ChinaJoy will start the first global online exhibition. Metacj is launched in Shanghai

In the digital age, how can the cultural industry develop healthy on the air of the Yuan universe? In response to the digitalization of cultural digitalization, on August 19, Meta CJ access to the national -level digital cultural and creative specification governance ecological matrix of the national -level copyright transaction protection alliance chain (hereinafter referred to as the "national version of the chain"). Provide digital technical services for the Yuan universe and blockchain, accelerate the standardization of digital assets in the domestic gaming industry, and build a healthy development industry digital ecology.

As one of the most influential pan -entertainment technology service platforms in China, Hangzhou Shunwang Technology Co., Ltd. (hereinafter referred to as "Shunwang Technology") under the Yuan Universe Service Platform (Instant Yuan Simeta) is a blockchain -based value value indeed true value is indeed true value. Power, and openly built user autonomy's universe platform. Based on the SPM platform, Shunwang Technology has created a multi -dollar universe digital product such as its Meta CJ digital world and the Negotak Digital Collection Platform. China International Digital Interactive Entertainment Exhibition (hereinafter referred to as "ChinaJoy") online exhibition (ChinaJoyplus / CJ Plus) will officially settle in the Metacj world on August 27 this year to start the first global online exhibition.

CHINAJOY is co -guided by the National Press and Publication Administration and the Shanghai Municipal People's Government, sponsored by the China Audiovisual and Digital Publishing Association and Shanghai Hanwei Mengheng Exhibition Co., Ltd., and co -organized by the Shanghai Press and Publication Bureau and the People's Government of Pudong New District Essence As one of the most well -known and influential annual events in the global digital entertainment field today, the CHinaJoy offline exhibition will continue to accumulate nearly five or six million generation users after nearly 20 years; The population, the brand's influence reached hundreds of millions of users; a total of more than a thousand companies participating in the conference covered the many industry leaders -level companies and the world's top 500 companies. Since its development, the ChinaJoy Exhibition has reached the world's first in the world's digital entertainment industry exhibition.

On the same day, the national version of the super node operation agency (Shanghai) Cultural Development Co., Ltd. (hereinafter referred to as the "China Number Chain") was signed with Shunwang Technology. The two parties will set up joint ventures around the SIMETA, Metacj, ChinaJoyPlus / CJ Plus, to promote the construction of key projects, and make every effort to build a leading joint venture into the infrastructure of the leading digital cultural and creative, Yuan universe digital (data) property asset management service platform. Suppliers and support systems and platforms for regulatory management of digital assets in the domestic gaming industry. The leaders of the Shanghai Cultural Property Exchange attended and witnessed the signing of the contract.

The national digital cultural and creative specifications govern the ecological matrix (hereinafter referred to as the "matrix") are initiated by Xinhuanet, Shanghai Cultural Property Exchange, China International Cultural Exchange Center, China Network Space Security Association and other initiatives under the guidance of the relevant departments of the superior. The Rights Protection Office of the Chinese Writers Association, the China Copywalted Association, the China Tourism Research Institute (Data Center of the Ministry of Culture and Tourism), the China Institute of Electronic Technology Standardization, the China Institute of Industrial Internet Research, the China Academy of Sciences Virtual Economy and Data Science Research Center, China External External External Cultural Group Co., Ltd., UnionPay Business Co., Ltd. and many other institutions jointly launched. The matrix aims to co -build a standardized management circulation environment in the fields of high -efficiency Chinese digital cultural and creative and digital intellectual property rights.

The national version of the chain is jointly launched by matrix -related collaborative development partners, serving the national regulatory and unified and collaborative cultural data and cultural digital content element market. infrastructure. It provides non -tampered, distributed, high -credential copyrights such as digital copyright, digital fashion, digital art, virtual human, virtual human, and universe digital intellectual property rights. Copyright holding, copyright value management, copyright protection, certification evaluation, authorization custody, circulation certification and other services. At present, the digital cultural and creative assets that have been covered and connected to the national version of the chain and the total number of customers ranks first in the country.

As a key construction project signed by China Digital Chain and Shun.com, industry experts believe that Metacj will have a positive impact on the industry's digital ecological construction. On the one hand, the project will create a digital landing scenario of ChinaJoy online based on various digital functions and presentation methods in the digital world in the universe. Digital technology; on the other hand, the Metacj platform will provide more possibilities and imagination for the development of digital entertainment formats. At the same time, ChinaJoyPlus / CJ Plus is an innovative online display form, which will fully display the huge potential and broad prospects of developing the digital economy, will witness the continuous development of the domestic digital economy, and promote the integrated and integrated development of the China Convention and Exhibition Economic Line online and offline development. Essence

Author: Li Ting

Edit: Xu Luming

Editor in charge: Wang Xueying

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