Plasticize the "Fenggang Manufacturing" gold signboard!Dongguan Fenggang joined hands with Jingdong to push independent brands and move towards the whole country

Text, Figure/Yangcheng Evening News All -Media Reporter Qin Xiaohui Correspondent Feng Xuan

On August 18, 2022, the Youpin Promotion Conference of Fenggang Town, Dongguan City was held in the International Conference Center of the First Floor of Jingdong Zhigu, Yandian Village, Fenggang Town, and launched the Fenggang Youpin Museum on the spot. Zhang Jianliang, secretary of the party group of Dongguan Municipal Commerce Bureau, deputy secretary of Fenggang Town Committee, Ningkang, and Yang Yan, general manager of Dongguan Citizen Xing Cable Co., Ltd. attended and delivered a speech.

The first batch of Youpin Museum gathered nearly 10,000 products

Since the beginning of this year, the state, provinces, and municipalities have attached great importance to promoting consumption work and encouraging local conditions to promote consumer activities. Fenggang Town follows the trend, give full play to the advantages of independent brands, many end products, and many series of varieties. Establish an online concentrated display platform to further enhance the competitiveness of corporate brands.

In order to further expand the influence of the activity, Fenggang Town specially invested 6 million yuan for the "Tesco Fenggang Assistant Shang Huimin" consumer coupon distribution activities. The consumer coupon distribution activity was officially launched on August 10th and issued in multiple batches. The first batch was issued from August 10th to August 19th. National users searched for "Tesco Fenggang" or the Jingxi APP or the Jingxi APP. "Fenggang Youpin Museum" can participate in the consumption of coupons. When you come down, Fenggang Town will continue to launch more enterprises to settle in the Fenggang Museum of Jingdong Fenggang. At the same time, the Municipal Commerce Bureau will be supported by the support of the Municipal Commerce Bureau, and the city and towns will promote more high -quality Dongguan Enterprise products to settle in Jingdong Fenggang Youpin Museum. High -quality Dongguan products leveraged the Jingdong platform to the country.

During the promotion meeting, Fenggang Town will be held simultaneously to the "Livable Fenggang Purchase Carnival" event. Through a variety of choices and discounts, it will further ensure the rigid demand of employees' housing, reasonably support the improvement of housing demand, and promote the steady and healthy development of the real estate market. The activity time lasted until August 28, attracting the Sanzheng Pengcheng Garden, the World City Yuehu Garden, the Century Fashion Garden, the Poly Merchants Garden, the fourth phase of the Jiahui Horizi Ting, the Yihao Tiancheng Garden, 8 projects including Hongrong Yuanyuan Garden and China Merchants Yongxiang Mansion participated, providing nearly 1,200 houses, rich product lines, many selection projects, and high discounts. Next, there are also "Jingdong Special" activities, such as double -incredible enterprises, and "Tesco Fenggang" 100,000 yuan electronic consumer voucher issuance activities.

Establish an online exhibition platform to establish a benchmark

Zhang Jianliang, Secretary of the Party Group of Dongguan Commercial Bureau, pointed out in his speech that the Fenggang Town Government and JD e -commerce platform opened the "Fenggang Youpin Museum" to build an online concentrated exhibition platform for Fenggang's independent brand. The specific manifestation of work truly realizes "expanding online marketing." The successful launch of the Fenggang Youpin Pavilion project is an innovative attempt for Fenggang Town to try and explore the Internet economy era to help Dongguan manufacture and develop, and set a good benchmark model for the towns and streets of the city.

In his speech, the deputy secretary of the Fenggang Town Party Committee and the mayor of Fenggang pointed out that the opening of Fenggang Youpin Museum to build an online centralized exhibition platform for local high -quality products to create a good opportunity for enterprises to develop the market. An important opportunity; Fenggang Youpin Museum highlights the quality of product quality, shapes the core competitiveness of the brand with high -quality products, further enhances corporate influence, helps local enterprises become bigger and stronger. An important measure of "shaping business cards"; opening of Jingdong Fenggang Youpin Museum is an innovation breakthrough in the cooperation model of "government guidance, enterprise -led, social participation, and market operation". Digitalization, promoting the new achievements of the deep integration of the digital economy and the real economy, is of great significance to give play to the strong advantages of the advanced manufacturing industry in Dongguan and stimulate the new momentum of consumption. It is an important exploration of Dongguan's "cultivation of momentum".

Source | Yangcheng Evening News · Yangcheng School

Responsible | Chen Yueyue

School Delivery | Zhu Xiaoming

- END -