Digital cultural and creative, "Camping+Prefabrication", New Olympic New Audiovisual ... The highlights of the 2022 service of the cultural and tourism of the service and trade will come!

China Economic Net, Beijing, August 25 (Reporter Wei Jinjin) From the top 500 companies such as Tencent Technology, to key national cultural exports such as Youku, Dongzhong Technology and other national cultural exports; The top 30 "and nominated enterprises, to the perfect world, Liad and other national cultural and technological integration enterprises, and then the popular innovative enterprises such as the popular Qitian, Whale World, Black Bow, Qingbo Smart Beijing high -quality cultural enterprises will gather together to appear in the service meeting in 2022.

On August 25, at a press conference held by the Organizing Committee of the Service Fair in 2022, the reporter learned that this year's special exhibition of cultural tourism services will be unveiled at Hall 1 and Hall 2 of Shougang Park Exhibition District. Focusing on the annual theme of "digital empowerment of cultural tourism, cultural innovation and a better life", nearly 500 companies will participate in the exhibition offline, and more than 900 companies will participate in online and offline exhibitions.

Yuan Universe and Digital into high -frequency words

Demonstrate the infinite charm of cultural science and technology integration

At the meeting, Zhang Jinlin, deputy minister of the Propaganda Department of the Beijing Municipal Party Committee, introduced that in recent years, Beijing has adhered to the development strategy of "technology empowering culture, cultural empowering cities", actively promoted cultural and technological integration, and achieved remarkable results. And this result will also be fully demonstrated at the special exhibition of cultural tourism services, and the Yuan universe and digitalization will become a high -frequency word for the current cultural tourism service. At the same time, the centralized display of the Beijing -level cultural industrial park will also become a highlight of the topic of the cultural tourism service. In addition, the new cultural performing arts of cultural performing arts will also appear at the cultural and tourism service exhibitions such as the "big drama watching Beijing" and "The Hall of the Hall" and the 70th anniversary of the art of Renren.

Relevant statistics show that from January to May 2022, 16 industry small categories with a relatively obvious characteristics of Beijing's new cultural format realized operating income of 429.98 billion yuan, accounting for 67.8%of the city's cultural enterprises; The operating income was 326.81 billion yuan, accounting for 51.6%of the operating income of cultural enterprises in the city. Zhang Jinlin said that high -quality cultural and technology companies have gathered in Beijing, which has led to the prosperity and development of a large number of cultural and technological integration industrial parks. These parks have become the innovative place for cultural and technological integration, creating new models and new experiences for the high -quality development of Beijing's cultural industry. The common promotion of the factors has prompted Beijing's cultural and technological integration highlights and continuously achieved new results. "

Dozens of digital cultural and creative products debut

Empowerment Digital Cultural Bo New Experience

At present, the cultural and creative development of the museum shows a blowout situation, and the new models and new gameplay are endless. Deputy Director of the Beijing Municipal Bureau of Cultural Relics talked to Dechun that this year's Cultural Bowen Innovation Exhibition Zone brought together 28 representative Beijing Museums and 14 museum cultural and creative service companies to participate in the exhibition. More than 680 museum cultural and creative products will be displayed in Beijing The innovative achievements of the cultural and creative concept of the regional museum.

It is reported that the Cultural Board Cultural and Creative Zone will innovate the form of digital display, highlighting the achievements of digital cultural and creative application results in the integration of museum collections and science and technology in recent years, so that cultural and creative "move" and let cultural relics live. During the period, dozens of ingenious digital cultural and creative products such as the Capital Museum, Tsinghua University Art Museum, and Baita Temple Management Office will debut to the audience to meet the audience, so that the audience will feel the beauty of the digital literary blog at close distance. The audience brings a new cultural and creative experience.

Real scenes such as RV camping

Pioneering cultural tourism consumption "New Blue Ocean"

Today, the RV camping market has continued to be hot. In the summer of this year, the theme activities in many places have detonated the summer consumption boom. Liu Bin, deputy director of the Beijing Culture and Tourism Bureau, said that at the exhibition site, the car camping life of RV and tents will be presented in real -world. At that time, a catering brand company will also be introduced at the scene to display the "Camping+Pre -production" of RV and tent camping living service solutions, solve the pain points of the meal difficulty, and realize the beautiful travel experience of "beautiful scenery+food".

As micro -travel and micro -leave drive the tourism market to gradually recover, the potential for cultural tourism consumption will be continuously released. Liu Bin said that the leading enterprises and leading brands of the tourism industry will focus on exerting effort. China Traveling, First Travel Group, and Bei Kong Real Estate will launch rich tourism products and preferential activities. During the period, Bei Kong Real Estate Group will start a new product of the "International Capital".

Grasp the Olympic Games after the Olympic Games

Promote the promotion of new audiovisual scenes

New and hearing is a business card in the capital culture and the engine of the global audiovisual industry center. It is reported that this year's "Beijing New Audiovisual Exhibition" will focus on showing the results of smart radio and television winter Olympics, the Yuan universe audiovisual experience, digital audiovisual consumption scenarios, and the ecology of the new vision industry.

Kong Jianhua, deputy director of the Beijing Radio and Television Bureau, said that seizing the Olympic opportunities after the Olympic Games and promoting the transformation and demonstration promotion of smart radio, television achievements is an important task of the capital, radio and television. "We select head companies such as International Cloud Broadcasting Company, Shells, and Liad, and show the audience with 8K ultra -high -definition broadcast, free perspective, 5G cloud broadcast, VR smart venue digital twin, Micro LED display and other model typical examples of winter Olympics. Application and promoting the social promotion of new and audiovisual scenes. "And head institutions such as Ling Yunguang, Zhongying Year, and Square Technology will also set up a series of immersive audiovisual experience scenes for the audience at the scene.

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