Tencent released the quarterly social value quarterly report

Author:Chongqing Radio and Television Time:2022.08.24

Expert discussion: The tension of social innovation is the perspective of sustainable social value

"One of the important features of social innovation is the needs that have not yet met the needs of the disadvantaged and relatively weak people. Internet companies should continue to improve their awareness of social responsibility, not only attach importance to commercial innovation, but also promote the common prosperity and common social prosperity of society through non -commercial innovation. Enter the new era. "

On August 22, 2022, a seminar on the theme of "Social Innovation and Sustainable Social Value" co -organized by the Southern Weekend and Tencent, He Guili, deputy director and deputy secretary -general of the China Internet Association, clearly pointed out that Internet companies are in society Responsibility in innovation.

The topic of social innovation caused by this was warmly discussed by the guests. From the perspective of industry advocacy, academic observation, and corporate practice, He Guili, deputy director and deputy secretary -general of the China Internet Association, Lu Peng, director of the Economics and Science and Technology Sociology Research Office of the Institute of Sociology of the Chinese Academy of Social Sciences, and co -director of the China Commercial Civilization Research Center Qin Shuo, the sponsor of "Qin Shuo Friends Circle", Chen Juhong, vice president of Tencent, and the head of Tencent Sustainable Social Value Division, Xiao Liming, Vice President of Tencent Sustainable Social Value, Chen Yan, General Manager of Tencent User Research and Experience Design Department, Dou Ruigang, vice president of Sustainable Social Value and the head of Yinfa Technology Lab, gathered in the clouds and collided with a spark of thought. The salon was chaired by Lu Jianzhong, a director of the Global Report.

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Responsibility, social innovation beyond business

Since China ’s full function has access to the International Internet in 1994, the Internet industry has gradually become an important force for developing a new economy. The impact of product services for head Internet companies on socio -economic development is huge. Performing social responsibilities should become the conscious actions and mission of these enterprises.

From the perspective of He Guili, deputy director and deputy secretary -general of the China Internet Association, how can we understand the "co -creation and sustainable social value"? The value of a enterprise in society is the manifestation of measuring the level of evolution of an enterprise. For example, arrange employment, provide products and services, consider the rights and interests of social stability and related populations, help disadvantaged groups, and contribute to the construction of public welfare undertakings. A better future is you, me, and our common cause. In this process, we will encounter various problems that need to be solved. This requires us to continue to innovate and find ways to solve the problem. We need to accurately grasp the new development stage, thoroughly implement the new development concept, and do today, want to grasp the sustainable and healthy development of the enterprise itself, continue to improve ourselves, dare to revolutionize themselves, but also continue to innovate in practicing social responsibility To continuously improve, it has become a backbone for promoting sustainable development of society, and reflects the lofty social value of the enterprise.

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He Gui, deputy director and deputy secretary -general of the China Internet Association

Chen Juhong, the vice president of Tencent and the head of Tencent Sustainable Social Value Division, introduced Tencent's thinking on social innovation: Tencent mainly promoted innovation exploration in the three directions of technological innovation, product innovation and model innovation. She further explained the relationship between the three. Technological innovation is the foundation, product innovation is the path, and model innovation is ecology. The model innovation relies on technological innovation, based on product innovation, builds a "co -creation" mechanism, and builds a system that integrates social value and business value, so as to enlarge social value and make it sustainable, and even feed back technology innovation and product innovation.

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Tencent Vice President, Tencent Sustainable Social Value

Chen Juhong said that "innovation" is the driving force for sustainable social value and can provide potential energy for social value ecosystems. Tencent is looking forward to creating with more partners and promoting the sustainability of people's and environmental, economic, and social development.

Heart -on lecture, see the tension of social innovation

"Scientific and technological innovation and social innovation are just two engines that promote the high -quality development of China's economy." Lu Peng, director of the Economics and Science and Technology Sociology Research Office of the Institute of Sociology of the Chinese Academy of Social Sciences, shared his dialectical understanding of the two on the salon Scientific and technological innovation is to face the sea of ​​stars, solve the "card neck" technical problem, and create more "incremental"; social innovation is to look back at the sinking base, solve the "stomach" social pain point, and activate more "stocks".

When talking about social value, he believes that social value is the "weighing machine" of corporate value, and three basic concepts should be formed at the level of value: First, social value is not to split business value, but the organic integration of the market and society Second, social innovation is not a traditional charity, but an opportunity to grow together in enterprises and society. Third, sustainable social value innovation is an important methodology in the common prosperity era.

For Tencent, how to innovate the revitalization of the countryside? Xiao Liming, Vice President of Tencent Sustainable Social Value and the head of the village development laboratory, shared that he can build software through cultivating innovative talents, make good use of digital tools to consolidate hardware, promote the innovation exploration of rural rejuvenation and common prosperity models, and build a beautiful countryside together Sustainable development. In addition to sorting out specific practice, Xiao Liming shared a few thoughts: first, explore the government -led and Tencent's co -creation mechanism; the other is to explore the benefit connection mechanism of the maximization of farmers' participation; the third is to explore the new format of the village collective format Planning construction mechanism. Xiao Liming said that on the road of exploring rural development to help common prosperity, not only Tencent is doing, there are more and more enterprises and institutions, and they are actively investing because of the consensus of common prosperity and social value. We see that a social issue must be resolved, and often cannot be created by unilaterally, but to achieve consensus and form a model of shared development under the promotion of technology, and finally to promote the joint participation of all parties in the society. How to provide open -sharing technical capabilities for innovation, Tencent is also actively exploring. Chen Yan, general manager of Tencent's user research and experience design department, uses a number of technical public welfare examples such as silver -haired green pine, snow leopard identification monitoring platform, and Yunyou Great Wall applet to introduce how Tencent's technology public welfare insights and solve social problems. On this basis, Chen Yan introduced that Tencent's technology public welfare has established a volunteer service management platform, the digital toolbox that is about to go online, and the continuous support for public welfare projects such as the venture capital plan. Explore a practical volunteer service mode.

