Enterprise live broadcast: It will communicate smoothly, good view, flying books,
Author:Liu Kuang Time:2022.08.17
As one of the key paths for enterprises to achieve digital transformation, corporate live broadcast has developed rapidly in recent years. As many enterprises have begun to make many attempts and explorations in the field of corporate live broadcasts, the vanguard of the company's live broadcast industry has also emerged.
At present, there are not a few domestic enterprise live broadcast service providers, including not only the witness and praise of the comprehensive live broadcast scenes; there are also micro -roar and joy of focusing on corporate marketing activities; Classrooms, etc., of course, there are also the coordination of the company's conference to communicate, good vision, and flying books. However, although these companies are on the same track, the play is very different.
The picture comes from Canva.
Conflict scenes of communication
As a well -known domestic cloud video brand in China, it will communicate the demand for innovation and upgrading of corporate live broadcasts, and provide corporate customers with solutions and services that fit industry scenarios and application needs. The reason why the communication communication can meet the commonality and personality needs of customers in the industry in more than the scenes of the industry, which is naturally inseparable from its perennial cultivation in the technology and service field.
Technically, the audio and video technology and three -dimensional technologies that will be used to communicate can provide more powerful guarantees for the multi -scenario applications of the company's live broadcast, and it also creates more possibilities for it. Since its establishment, it has been facing 5G, localized and three -dimensional, and has continuously accumulated independent audio and video technologies for cloud computing, and provides customized services such as three -dimensional space construction, diversified 3D visualization, virtual human -human -friendly and other customized services through live broadcasts for enterprises. With more cost, more influential, and more efficient immersive experiences, the full scenes of enterprise applications are used in order to continue to empower more business scenarios.
In terms of services, the one -stop cloud live broadcast service provided by the communication communication has greatly improved the user experience of the company's live broadcast and expanded the application scenario of the company's live broadcast. Audio and video integration capabilities with "Interactive+Live+Voice", "Software+Hardware" fusion, "Software+Hardware" fusion, "Inner Network+Foreign Network" integration capabilities have created stable, efficient, interactive interaction, and on -the -spot experience for corporate customers The corporate cloud live broadcast platform and professional services provide them with one -stop audio and video communication and collaborative office experience of "highly credible, high security, high quality, and full immersive". Essence
With high -quality services and strong technical strength, it will become a choice of multiple leading industries and enterprises. Relying on the independent development of cloud video software and hardware technology and flexible audio and video networks, as well as professional service standards, customers who will communicate can be communicated with the government, new retail, education, medical, real estate, computers, finance and other industries. China Merchants Bank, Mai Rui, Zhonghai Real Estate, SF Logistics, Shanghai Electric and many other large and medium -sized government and enterprises, central state -owned enterprises, as well as leading private enterprises in various industries.
Good Vision of Tongjin Technology
In addition to the opening of the communication, another domestic leading enterprise live service provider is good at Viewing, and through the differentiated technical advantages of differentiated technical advantages based on the "dual engine, national production, audio algorithm" The industry has taken a path of its own.
As the veteran of the audio and video industry, technical advancement has always been a consistent pursuit of good vision. Thirteen years of deep -cultivating cloud video industries, Holy Tong not only has AVC+SVC hybrid dual engine technology, Super SVC intelligent super score algorithm, dual -flow 4K technology, and nightingale intelligent noise reduction core technology, but also compatible The products of a number of domestic industrial chain manufacturers such as Uniform UOS, Hongmeng, Great Wall Technology, etc., while making the live broadcast effect achieve high interaction, high -real time, and high immersive, it also realized the complete national production transformation from software to hardware.
Based on this technological advantage, Hao Zhitong has released a number of new form of software and hardware products, which further enriches the live broadcast application scenarios to meet the extensive needs of corporate customers' live broadcast business. Hao Zhitong has launched a cloud video integrated terminal CX100, a cloud video integrated terminal CX100, a built -in "AVC+SVC" dual engine algorithm with the "AVC+SVC" dual -engine HD hardware terminal GX200, and the dual -mold integrated intelligent terminal A8 and flagship dual 4K terminals and other products to further enhance the experience of live communication and collaboration, so that the enterprise live broadcast to achieve Yunyun interconnection, end compatibility, complementary resources, centralized calls, and ecological integration.
In addition, relying on software and hardware, Holy Tong also launched the "SaaS+PaaS" cloud video full stack product and solution, which accelerates the landing of the entire scene of corporate customers. As a manufacturer of the SaaS video conference, Holy Person has opened up the PAAS capabilities of Cloud Video, and based on the "cloud+end+business" scenario -based solution to help the government, state -owned enterprise, group enterprise, education, medical, finance, etc. Many industries have created application solutions in various industries such as smart government affairs, corporate training, smart education, smart medical care, and emergency command, so that it can better realize digital transformation and upgrading.
