Huawei enrolled online car rental market?Looking forward to the disruption, the effect depends on the intensity!

Wen | Stupid snake

From the perspective of related data, compared with European and American countries and even some Asian countries, there is still a gap in my country's per capita car ownership level.

This means that my country's automobile market still has room for development. Today, new energy vehicles and smart cars have become the main direction of the development of new generations. From the perspective of intelligence, cars are also a terminal with a larger terminal than mobile phones, computers and other terminals.

Focusing on this terminal hardware plus maintenance and service model, there is a lot of promise. This is also a market foundation for some powerful companies to have special expectations for the automotive industry. Such a seductive market has naturally triggered the entry of large enterprises such as Huawei. On the one hand, although claiming that they do not do cars, they have already invested in the software and hardware of automobiles and have already founded a few years. This is Huawei. One way for layout. At the same time, Huawei also opened another way related to the car: According to observation, in the competitive online car market, it ushered in a new stroller -Huawei. Following a few cities such as Beijing, Shenzhen, and Nanjing, the Huawei Petal Travel Program entered the national market and is currently negotiating with T3 travel full access.

How to view Huawei's layout in the field of online car rental? Uncle Snake thinks:

1. Since the face of the United States' suppression, Huawei has quickly adjusted the original business. For example, it has been sold on the glory series of mobile phone terminals. Some technologies in the field of communication have begun to extend to new energy fields such as photovoltaic. Then, even if it is not directly involved in smart car manufacturing, it also cuts into certain fields through various ways, such as relying on Hongmeng system to lay out in terms of automotive software. Only the market size of the automotive field can meet Huawei's pursuit of a major business in terms of scale. Therefore, it is better to understand Huawei in the field of car -related. Huawei has its advantages to integrate industrial resources.

2. Cutting into the online car rental market, we can also consider the in -depth resource integration and market layout of the automotive industry. To carry out online car -related services in major cities, a certain amount of car hardware resources are needed. This is a seductive cake for suitable car manufacturers. It is conducive to conducting in -depth cooperation with automobile manufacturers and providing the foundation for software services. At the same time, market tests can also be performed through this channel. From this perspective, Huawei ’s ride -hailing may not be running to fill the market opportunities that have been affected by Didi. Even though Didi did not happen, Huawei would promote the test of water on the Internet. It was just that after Didi was affected by supervision, it provided more market imagination to other competitors including Huawei.

3. As for whether Huawei ’s online car rental will cause a disruption effect on the existing online car market. As long as Huawei insists on doing it, the disruption is yes. Since Didi got out of the shelves for more than a year, the market pattern of the online car rental has changed from 9: 1 to 7: 3. In addition to Gaode, Meituan, Cao Cao, T3, such as Gaode, Meituan, Cao Cao, and T3 are expected to seize them, if Huawei is fast enough, it can also get a certain share, which is the stirring effect in itself. For users, there is another choice.

As for how much Huawei cuts into the online car, it depends on Huawei's investment. According to the recent thinking of Huawei's internal to shift from the pursuit of scale to the pursuit of profits, the online car rental needs to invest a certain amount of subsidy resources without contributing to the short -term profit. Situation adjustment. Therefore, the effect of the stirculation will have to wait to see it to be clearer.

Of course, Uncle Snake still expects Huawei to have a certain effect of stirring, which means that in the short term, users have another chance to bare wool. After all, the service experience of some online car rental has some or local declines. It also needs to be stimulated by some introduced strokes to improve the service level.

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