Walking in front of the new bureau ｜ Touching the "electricity" transformation of traditional commerce: "front shop and rear factory" becomes "front electricity and back factory"

Qilu.com · Lightning News, August 6th, keep in mind the instructions to entrust ahead, and bravely bear the mission to start a new bureau. From July 4th, Lightning News Client planned to launch a series of "Walking in the New Bureau" series of melting media reports. Through graphic, short videos, live broadcasts, all -media products, etc. The spirit of the Second Party Congress, watching the "Top Ten Innovation" breakthroughs, the new progress of the "Fortune of the Top Ten Industries" and the "Top Ten Demand Demand".

At the beginning of the Linyi lantern at night, after the busy evening peak, the city gradually returned to peace, but in Linyi Shun and the live broadcast e -commerce industrial park, it ushered in the hustle and bustle.

"Come and record together, we show you the show of our products." In Shunhe Live E -commerce Industrial Park, the owner of "Baihua Brother" is recording and promoting the video to prepare for the live broadcast of the live broadcast. In Shunhe Live E -commerce Industrial Park, there are more than 320 households like "Baihua Brother", more than 1,000 anchors, and a total number of more than 100 million fans.

The Yimeng people have never lacked the spirit of revolution. In recent years, through hard work, struggle, and innovation, they have developed the old district of Yimeng from the remote areas to "the capital of China Trade Logistics" of "China Trade Logistics in the South".

Even if you break the famous, innovate here, but never stops.

"In the past two years, Linyi people captured the development trend of e -commerce, and began to live as e -commerce live broadcast. Chang Zhao Guoqiang said.

In 2018, Zhao Guoqiang became the first batch of young people who embraced live e -commerce. Standing at the forefront of development, Zhao Guoqiang made the 150,000 square meters of home building materials cities, and became an e -commerce industrial park. Services and other e -commerce platforms that are "local life+full network shopping private domain flow community".

At the same time, he focused on the new supply chain spawned by live e -commerce, and continuously developed a variety of new formats such as innovative e -commerce talent training, high -efficiency and low -cost smart cloud warehouse, big data logistics e -commerce center, and supply chain branding.

Shunhe Live E -commerce Industrial Park has established its own e -commerce service data platform to achieve local precipitation of data, funds, and information. And Kuaishou's two major e -commerce platforms comprehensive service providers.

In order to cultivate e -commerce talents, Shunhe Live also built the first live broadcasting business college in the country to carry out system training around the anchor selection, assistance broadcasting, shipping, after -sales and other links, and accumulated 12,000 employment.

"I can sell dozens of pieces a day before doing entities, up to hundreds of goods. Now come here to do live broadcasts, and pass thousands of pieces on the Internet through the platform." Zhao Peining, who operated department stores, transformed from traditional e -commerce, is to see it. The complete training system and complete functional services of the live e -commerce industrial park also tasted the sweetness through the platform.

At present, Shunhe Live E -commerce Industrial Park has linked 132 brands and more than 2,000 categories of products. It cooperates with fast -handed merchants (anchors) of 10000+, and the peak of the joint daily order is 600,000+. A total of more than 4,000 training.

As a young man who embrace the new economy, Zhao Guoqiang has been seeking development. In a few years, Shunhe Live E -commerce Industrial Park has been fully transformed into a comprehensive live broadcast e -commerce industrial park, achieving a gorgeous transformation from "front shop and back plant" to "front electricity and rear plant", becoming the "new new new transformation and upgrading of Linyi Mall Bench.

However, Linyi not only has the advantages of commerce and trade, but also has a strong logistics market support. The development of "business, warehouses, and streams" is not only in the traditional business field, but also extended to the e -commerce field.

Zhao Guoqiang once again, as a "tide person", innovatively explores the new model of "warehouse broadcast", relying on Shun and Smart International Logistics Park, and jointly created by Douyin's largest intelligent industry chain dialing center to build the live broadcast room in the logistics warehouse and live broadcast live The data sinks locally, and semi -automated sorting, the daily sending single volume can reach 100,000 orders, and the monthly sending volume is 3 million orders. At the same time, the collection, computing, analysis, optimization, and operation of the data are realized, and the smart management, planning and control of the real logistics system will be truly completed. Integrate the high -quality e -commerce industry chain, build the entire industry chain alliance, and promote the reform and innovation of the "business" model of the "business" model during the transformation of the mall.