Eight hundred customers, easy sales, and enjoy the same way of selling customers

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In recent years, as the popularization rate of my country's mobile Internet has gradually become saturated, the demographic dividend of the C -end market is topped, and the B -end market that is eager to reduce costs and increase efficiency has ushered in new development opportunities because of digitalization. In the process of accelerating the digitalization of enterprises, the importance of customer relationship management is increasingly prominent, and the CRM market related to it has also released new potential.

According to Ai Media Consultation data, the domestic CRM market size in 2021 was 15.6 billion yuan, an increase of 16.5%compared to 2020. It is expected that the domestic CRM market will maintain a steady annual growth rate of about 10%in the past three years, and will generally exceed 25 billion yuan in 2024. It can be seen that the future development potential of CRM is huge.

With the vigorous development of the CRM market, domestic CRM manufacturers have also emerged as like rain. As the leaders in the industry, whether it is an old manufacturer of 800 customers and Shenzhou Yunmong, or the new players' sales and enjoy the sales customers, they also have a good performance. However, although it is the same camp, these CRM software have their own focus.

Eighty -hundred guests are entrusted by custody CRM

As the first domestic service provider that provides large enterprise -level online CRMs, the eight hundred guests who are the main custody CRM can be said to have been deeply cultivated in the CRM field for more than ten years. With their continuous breakthroughs in technical strength and rich practical experience in practical experience According to accumulation, 800 customers have gone at the forefront of the industry in many aspects.

In terms of data security, the eighty -hundred customers draw on the optimized information security management framework established by international standards to ensure the information security of equipment and network custody customers. The security of information has always been one of the most important issues of customers, and 800 customers have passed the most authoritative and widely accepted information security standards in the world -the ISO 27001 information security system certification, implementing information security management and technology Service management to ensure the security of the information system and business, thereby achieving the purpose of reducing the potential risk of customer and potential losses in IT operations.

In terms of service quality, through the simple and generous interface and super -customized function, the eight hundred customers have given customers a great experience in terms of perception and practical value. The eight hundred customer interface is generous and simple, and the information layer is very clear. Customers can quickly capture the key points and maximize time and energy. In addition, 800 customers have a strong self -customized function, allowing customers to enjoy highly refined and practical sales management anytime, anywhere, and highly professional and comfortable customer management, which improves customer satisfaction and Conversion rate.

In terms of service costs, the high -cost performance of 800 customers is the prerequisite and foundation for its trust in various types of domestic enterprises. The domestic CRM penetration rate itself is low, and the high CRM implementation costs will undoubtedly make many domestic companies discouraged. On the basis of the high -quality resources of the 800 customers' technical advantages in the American laboratory and the resources of Chinese local experts, it continues to lower the price route. Higher market share.

Thanks to its continuous cultivation of the field of cloud computing, 800 customers have also won the trust and affirmation of many customers and industry insiders.截至目前，八百客已经赢得了上万家企业的信任，其中，中国移动、华图教育、首汽租赁、安富利集团、加拿大铝业、中易安担保、航港发展、清华紫光、环球雅思、 Dell network and Dell English and other well -known companies have adopted the online management system of 800 customers.

Sales easy to focus on mobile CRM

Although it is also the world's leading corporate management system supplier, unlike the eighty -hundred customers' main custody CRM, sales are the main mobile CRM since its establishment, and it has been committed to new types such as mobile, social, big data, the Internet of Things and other new types. Internet technology provides more professional sales management tools for enterprise users, so that it has a more convenient mobile office experience.

Since the launch of the mobile APP in 2013, sales are very attached to the investment in mobile, not only have a strong mobile deployment in iOS and Android systems, but also in product experience, functions, performance, intelligence, and application designers Continuous R & D investment has been carried out. Under the accumulation and precipitation of decades, the mobile ability of easy sales has been continuously strengthened, and it has also possessed the strength of head CRM manufacturers in terms of product technology and implementation services.

On the one hand, sales of CRMs can "install" customers, colleagues, and projects, and communicate, analyze anytime, anywhere, so as to comprehensively improve the efficiency and performance of the enterprise. With the popularization of the mobile Internet and mobile smart terminals, the demand for mobile information applications for mobile information is becoming more and more extensive. Sales easy CRM are centered on "people", integrating sales processes, team collaboration, and office. The convenient and easy -to -use mobile devices such as mobile phones can check project progress, process discount applications, approval contracts, and assign tasks, etc., and provide corporate users with a more convenient mobile office experience.