Round table theory, ensuring the battery life of social value

While creating social value, companies also continue to expand their space for their own sustainable development. To truly create sustainable social value, the company needs to change the previous random, zero -scattered, and temporary project -type operations to form normalization Mechanisms. Focusing on the "value of social innovation" and "how to carry out social innovation", guests of the round tables shared their insights.

Round table discussion: Create sustainable social prices with social innovation

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Qin Shuo, co -director of the China Commercial Civilization Research Center and the initiator of the "Qin Shuo Friends Circle", said that in China to discuss social innovation and sustainable social value in China, we should pay more attention to the disadvantaged groups who have paid less attention to in the past. And to become a long -term mechanism.

Qin Shuo pointed out that social value -driven enterprise development and the realization of social value -driven social value are like the two sides of a coin. In other words, the development of the enterprise itself needs to be included in the consideration of social value more, and in the process of solving the social problems, it is necessary to use and rely on the innovation of the enterprise, such as the strategy of the mechanism, organizationalization, and sustainability of the enterprise. Exploration of mechanisms and patterns.

Lu Peng, director of the Economics and Science and Technology Sociology Research Office of the Institute of Sociology of the Chinese Academy of Social Sciences, expressed concern about the phenomenon of more discourse related to social value, but less actual actions. He pointed out that enterprises, society, and governments should focus on cultivating more "social planners", that is, the double -sided talents of social science and computing science.

Lu Peng used enterprises to help rural rejuvenation as an example. It analyzed the problems of investment management, improvement of infrastructure, building operation teams, and formulaable models that needed to focus on. He vividly described that enterprises participating in rural revitalization, their hearts must enter the country, their feet have to enter the mud, and at the same time, the stomach (business model), waist (landing operation), and hands (ecological partners) must be matched in order to truly solve the problem. Essence

In addition, Chen Yan, general manager of Tencent's user research and experience design department, explained the phased thinking of selecting and incubating public welfare projects, and discussed the sustainability of social innovation. Finding specific issues through systematic methods, connecting various roles and forming a joint force, and creating a continued operational service model is the focus of her work with the team.

Dou Ruigang, Vice President of Tencent Sustainable Social Value and head of Yinfa Technology Laboratory, said that in order to achieve inclusive goals for the elderly, the government, society, and enterprises need to form a joint force to provide inclusive and sustainable pension service products and solutions. It is a move to pay attention to social innovation in the field of aging.

He further explained that some social problems may rely on market forces, government forces, and public welfare forces. Starting from these problems and needs, Yinfa Science and Technology Experiment integrates Tencent's scientific and technological capabilities, builds an ecological platform, and opens it to industry, market, government, social organizations, etc., and explores sustainable solutions with many partners.

Lu Jianzhong, the global report of the salon host, also expressed his views. When scientific and technological innovation, business innovation, and social innovation form a symbiosis, coexistence, and win -win ecology, social value can continue to be released. When evaluating the value of enterprises, social value should be preferred in economic value and is placed in a more important position; when doing a corporate strategy, the influence and importance of non -market factors should be raised to a higher status; At the same time, we must pay attention to creating sharing value on the three -line bottom line, and pay more attention to the long -term construction of fairness, fairness, transparency, and gathering the ability to solve social problems. superior.

Report release, presenting the practice and thinking of social innovation

In the salon, Chen Juhong, vice president of Tencent and the head of Tencent Sustainable Social Value Division, also announced the release of Tencent's first period of sustainable social value quarterly report "Social Innovation". 2021, the system reviewed the exploration of the cause of sustainable social value innovation in the past year. In addition to the annual report, we also introduced Tencent's exploration progress in this field from this quarter report to maintain the project of the project from the quarterly report. Transparency, respond to the concerns of all parties in the society, listen to the discussion and suggestions of all parties to achieve better social value. "In this quarterly report with the theme of social innovation, Tencent will be in technological innovation and product innovation Exploration and experience in model innovation sharing with society. Based on Tencent Game Technology to help the Chinese Academy of Sciences High -Energy Physics Research Institute's Performance Celestial Center "Full Change Source Tracking Hunter Constellation" (CATCH) program, it is expected to push my country's space astronomical observation technology to a new height; The "mini -program" mini program will develop effective model development as a digital tool that is conducive to promotion; there are "new cornerstone researchers projects" based on basic scientific research ... of which "original innovation from 0 to 1" It is a gradual innovation of "from 1 to N". Some innovations solve the closest social pain points at the moment, while others look forward to the future of the stars.

In the quarterly report, the significance of "innovation" to sustainable social value. "Innovation" is the driving force of sustainable social value. It efficiently leverages the resources and enthusiasm of the company's business lines and teams, stimulates Tencent's unique advantages and abilities, and continuously provides potential energy for social value ecosystems. At the same time, innovation is also a kind of co -creation. The disassembly of each social issue, the discussion, trial and error, and iteration of each solution cannot be separated from the cooperation with multiple partners. The moment of creation "together.

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