In the second quarter, about 67.2 million units in the domestic smartphone market fell 14.7%, but Honor first reached the top
Author:Wisdom Time:2022.07.29
The quarterly mobile phone tracking report released by international data agencies on July 29 showed that in the second quarter of 2022, the Chinese smartphone market shipped about 67.2 million units, a year -on -year decrease of 14.7%. Honor, vivo (including IQOO), and OPPO (including Reno) are ranked among the top three with 19.5%, 19.1%, and 17.0%, and Xiaomi and Apple are ranked fourth and fifth.
The data shows that Honor's mobile phone shipments in the second quarter were about 13.1 million units, an increase of 88.6%year -on -year. It is the only mobile phone manufacturer in the TOP5 brand except Apple. %.
The report analysis believes that the momentum of Honor's high -speed growth is due to the sales of the new Honor 70 series. At the same time, products such as MAGIC 4 series help Honor to continue to expand market share in the high -end market, and inclusive products such as the X30 series have also successfully grasped the entry -level market demand.
"For glory, the core is to make your own product competitiveness well." Honor CEO Zhao Ming said in an interview with the media, "The setting of strategic development and at several key strategic control points, it is truly. To build your own core ability, numbers and results should be a natural presentation. "
The IDC report also shows that in the first half of 2022, the overall market shipments of the domestic smartphone market were about 140 million units, a year -on -year decrease of 14.4%, showing a downturn. The product's shipments in the first half of this year exceeded 1.1 million units, an increase of about 70%year -on -year.
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