"Digital Ecological Employment and Entrepreneurship Research Report" released the trend of youth digital employment entrepreneurship

Author:Chongqing Radio and Television Time:2022.08.12

After the 90s, the building materials store owner learned to develop WeChat mini -programs, and backpackers traced the source of the goods along the way through the video number. The development of the digital economy, as well as the deep integration of the real economy, has led to the continuous changes in social employment forms and labor relations, which has spawned more emerging flexible employment and entrepreneurship forms.

Behind the change of young people's career selection, it is the change of employment concept, and it is also the result of the gradually improved infrastructure and industrial chain of the digital industry. On August 10, the Academy of Labor issued the "Research Report on Digital Ecological Employment Employment and Entrepreneurship", which is represented by WeChat ecology as a digital ecological sample, focusing on a summary of youth employment and entrepreneurial models and opportunities.

Young people "use martial arts" diversified

The report shows that in the WeChat ecosystem, the youth group is an absolute employment subject. Data show that 72.5%of the mini -program employees are 35 years old or less, while the proportion of public accounts and video number practitioners is 57.8%and 48.3%, respectively.

Compared with the economic model of the industrial era, the digital economy broke the limit of time and space, blurred the boundaries between industries, and formed a coordinated economic model. The new employment form has risen with the development of digital technology, especially with the progress of Internet technology and the employment model of "de -employerization and platformization". Variety.

After the 95th girl Xiao Qiu, she sought a chance to make money since she was in college. When her classmates joked and chatted in WeChat groups, she had earned enough living expenses through community operations. The most important thing is that when she faced the graduation dilemma shrouded in the epidemic in 2020, it happened to be the original community operation work.

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The college student kitten cat, one is because of his own hobbies, the other is to make some money to subsidize the living expenses, set up a personal subscription number on WeChat, create a serial novel, and gradually accumulate a certain fan (about 10,000) Essence After the paid reading function appeared, the little lazy cat began to create a paid reading article. At present, the monthly income is about 10,000 yuan. These income greatly improves her creative enthusiasm and content stability.

Flexible and autonomous employment methods have found the best "use of martial arts" after the 90s and post -95s who are full of energy, active thinking, pursuit of personality and free development.

Innovative entrepreneurial army "Cultivil

At the same time, due to the prosperity of digital ecology, low entry threshold, and low operating costs, many young entrepreneurs also chose WeChat ecology.

Dawa, the owner of the town building, returned from Beijing to his hometown in Sichuan. He taught himself programming. In the past two years, the business has not been easy to do, but it has developed several popular WeChat mini programs. From the beginning of serving the elderly in the town, it has been able to serve many elderly people across the country and realize commercialization. The reason why he chose to do WeChat mini -programs is mainly because of low technical costs, and there is no need to learn two sets of languages ​​of Apple and Android, and personal applets are available for free, map database, voice search and other functions, various platforms also have interfaces.

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Backpacker, former melon, was originally a restaurant waiter. It originated from the love of hiking. In May last year, it began to set off from Enshi, Hubei. After nearly four months, he arrived in Lhasa, Tibet. In the past year, Lao Gua has been on the way to walk, and live broadcast on WeChat video numbers along the way, share the local customs, gathered a group of loyal fans. Through the method of tracing the source of the live broadcast, the old melon has exceeded 1 million yuan in 3 months, achieving the integration of hobbies and entrepreneurship.

While many young groups have invested a lot of enthusiasm in the WeChat ecosystem, the WeChat ecosystem has also given young people from various aspects such as technology, traffic, marketing promotion, and ability training.

The report pointed out that the career or industry that young people are free and free to choose are often because of their love for this field. The "Digital Ecological Employment Entrepreneurship Research Report" shows that 47.3%, 31.7%, and 28.9%of the WeChat ecological video numbers, public accounts, and small programs are willing to put their lives into the current industry (occupation) for life.

Employment is the foundation of people's livelihood and the foundation of development. To achieve more and more high quality employment is an important foundation for promoting common prosperity. With the continuous optimization of my country's digital economy and ecology, in addition to actively encouraging young digital employment and entrepreneurship, it is also necessary to further develop new employment forms, establish a lifelong learning and employment training system that adapt to digital society, strengthen employment services, build services to digital employment services system.

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