Ningbo Cai Yong won the province's "sales"!Which is the best -selling?This set of big data reveals the secrets for you

Which of Ala Ningbo is the best and the popularity is more popular? What is the status of rivers and lakes? On September 5th, the reporter learned from the Ningbo Culture, Radio, Television and Tourism Bureau that in the semi -annual "Poetry and Painting Zhejiang · Baixian Qianxian Qianxian" digital platform in 2022, the situation was summarized and released, and authoritative big data revealed the secrets of you one by one.

Statistics show that among the number of general dishes in each district, Ningbo ranks fourth, of which hot dishes, cold dishes, and snacks are ranked second, fourth, and fourth, respectively.

The semi -annual sales of "Hundred County Thousand Bowls" dishes in various districts and cities accounted for the proportion of sales

Ningbo Cai Yong won the province's "sales"

According to statistics, from January to June of this year, the number of dishes sales orders in the province's "hundred counties and thousands of bowls" experience store dishes were 6.273 million yuan, and the total sales volume was 292.9153 million yuan. The trend, the highest sales in January, reached more than 63 million yuan. "

It is worthy of praise that the sales of the first quarter and semi -annual sales of each district and cities have increased in the province, but in the two rankings, Ningbo City's proportion of 37.4%and 28.05%, respectively. The province "sells crown".

The proportion of the province in all districts and cities in the province

The reporter saw from the list that in the first half of this year, the top three experience stores in the province's sales ranked from Pan'an County, Jinhua City, with the highest sales of a single store of 8.6739 million yuan in the first half of the year. Tengtou Ecological Hotel in Fenghua District ranks fourth with sales data of 60.806 million yuan, with an order data of 84303, ranking sixth in the province.

"Taste of the Sea" best -selling tongue tongue

Ningbo cuisine, which is rare in seafood, is an important part of Chinese food culture. It is combined with fresh and salty. It is mainly steamed, grilled, stew and other techniques. It is the most distinctive local dish in the Zhejiang cuisine series. As for the best -selling issues of Ningbo cuisine, the province's digital platforms have settled in the sales list of "Hundred County Thousand Bowls" dishes in experience stores.

Judging from the data in the first half of the year, whether it is hot or cold, it is the best -selling of the "taste of the sea". In terms of hot vegetables, Fenghua Xianxianyao Yellow Soup ranked first in the province. In terms of cold, the red cream in Luzhou's red cream in the rabbit head, duck head, duck palm and Hangzhou braised duck in Luzhou, which made the head up. On the ranking of snack sales, Fenghua Xikou Qianzhi Cake Cake His Cat, Longyou Migan drum, Mogan Qingyuanzi, ranked fourth.

"Hundred County Thousand Bowls" hot vegetable sales ranking

Fenghua thousands of cakes. Municipal Cultural Tourism Bureau Picture Conferry

Based on the sales and orders of the digital platform dishes of "Hundred County and Thousand Bowls", combined with the searches, dishes satisfaction evaluation and statistics of the OTA platform dishes such as Meituan and Hungry, In the list, the Hansu Hong cream crab and Fenghua fresh milk peach gum ranked second and tenth of the cold plate and snack popularity rankings, respectively.

Red ointment crab. Municipal Cultural Tourism Bureau Picture Conferry

The tip of the tongue drives the tip of the foot to pull the common rich

"People take food as the sky, and traveling first", food IP has gradually become an important competitiveness of the development of local cultural tourism. With the deep integration of cultural tourism, Ningbo also continuously tried to empower the development of tourism economy by gourmet food.

It is not difficult to find that Fenghua, which is reputable, has a case of "one -bite" that drives the urban and rural economy. According to the relevant person in charge of the Fenghua District Culture and Radio, Film and Television Tourism and Sports Bureau, 7 restaurants including Jinzhong Plaza's characteristic food areas in the urban area were selected as a provincial food experience store (demonstration store), which not only brought tourists a richer food experience, but also It also brightens the "golden signboard" for Fenghua food; in the countryside, from March to April of each year, the organizing committee of the Peach Model Culture Festival in Fenghua District launched the "Peach Blossom" activities such as the Peach Blossom Marathon, which drives tourism, sports, leisure, shopping, etc. Astronomical consumption chain attracts more than 400,000 tourists; after spring, local villages will also host 13 series of activities such as "Poetry and Painting Zhejiang" tourism song music ceremony, "smart empowerment" Future rural summit forum, and support the scenic spots. Tickets and accommodation discount activities will integrate cultural projects with rural attractions, seasonal flowers, fresh fruits, etc. to activate the overall tourism and promote farmers' income.

At the same time, with the continuous efforts of "Weekend Hi Xiangshan", in June to July this year, under the attraction of various colorful foods, loquats, bayberry, etc., the main scenic area of ​​Xiangshan was as high as 1.89 million, and tickets were achieved. The income was 37.4492 million yuan, an increase of 19.52%and 13.00%year -on -year; on July 27, the theme promotion series of the "Pinhanghuang City, You Song Yun Qianhu" entered Hangzhou, Pinfuquan Mountain Tea, experience "order tea", "Fuqin" When the Song -style life is beautiful .......... On the day of the event, there was a "Thousands of people treating a recuperation group" from Hangzhou and came to East Qianhu to experience. According to the reporter's understanding, Ningbo Little Seafood, Lake Fresh, etc. are the resident cuisine of the province's external recuperation team during the period of "must eat the list".

Ningbo born to the sea. Picture according to Xiangshan Travel Center

Since the launch of the work of "Poetry and Painting Zhejiang · Baixian Qianxian", Ningbo has actively responded, taking multiple measures to dig deep into local cuisine, and actively build food brands. In the next step, the "Hundred County Thousand Bowls" snack contest hosted by the Zhejiang Provincial Department of Culture and Tourism will appear during the 2022 Ningbo Tourism Festival. The local names are eaten to form the 'Ningbo Food Maps' series of punch -in strategy and related derivative products, which drives 'tip tip' to promote the development of the whole region. "The relevant person in charge of the Ningbo Culture, Radio, Film and Television Tourism Bureau said.

Reporter Xie Shuyi

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