Linyi Xun Chuanwei: Create the only one -stop full -category Hardware Fast Conditioning Supply Chain Platform in the country

Hardware fast -moving products are connected to thousands of enterprises, which is an indispensable part of industrial production and residents' lives. As a Chinese hardware fast -moving industry cluster and commodity distribution center, Linyi has an urgent need for transformation and development, and also provides deep soil for the development of new e -commerce in the sinking industrial cluster and the sinking market. Yichuan Network Technology Co., Ltd. is the first one -stop, full -category supply chain platform, Yichuan Mall, the first -stop online and offline integration business model, solving many pain points and problems that have troubled the industry for many years.

"There are many types of products in the hardware industry, and most of them are single products and white products. The upstream and downstream are extremely decentralized. The production enterprises are difficult and cost -effective. The downstream purchases are cumbersome. Difficult to combine with e -commerce. This is exactly the problem that our platform is to solve. "On the afternoon of July 25th, Wu Chuanwei, general manager of Yichuan Network Technology Co., Ltd. and founder of Yichuan Mall, said.

The 34 -year -old Li Chuanwei is a native of Linyi. From time to time, he expresses the unique perseverance and courage of Yimeng children. As early as 2007, at the age of 19, he founded his first company, Linyi Yichuan Electronics Co., Ltd., and officially embarked on the road to entrepreneurship. With the gradual rise of e -commerce, he has been insightful with the experience of accumulating in the front line of the market for many years, and there will be a lot of articles in the combination of hardware and e -commerce in the future.

"The market for the hardware industry is huge, and the buyers and sellers are scattered and scattered. The cost of multi -category procurement is high and efficient. Objectively, the e -commerce platform is required; The opportunity has founded Yichuan Network Technology Co., Ltd. to independently develop the "Yichuan Mall" platform to integrate the order flow, capital flow, logistics and reverse order flow in the hardware industry, and create a "professional, safe, and reliable" S2B e -commerce platform.

"Linyi has a logistics network that is rich, low -cost, and direct to the county's county. This is the unique advantage of developing e -commerce." Said Huan Chuanwei, and most buyers in the hardware industry are stores in counties, districts, towns and towns. "Killer", the platform innovatively introduced county -district franchisees, integrates online and offline, and builds a new model of e -commerce to reach all counties and stores.

Pang Jiazhen is a franchisee in Tai'an City. He currently serves more than 120 stores in Daiyue District and Taishan District. He told reporters: "Simply put, my task is to move legs and mouth. On the one hand, according to the APP prompts, the goods delivered to the county and districts are sent to the store to collect the bills. On the other hand, it can promote the platform and develop more stores to develop more stores , Continue to increase performance. In May this year, my sales were 880,000 yuan. "

The "app" he said is part of the Yichuan Mall platform -the Yichuan code scanning system used by franchisees. In addition, the platform also includes the Yichuan Mall APP (merchant version) used by the manufacturer, the Yichuan Mall APP used by the store, and the Yichuan sorting system used by the provincial operating order distribution center. After receiving the order through the platform, after receiving the order, the goods are distributed to the provincial operation distribution center. After system sorting, the logistics is distributed to the county and district franchisees, and then the franchisee will be sorted by the franchisee. Stores. Platforms and franchisees can achieve zero stocking and zero cashier capital.

"In the past, it took a kind of source of supply to find a source, which was very troublesome, and it was not guaranteed after sales." Zhang Shuai, the person in charge of the store, demonstrated the procurement process to reporters and praised the platform. You can choose the goods, place an order, and you can send it to the next day. The return and exchange can also be operated online. It can be received for 10 minutes. It is very convenient and worry -free. "

The quality of products and services is the foundation of the platform's survival and development. In order to ensure that every store can enjoy the highest quality service, the platform has established a preferred mechanism for manufacturers and franchisees. Through strict access and evaluation and evaluation, the survival of the fittest is implemented.

"The manufacturer must be a complete company with a complete four -certificate, and the platform controls the quality and price of the product." Wu Chuanwei introduced that the platform conducts real -time monitoring of the landlords. For manufacturers with good reputation and sales, the company can provide functional storage for free. The time of distribution of its products was increased from "the next day" to "the next day". Through a series of incentive policies, it promoted the cultivation of the leadership of the hardware industry and promoted the upgrade of the hardware industry.

In the effective operation of the platform, county franchisees play a pivotal role. In order to continuously improve the quality of service, the platform has implemented incentives and assessments to franchisees, guiding franchisees to continuously expand the number of stores and improve service quality. For franchisees with poor performance and less praise, the company will replace it in time.

At present, the number of users of the platform has exceeded 50,000, the daily live users exceed 20,000, and the repurchase rate exceeds 75%. The annual transaction volume has risen to the first and second in the country. Among them, in 2020, the newly upgraded version took only 2 people and took 8 months to complete the attraction of 200 county and district franchisees, covering the whole county and districts of Shandong, Jiangsu, Hebei and other provinces.

History will only care for the firm, the progressive, and the fight.In the context of the conversion of new and old kinetic energy and the transformation and upgrading of Linyi Mall, Yichuan Mall, as the main company of the city's hardware industry chain and the new model of the new model of Linyi Mall, how to achieve sustainable development in the fierce market competition?Xun Chuanwei said that inheriting and carrying forward the fine traditions of the people of the mall's hard work and daring to be the first, the mature platform system is copied to other 20 provinces.In the long -term future, supply chain splitting should be carried out for industrial segments, radiating more small and medium -sized enterprises, and entering the MRO track.Reporter Rong Media Reporter Shi Mingxing

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