1 billion yuan consumer coupon "red envelope rain" will get up at 00:00 tonight!Alipay, WeChat Pay, Cloud Payment Qi help

Li Lei/Illustration

Huaxia Times (chinatimes.net.cn) reporter Fu Bixiao Beijing report

The red envelope of Shanghai's 1 billion yuan consumption coupon will get up at 00:00 tonight! According to the consumer coupon issuance plan announced on August 17, the first round of 200 million yuan was registered from 00:00 on August 20.

Relevant persons of Alipay and WeChat payment revealed to the "Huaxia Times" reporter that the consumer coupons issued in Shanghai will be verified by full deduction, and online and offline merchants can be used. The merchants participating in the event must meet certain conditions, and must be at least one of the technical docking with Alipay, WeChat payment, and cloud flash payment before August 21.

According to statistics from the reporter of Huaxia Times, in the first four months of this year, more than 20 provinces and cities have launched consumer coupons. As of the first half of the year, the total amount of consumer coupons issued has exceeded 10 billion yuan. In July, Beijing launched 100 million yuan of catering consumer coupons; August, the National Film Bureau jointly issued 100 million yuan of movie consumer coupons.

The effect of consumer coupons on the economy is very obvious. The Zhejiang Provincial Department of Commerce previously stated that the increase in sales of sample companies driven by consumer vouchers during the May Day holiday was increased by 21.1 percentage points.

1 billion yuan consumption coupon is coming

On August 17, the Shanghai Commercial Committee WeChat platform "Shanghai Business" released heavy news, announcing that it will issue electronic consumer vouchers with the theme of "love to buy Shanghai".

Consumer vouchers are issued in three rounds from August to November this year. The first round of consumers' registration time is at 24:00 on August 20: 00-August 22nd, and the issuance time of the consumer coupon is August 26, and the use period is valid for 20 days. The second and third rounds will be registered in late September and late October.

This time, Shanghai Consumer Coupon invested a total of 1 billion yuan in financial funds, 200 million yuan in the first round, 500 million yuan in the second round, and 300 million yuan in the third round.

"There are so many big projects participating this year." A Shanghai citizen told the reporter of Huaxia Times on August 19 that she would sign up for the first time.

The picture is provided by Shanghai citizens

The people who can receive consumer coupons include consumers who consume in Shanghai at the age of 18, that is, users who use the equipment when they participate in the event registration.

The "Love Buying Shanghai" electronic consumer coupon is issued through the three platforms of Alipay, WeChat Pay, and Cloud Flash Payment. Consumers can register through the consumer voucher distribution platform APP. After the registration is over, the list of winning lists is randomly generated by the lottery. Consumer vouchers will be automatically issued to the platform account used by consumers when registering.

"Huaxia Times" reporter learned to Alipay staff that the first round of consumer vouchers package was worth 100 yuan, including 3 consumption coupons, of which 1 of 100 yuan was reduced by 50 yuan, 2 more than 50 yuan minus 25 yuan, and used to use. When the discount is sold in the form of discounts, online and offline merchants can be used.

Regarding the specific usage method, the reporter of Huaxia Times consulting WeChat payment staff learned that after receiving electronic consumer vouchers on WeChat, it automatically deposited in WeChat "card bags". When consumers online, consumers can enjoy the discount after entering the payment page to meet the threshold of consumer vouchers. When consumer consumption, consumers present the WeChat payment payment code used by consumers to scan the code for merchants and enjoy the corresponding discounts. Each ticket is automatically sold at the time of payment.

For merchants, they should sign up for this consumer voucher from August 13th to 17th. The conditions that the merchants must meet include the registered place in Shanghai; it is mainly engaged in retail, catering and cultural tourism industries; it has not been included in the list of serious illegal creditburn by the Shanghai market supervision department. The e -commerce platform where online merchants and merchants are located must sell consumer coupons at least one platform in cloud flash payment, Alipay, and WeChat payment. Therefore, the e -commerce platform must complete the technical docking with one platform before August 21 and report the docking situation to the public platform.