On the other hand, the sales easy CRM realizes the close integration of WeChat and WeChat with the company, in order to better help companies increase the increase value in the large marketing scenes of social cooperation. Sales are easy to cooperate with Tencent, using its AI, big data, DMP and other capabilities, as well as the convenience of "enterprise WeChat+WeChat" communication, to create a end -to -end and integrated CRM to help enterprises connect end users, bring enterprises to enterprises "Private domain flow" becomes "customer increment", thereby better increase its sales conversion rate, and then achieve performance growth. With the continuous enhancement of its product capabilities and the continuous enrichment of service experience, the scale of sales of easy -to -serve customers has also increased in large quantities. It is understood that as a leading brand in the new -generation enterprise CRM industry in China, sales have already served benchmarking companies in multiple industries based on the integration CRM, becoming Lenovo Group, Hikvision, Shanghai Electric, Shen Du Group, and Schneider Electric and other top 500 companies are very trusted.

Enjoy the context of the connected CRM

As the pioneer of the connected CRM, the salesperson has built a set of marketing service systems that connect the various business departments of the enterprise, and the cooperation between the enterprise and the upstream and downstream partners, and rely on the excellent product concept and the mature product capabilities. Become a leader in the domestic CRM field.

However, the "connection" defined by the connected CRM of the salesperson is not a simple point connection, but a multi -dimensional connection based on the mesh structure. Data connection, information connection and process connection. And these powerful interconnection capabilities have also allowed Family Sale to grow to a certain extent for rational and mature marketing digital empowerment.

First of all, the data of the sellers' data on multiple internal and external systems in the entire process of the enterprise achieved the real system interconnection, which greatly reduced the cost brought by cross -platform collaboration. The process of data generation, collection, analysis, and utilization requires a certain amount of cost, and enjoying salesperson can use its own open platform, data integration platform, and application development platform to solve the problem of business and data connection between systems, realize The data is credible, reliable, and customized. At the same time, it meets the interconnection of the data, thereby effectively reducing the calculation cost of the data.

Secondly, they enjoyed sales customers to achieve the interconnection of information, so that the information between internal and external personnel can be transferred without obstacles, which further improves the efficiency of enterprise processing problems. The enjoyment of the company's CRM products provided a unified entrance for the information communication and business management of the enterprise. This entrance has opened up the dealer, connects internal personnel, and enhances the communication between employees, partners, and consumers of the enterprise. The seamless connection of information exchange has brought further growth while improving corporate channel management and customer experience.

In the end, the enjoying salesperson connected multiple systems to CRM together, creating a closed -loop of the entire process of service, and realizing the unified management and empowerment of the business. The service provider of the enterprise is not only its own service system, but also involves ecological partners such as service providers, agents such as service providers, and relying on the CRM of the salesperson. Open the business logic of the full value chain and help the company's internal, upstream and downstream of the customer centered on business collaboration.

Where is the next stop of CRM?

Today, the popularity of CRM is irresistible. Therefore, companies are looking for the correct CRM to increase sales, improve sales and marketing processes, and expand business coverage, which is very necessary. However, the maturity of CRM often needs to be continuously iterated and improved by important technology and products, and new CRM software can also bring new ideas for enterprises to establish and maintain customer relationships.

First, CRM based on cloud and AIOT technology is expected to be further developed. Cloud -based CRM is an economical and efficient way to collect customer data. It can provide enterprises with greater access, flexibility and scalability, and improve customer loyalty and repurchase rates. In addition, as AI and IoT technology have made significant progress in various applications, AIOT technology will undoubtedly play an important role in the future CRM field. AIOT will make each business of CRM more intelligent and can better customize it. Customer experience, this more effective and deeper form may bring positive results to enterprises.

Second, more mature mobile CRMs and social CRMs will be more popular. As more and more CRM users tend to use mobile devices, and mobile CRM can meet the "real -time" interaction requirements of customers from internal tasks, to external customers to participate in Dependence, and social CRM can conduct online office at any time and place, promote the connection and interaction between enterprises and customers, and can play a great role in establishing more controllable and reliable customer relationships.

With the improvement of CRM cognition, CRM will gradually be accepted by more and more enterprises. It is just that the CRM market is often changing rapidly, and CRM manufacturers can only go forward with the times. Therefore, CRM manufacturers need to pay attention to changes in corporate needs at all times, focus on customer management, and continuously expand and extend the business of the front and rear links in order to better meet the current corporate customers' demands. Favorite.

summary:

At present, the domestic CRM market has shown a bloom.However, it is worth noting that although different CRM manufacturers are clear in the choice of business models, there are more pain points without exception. The first thing that domestic companies have less understanding of CRM's understanding of CRM, and domestic CRMs have not yet formed.The scale effect is relatively scattered.Obviously, it is not easy to make a product well, and it is even more important to become an extreme CRM manufacturer.If the domestic CRM industry wants to achieve jumping development, it also needs to innovate and break through from multiple aspects. Even CRM -headed players represented by 800 customers, easy sales, and enjoying sales customers still need to survive time.Baing.

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