WeChat is clear: Do not use this public account avatar

Author:Global Times Time:2022.08.14

According to the WeChat Public Platform Operation Center, recently it is found that more public accounts in the public account reminded the official news to induce users to click.

In order to avoid misleading and harassing users and give users a good experience, the platform is currently setting up the public account avatar settings.

For the public account to set red dots or numbers through the avatar, use counterfeit information to remind and induce users to click to view the public account. Once found, it will take measures such as deleting avatars and capacity ban on the public account according to the degree of violation.

Examples of specific violations

Avatar with official news reminder

Similar little red dots or numbers

Induced user clicks

The avatar has the word red

Such as "update", "hotspot", etc.

Induced user clicks

Source: WeChat public account operation center

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