Charter diary ｜ Three -day three kingdoms, full of short reviews: while winning thousands of words

Zhejiang News Client reporter Li Hua Duan Qiongwei

After three days of horses, Wei Guowen and colleagues appeared in Italy on July 14th, Wei Guowen and colleagues in Ningbo Pooringda Import and Export Co., Ltd., which was already the third country she had set foot in this Europe.

The 10 -day itinerary is about to be over half, and her goal list has also been completed by half: 5 of the 10 customers who make an appointment have visited 5, and each docking has a real gain.

"It's either negotiating or on the way to negotiate." Since the charter arrives in Europe, Wei Guowen feels the least enough time.

When you come together every day, go straight to the client company; after competing against the client to complete the negotiation with the customer, you have to rush to the airport. At the moment, the European holiday season is full. The airport people are overwhelmed. After the last moment, they have caught up with the plane. They summarized that they must rush to the airport more than two hours in advance.

As an industry -trade integrated enterprise focusing on the research and development and production of children's puzzle toys, more than 60%of Baolinda's products exported to the European market. Its independent brand products have established a distribution system in more than 70 countries and regions around the world.

"Because we are doing creative products, many ideas need to be communicated in person and collide with sparks, so it is particularly important to meet." Before this charter, Wei Guowen had considered visiting customers several times, but because of many uncertain factors such as flights, In the end, they did not go smoothly. "This time, there is such a precious opportunity to go abroad, we must be as good as possible customers and talk about orders as much as possible, so as to do this!"

In the less than two days in the Netherlands, the Wei Guowen team visited three customers efficiently.

"Time relationship, each negotiation can only go straight to the theme. Fortunately, we have made enough preparations, and often can finalize the order intention in a short time." Before travel, they brought a series of latest samples for customer needs. At the same time, the latest product directory has also been prepared.

At the time of negotiation, these see -through products have saved each other a lot of communication costs. After three days, almost every negotiation has a real order, and the total intention of order has exceeded $ 2 million.

"For example, a Dutch guest, from our 20 series products, selected 15 categories at one time, and the order amount is expected to reach $ 500,000."

"Meeting at a time, better than a thousand emails." This is what foreign traders often say. And customers who meet each other several times a year, and meet each other after more than two years. The emotional value behind it is often not measured by order amount.

"On the one hand, the customer was surprised on the one hand, and on the other hand, I felt that we stayed too short, and it was reluctant." Wei Guowen said that when you meet usual, you usually reserve sufficient time to communicate with the customer while eating. Old customers even invite them to visit at home. This time they come and go in a hurry, all of which can only be abandoned. "Although the time is short, both sides can feel the sincerity of each other. This is the greatest value of meeting."

In the second half of the trip, Wei Guowen's team gave time to Italy. Here, there is the most important trip arrangement for this trip, and a big customer who has worked with more than 10 years to take the new project to take the next step. I have n’t seen it for more than two years, and customers who have become family -like customers are also overjoyed. I sent a welcome message early- "In Italy, I will arrange everything!"

Quick comments 丨 while winning thousands of words

Talking about business, as the name suggests, business is talked about. Although the information transmission is growing instantly at the moment when the communication day, it is still irreplaceable trading scenarios to reach consensus and promote orders by meeting and communication. This is especially true for the foreign trade industry. Because the two parties of the transaction are generally cross -language and cross -cultural, it is difficult to establish a high degree of emotional identity and trust connection through the Internet, telephone and other methods. The self -confident product recommendation can make each other truly feel sincere and trust, and establish a solid foundation for long -term cooperation.

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