East China's first!JD International and Yantai Free Trade Zone jointly created a cross -border O2O experience store
Author:21st Century Economic report Time:2022.08.25
Recently, the Yantai Cross -border O2O Experience Store (hereinafter referred to as the "Experience Store"), a Yantai cross -border O2O experience store (hereinafter referred to as the "Yantai area") of Jingdong International and Shandong Pilot Zone (hereinafter referred to as the "Yantai area"). This is another cross -border experience store opened in China after Xi'an, Sanya and other places, and it is also the first cross -border experience store in Jingdong International in East China. The store provides over 10,000 cross -border goods including food and daily categories. Commodities will be shipped directly from the domestic bonded area, allowing consumers to enjoy a large amount of high -quality overseas genuine products at preferential prices.
At the same time, Yantai District and JD International will also jointly build a cross -border trade distribution center in Yantai to rely on their respective resource advantages to build the JD International Cooperation Center Warehouse and optimize the business environment of the cross -border distribution center. The service system, including the comprehensive trade service platform, bonded display O2O center, incubation live broadcast base, and bonded smart logistics management system, helping the high -quality development of Yantai's cross -border e -commerce market.
Omnic channel resource support and exploration of new models of cross -border e -commerce
Experience store is located in the business center of Yantai City. It is divided into four venues: the Korean Pavilion, the Japanese Pavilion, the European and American Pavilion, and the ASEAN (Vietnam) Pavilion. It is the first cross -border experience store in Jingdong International. Flat meter experience store. The store shows more than 10,000 imported genuine products including food and daily use, so that local consumers can buy more high -quality cross -border products without going abroad, and experience the online and offline cross -border commodity shopping scenarios. Consumers can buy the code on the product label after experiencing cross -border goods in the store and buy an order on the JD App.
Not only is the goods rich, Jingdong International will also improve the service experience of the experience store through a series of operating methods. On the one hand, through offline store operations, clerk management, category planning, etc., face -to -face supervision and training services, and cooperate with multi -channel multi -form propaganda and promotion to create a cross -border O2O brand image with local characteristics; on the other hand, experience stores will also be Relying on the new generation of robotics products, Jingping shops, interactive shelves, and intelligent passenger flow analysis of JD.com retail, provide consumers with intelligent interaction and guidance services, and create an immersive cross -border O2O consumption experience.
Actively promote the high -quality development of cross -border e -commerce to help Yantai start to start a free trade city brand
On the third anniversary of the listing of the Yantai area of the Shandong Pilot Free Trade Zone, while the JD International and Yantai Area are creating a experience store, they will also rely on the resource advantages of JD Group in technology and logistics to build a cross -border trade distribution center for the business of technology and logistics. Through the construction of a service system for cross -border e -commerce platforms, warehousing and logistics, development zones, and talent cultivation, the development of local cross -border e -commerce industry chain is comprehensively promoted.
In addition, Jingdong International also provides professional guidance for local cross -border investment promotion activities, supplemented by experts and embassies to provide green access channels, platform training guidance and store operations for cross -border enterprises that settled in. At the same time, with the help of Jingdong International's "Star Election Plan", it will introduce diversified marketing methods such as stars and experts to live broadcast and endorsement. Through the support of the above resources, Jingdong International can introduce more overseas resources, high -quality merchants, explosive products, star resources, etc. to Yantai, helping to start the city brand of "Free Trade Yantai".
As a one -stop consumption platform for imported goods under JD.com, JD International will continue to rely on Jingdong Group's digital intelligence society supply chain capabilities to adhere to the facts of help, deepen the overall channel layout, and further explore the in -depth integration of online and offline cross -border consumption scenarios. Essence At the same time, JD International will actively lay out nationwide to expand more cross -border experience stores to synchronize world life for more consumers.
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