Help boost consumption

Since the beginning of this year, consumer activities have been launched in many provinces and cities across the country. In the first four months of this year, more than 20 provinces and cities have launched consumer coupons, and the total amount of consumer coupons issued in the first half of the year exceeded 10 billion yuan. In July, Beijing also launched 100 million yuan of catering consumer coupons.

The form of consumer vouchers is also different, especially the digital RMB red envelopes have attracted much attention. For example, before the Dragon Boat Festival this year, Shenzhen issued 30 million yuan in digital RMB red envelopes through the Meituan platform.

Zhejiang Province has also launched digital renminbi red envelopes. On May 18, the Tonglu County Commercial Bureau of Hangzhou and the Pilot Bank of Digital RMB issued 5 million yuan for 44 consecutive days, of which digital RMB consumer coupons were not less than 1 million yuan. Zhejiang Jinhua City and Jiande have also launched digital RMB consumer vouchers. In May, Jinhua City plans to issue a total amount of consumer vouchers of 300 million yuan, of which 150 million yuan in inclusive consumer coupons, 10%are digital RMB red envelopes. The Jiande City Commercial Bureau and China Construction Bank Jiande Branch issued a full-time reduction of 4 million yuan from May 16th to June 30th, of which 1 million yuan of digital RMB consumer coupons were issued for the first time.

The issuance of consumer vouchers is also very obvious for the streaming of the economy. According to data released by the Zhejiang Provincial Department of Commerce, the "May Day" holiday this year, the sales enterprise driven by consumer vouchers reached 233 million yuan, an increase of 21.1 percentage points.

It is worth noting that for some industries that are particularly affected by the epidemic, there are also consumer coupons that support the industry. On August 11, the National Film Bureau announced that it will issue a consumer coupon of 100 million yuan in movie platforms such as Cat Eye. The issuance of movie consumer coupons adds heat to the summer file. According to the professional version of Cat Eye, as of 7 pm on August 19, the box office of "New God List: Yang Yan" released on the same day exceeded 30 million yuan, and the 22 -day "Lone Moon" box office has nearly 2.6 billion yuan.

Chen Duan, director of the Digital Economy Innovation and Development Center of the Central University of Finance and Economics, pointed out to the reporter of Huaxia Times that one of the major features of Shanghai's consumer vouchers is that from the perspective Consumer vouchers are directed.

Chen Duan said that compared with other cities, Shanghai, as a large city, is rich in business formats, and modern service industry is relatively developed. Choosing inclusive consumer vouchers will help boost Shanghai's consumption confidence as a whole. Can increase the attraction of cities to foreign tourists and foreign investors. It has a positive effect on restoring and improving the business environment and urban livability of Shanghai, and people's confidence in Shanghai.

On August 9, Hengchang released the "Guidelines for Macroeconomic Outlook and Asset Allocation Strategy in the second half of 2022" (hereinafter referred to as "Strategy Guidelines") pointed out that in recent years, my country's final consumption expenditure accounts for about 55%of GDP. Consumption is important. Economic pressure cockpit stones, steady consumption is steady growth and protecting people's livelihood.

In the first half of this year, the epidemic in many places was repeated, especially in Shanghai, Beijing and other consumer center cities with a large -scale epidemic, which caused a serious impact on consumption, especially the consumption of services such as catering, cultural tourism, transportation, and transportation. In the first half of the year, catering revenue was 376.6 billion yuan, a decrease of 4%. However, by June, the growth rate of the total retail sales of consumer goods from negative to positive.

The "Strategy Guidelines" is expected to increase the pace of consumption recovery with the gradual recovery of life order. The State Council requires that the consumption policy can be made up. Most provinces and cities have introduced measures to promote consumption in the field of mass consumption platforms and consumer fields. Policy support in the consumer market is greater.

Editor -in -chief: Meng Junlian Editor: Zhang Zhiwei

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