As we all know, good products should be achieved by research and development, and the behind the innovation technology of Haozhitong is inseparable from its powerful production and research team. For a long time, Hoyan Tong attaches great importance to the construction of the R & D team. Not only has it introduced senior research and development teams with powerful software and hardware research and development from the industry, but also increased the investment in new products. It is reported that the entire R & D investment in the first half of this year increased by 18.17%compared with the same period in 2021, and its R & D personnel accounted for more than 60%.
Flying Book Focus Service
Different communication between the participating communications and good visual communication can be described as unique in promoting the digital transformation of enterprises and improving communication efficiency. From the earliest efficient collaboration office tools to becoming an open commercialized form -level service platform, the successful flying books have also begun to further deepen the exploration of user experience and corporate organization management. First, flying books can effectively meet the diversified live broadcast needs of corporate customers in multiple scenarios by providing a one -stop company live solution. The one -stop enterprise live broadcast of Feishu can realize the live broadcast needs of corporate customers in multiple scenarios such as corporate training, online marketing, and annual conference activities. In addition, the live broadcast of Feishu Enterprise not only supports presets and rehearsal live broadcast processes, but also can create live content together. It can also automatically statistical live data. It can Scenes and needs provide it with an efficient and stable one -stop live broadcast experience.
The second is that the live broadcast of Feishu's enterprise is quite distinctive in terms of form, technology, and effects, and can create intelligent, high -definition, convenient, and immersive live broadcast experience for corporate customers. Flying Book Enterprise Live can not only provide a variety of interactive forms such as barrage reviews, red envelopes, quick expressions, and sign -in questionnaires. A number of guests are invited to live broadcast together. Live experience. In addition, Feishu Enterprise Live also supports 1080P high -definition picture quality, enjoying ultra -low latency. After the end, data reports will be automatically generated to improve the recurrence efficiency.
Third, the live broadcast room of Feishu Enterprise can set a personalized customized live broadcast room to help enterprise customers further solve their own problems and highlight the characteristics of the enterprise. Each company has its own characteristics, especially the head enterprises in the industry, and customized according to the actual needs of corporate customers, it is one of the traits of flying books. As an open and compatible platform, flying books can not only fit the attributes of corporate customers, but also introduce a series of service products and solutions for enterprises in different industries to help enterprises solve various difficulties in the project in one step; Personalized live room style helps him further highlight its own characteristics.
By providing consulting services, operational services, technical services, etc., Feishu has helped a number of enterprise customers to create differentiated brands, and has obtained Xiaomi, Wanda, Xiaopeng, Huazhu, Wumi, 36 氪, Tianyan, Tianyan, Tianyan, Tianyan, Tianyan, and Tianyan The recognition and affirmation of many corporate customers, including Qiqi Forest, Source Capital, Extreme Park, etc.
Where does the next stop?
Nowadays, corporate customers are increasingly recognized for the value of corporate live broadcasts, and more and more service providers have also become a general trend. With the gradual improvement of the underlying infrastructure ecology, the service capabilities and service scenarios of corporate live broadcast will continue to be upgraded and expanded in the future.
First of all, with the development of science and technology such as cloud computing, artificial intelligence, and VR, corporate live broadcast will be born more innovative scenes. Nowadays, the live broadcast has run through multiple business scenarios such as corporate customers to internal training and foreign marketing. With the continuous precipitation of live information communication data and the continuous improvement of the global marketing capabilities, the company's live broadcast will be combined with more corporate services. And have a synergy effect in multiple scenarios. In the future, in addition to traditional industries such as finance, education, training, and medical care, the scenes of corporate live broadcast will be more abundant, such as corporate live broadcast+tourism, corporate live broadcast+culture, corporate live broadcast+farmers and other scenarios will continue to emerge.
Secondly, under the joint promotion of industry experience accumulation and product technology iteration, corporate live broadcast will pay more attention to the refinement of services and the integration of solutions. With the continuous digging of the industry's expansion field and the increasing segmentation of corporate live broadcast service scenarios, corporate customers are no longer satisfied with the shallow level of live broadcast, but refined in all aspects of the company's live broadcast. The service requirements are further enhanced. In order to deeply meet the live broadcast needs of specific vertical industries, service providers will also provide targeted solutions to make their company live broadcast applications more vertical and deepened.
In the end, as corporate customers are increasingly pursuing efficient customer acquisition transformation, corporate live broadcast will pay more attention to building a closed -loop marketing marketing for public and private domains. In the context of high traffic costs, the important values of the combination of public domains and private domains are increasingly prominent. Enterprise live broadcasting AI artificial intelligence and other cutting -edge technology, lightweight into the business, marketing, service and other systems of the enterprise. Through various intelligent marketing methods, it can help enterprises to quickly create a closed -loop marketing of high -efficiency public domains to private domains to private domains, so as to give feet Enterprise growth, enabling enterprises to effectively improve the conversion rate while gaining customers.
Today, corporate live broadcast has become a normalized application of digital upgrades of enterprises. In the future, corporate live broadcast will also promote and popularize more industries and fields. However, with the continuous upgrading of corporate customers on the requirements of corporate live broadcast scenes and services, the service providers of enterprise live broadcasts can only continue to maintain competitiveness in the market according to customer needs and industry changes.
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