Talk to Twitter, but Musk will not give up the social platform

From Twitter, from each other, to your meters, and to the opposite look, Musk spent his shortest time. Now, this purchase is more like an acquisition of a drama movie, which is finally at the end of the end. On August 30, Twitter showed a document submitted to the Securities and Exchange Commission that Musk had officially issued a notice to Twitter to terminate the acquisition.

In many people's eyes, the story is about to come to an end. No matter how the court judges the next judgment, Musk will no longer pay for the acquisition of Twitter

Why does it evolve in such a situation?

In April, Musk revealed the plan to acquire Twitter, which was quite resistant to this. And used the "Poison Pill Project" to hinder Musk's acquisition. But not long after the time, the two parties who turned their faces once reached an agreement, and Musk would win Twitter at a price of $ 53.20 per share.

The rare acquisition involved an amount of 44 billion US dollars. If it is completed, Musk will have an influential social platform, and the bosses of Twitter will make a lot of money. Originally, the two sides promoted the completion of the acquisition with a smile. As a result, after three months, Musk regretted it.

On July 9, Musk refused to fulfill his acquisition obligations on the grounds that Twitter violated the terms of many agreements. Subsequently, Twitter was anxious, and immediately sent Musk to court, asking the other party to give a statement. From cooperation to turning in a short period of time, it has aroused many heated discussion among netizens. Someone said with emotion: It is worthy of Musk, and the front foot said that the strictest criticism can be left on Twitter, and the back foot treats what he said as fart.

The purpose of Musk

The reasons for Musk's termination of acquisitions are divergent and cannot reach consensus. But it can be known that the purpose of Musk's acquisition is definitely not to make "Twitter" better, but to see a powerful traffic effect.

Speaking of traffic, Musk should be familiar with. No company in the world can save huge publicity costs like Tesla and Space X. The boss who runs the train with all his mouths. In the eyes of scientific and technological enthusiasts around the world, whether Musk is true or not, they will not deny that it is a marketing ghost.

For Musk, once he has a Twitter, it can do too much. It wants to promote Tesla, Space X, not too easy. On the other hand, Musk has been preparing for immigration Mars, but people who are slightly cognitive in the aerospace field will not believe such a plan that almost no progress will be made.

At this time, Musk needs to use the power of social platforms. By speaking in Twitter, you can easily stimulate countless people's aerospace dreams and let them pay for their own Mars immigration plans, and ignore that this may be a task that Musk has been difficult to complete in his lifetime.

In addition, Musk's various emerging technology companies, including the excuses of brain machines, and underground tunnel traffic, need to continue to market their reputation.

Summarize

In the final analysis, Musk wanted to acquire because he saw huge commercial value and use on Twitter, but with the changes in the economic situation and some factors, these values ​​and uses were damaged. Meet Musk's needs, so he gave up without hesitation.

Although Musk gave up Twitter, he would not give up social platforms. Wait until the next right time, I believe he will still take it firmly. In the final analysis, what eventually affects Musk is not the identity of technology madman, but that essential businessman identity.

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