei Kunlun Glass. Compared with ordinary glass panels, the whole machine has a decrease of tenfold. ", Strong protect the screen. The Kunlun spirit extended behind Kunlun Glass also symbolizes that Huawei continues to climb innovation on the road of scientific and technological innovation. It is worth noting that the Huawei Mate50 series also innovatively launched a long battery life, super fast charging and innovative emergency model. There is still 1%of the low -power volume to automatically enter the emergency mode. The intelligent startup poly energy pump can be used to achieve emergency operations such as 12 minutes or 10 bright codes or 4 bright code or 4 times to solve the urgency of users.

From the design of the ID to the ultimate black technology function to the innovation experience, the ten -year work of the Huawei Mate series -Huawei Mate50 series is still leading industry innovation and becoming a representative masterpiece in leading the industry, once again setting high -end flagship benchmarks.

Fight for the "throne" of high -end flagship markets

The smartphone industry has fallen into a weak growth. In the first half of this year, the domestic smartphone shipments fell 21.7%year -on -year, the worst result since 2015. However, multi -party data statistics show that the demand for the high -end machine market has not been fully met. Counterpoint analyst Ivan Lam once said that the ASP (average market unit price) in the Chinese market has increased from the past 1500 yuan to 2700 yuan to 3,000 yuan.

In Huawei's view, if you want to take the road of high -end, you still need to focus on underlying innovation, long -term R & D investment and patient market cultivation.

Large screens, long battery life, unique ID, super performance ... These familiar keywords come from the Mate series. Each generation of Mate has engraved the innovative history and era mark of smartphone development. Wireless reverse charging, computer mode, refers to joint screenshots, AI wisdom payment, smart interest screen display, AI smart camera, cross -device collaboration, super terminal, etc. These real technological innovations have made Huawei buried in users' hearts. The seeds of "high -end brand image" and "ultimate black technology king".

In fact, high -end mobile phones are not in high pricing or large marketing investment. The ultimate point lies in consumers' identity of the brand and the differentiated experience of products.

Looking at the industry, the folding screen is a major revolutionary innovation in the mobile phone market in the past two years. According to IDC data, in the first half of 2022, with Mate XS 2, P50 Pocket and other products, Huawei Folding screen mobile phones accounted for 63.6%of the market share in China, accounting for nearly 2/3. In the ultra -high -end market with an average price of more than 8,000 yuan in folding screens, Huawei still leads other mobile phone brands with strong brand power and product.

What is even more exciting is that Huawei mobile phones have been developing. According to data from many research institutions, since 2022, Huawei's domestic market share has begun to rise, and the supply chain has gradually improved.

In April this year, Yu Chengdong also said that the issue of Huawei's supply chain has been improved: "Last year, our mobile phone supply chain was difficult. This year Huawei mobile phones began to return, so everyone wanted to buy Huawei products and Huawei mobile phones."

Today, the return of the Huawei Mate50 series may become a key variable in the high -end market. At the same time, it will also become a catalyst to re -activate the domestic high -end mobile phone market. When the spring is pressed to the lowest, it is precisely when the elastic potential energy is the strongest.

Edit | Meng Jintao

Daily Economic News

- END -