After 15 years of operation, it suddenly announced the stop!

Source: Beijing Commercial Daily (BBT_JLHD) Comprehensive collation

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China Mobile recently issued an announcement saying that it has announced the adjustment of the Fetion business and has stopped providing the service since September 30. This also means that the Fetion APP of 500 million registered users will officially go down the historical stage.

On July 25, the topic#7 7 will stop service#boarding on Weibo hot search. As soon as the news came out, many netizens said that "the memories of their university and high school era have been evoked." The earliest issuance of this announcement was only discovered on July 15th, and it was really sighing ten days later.

China Mobile announced the suspension of Fetion APP

Compared to the announcement of the hot search, Fetion's farewell is really sad. After all, for the "post -80s" and "post -90s", this application has also been regarded as a national level, even some people's youth memories ...

According to China Mobile's announcement, Hefei business will stop providing services from September 30, when users will be unable to log in and use Hefei. According to the announcement, Hefei will stop providing services from September 30, 2022. At that time, it will not be able to log in and use He Fetion. Please do a backup and preservation of important information in advance. Provide users with legal collection of relevant information, we will save in accordance with national laws and regulations and "Hefei Privacy Policy", and delete user personal information after the preservation period.

If users still need office and communication, they can be used to use another APP under China Mobile.

Fetion's suspension announced that Fetion's attempt from SMS business to the corporate service platform ended with failure.

At the end of April last year, Hutchison issued a business adjustment announcement. According to the announcement, due to the adjustment of business development, it will suspend the registration of enterprises from April 28, 2021, and no longer given to all and Fetion users no longer presented super conferences, voice notifications, group sending envoys, and 500 group sending assistant SMS numbers per month, etc. Experience rights. In addition, it is expected that from May 10th, the Hydinnia function will be adjusted, and multiple videos, one -to -one audio video calls, medium -migration flying halls, schedules, welfare centers, group assistants, send text messages, SMS reminders and other functions.

In 15 years of operation, the registered users reached 500 million

In early 2000, Tencent and Beijing Mobile cooperated to provide users with mobile internet access services. This is mobile QQ. Since then, Beijing Mobile has led the IM (instant messaging) pilot, which is the origin of Fetion.

In 2007, China Mobile launched a comprehensive communication service "Fetion", which is a variety of communication methods such as fusion of voice (IVR), GPRS, SMS. In other types of communication methods, cover three different forms (complete real -time voice services, quasi -real -time text and small data amount communication services, non -real -time communication services).

At the end of 2006, Fetion Dipping with MSN cooperation with MSN attracted a second bid. In the end, the Zhongzhou Taiyue won the bid, that is, the company disclosed in the previous article that was renamed "He Fetion".

According to Xinhuanet's previous report, in 2006, China ’s mobile phone text messages sent close to 430 billion. In 2007, Fetion was born. With the selling point of free SMS, he quickly captured a vote. With the help of China Mobile's background, Fetion can send mobile phone text messages freely from PC, WAP or mobile clients to friends for free. It can be said that the emergence of Fetion saved the wallets of countless lovers in love, liberated the hands of cadres and counselors of college classes, and at that time, it was an artifact -like existence.

Around 2010, Fetion ushered in the golden period. At that time, voice calls and SMS were the main communication methods. Fetion was welcomed by users with the official application of SMS discounts, mobile and PCs. 500 million registered users will be harvested around 2010, and the number of active users in the peak period is nearly 100 million.

However, since 2011, with the popularity of smartphones, the outbreak of the mobile Internet has the same business, and even the WeChat of the same business, and even constantly updating the iterative functions, "one riding a dust" after the birth of the iterative function, and the Fetion at that time did not follow up quickly to follow up. market.

Even Fetion was only open to mobile users at the time. Although it was finally open to other operators, it was also limited.

Also in 2011, the "Xiang Xiang" Fetion operating right was handed over to Guangdong Mobile from Zhuowang Information. Unfortunately, the decline of Fetion began. In the following years, Fetion's number of users was gradually "taken away."

In 2016, Fetion was renamed "He Fetion" and officially joined a series of members of "He Zenger" composed of a series of applications under China Mobile. Perhaps Mobile once wanted to force Fetion and tried to make it into an enterprise version to provide enterprises with overall office solutions. But at that time, Ali and Tencent also launched nails and corporate WeChat on this market. Under the pinch of the Internet giants, the transformation of Hedon Fetion once again folded the halberd.

In 2018, China Mobile officially announced that Fetion's transformation work was launched, focusing on the "He Fetion" business of communication and collaborative office.

And this time, Hutchison's suspension also foreshadow Fetion's transformation finally ended.

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