Heavy official announcement!2022 (18th) China Advertising Forum is officially set

The rapid development of cloud computing, big data, the Internet of Things, blockchain, artificial intelligence and other technologies is leading the profound changes in the advertising industry. Under the background of the new "new era", the advertising industry needs to take on the development of the era of empowerment. The heavy responsibility of economic development, reinterpret the direction of the industry's change, enhance the awareness of opportunity and risk, maintain strategic determination, take the initiative to change, scientifically adapt, stimulate domestic demand vitality, and based on the new stage of development, implementing new development concepts, building a new development pattern Essence

As a result, we once again ushered in the annual China Advertising Forum. This forum will be held in the beautiful ice city Harbin from August 3rd to 4th, 2022. At that time, the leading brand of the industry, top marketing traders, well -known media people, senior investors and representatives of traditional enterprises, and government representatives will gather together to seek answers on the evolution of advertising in the new era, the development and transformation of enterprises, and the future pattern of the industry.

The innovation and extensive application of digital technology has brought new opportunities for the high -quality development of the advertising industry. In view of this background, the forum will be based on the theme of "New Ecology of the New Era Advertisement", and conduct in -depth insight into the advertising industry in the new era, explore the new business environment, development trends and response strategies, seek industry development, inspire Industry confidence. This forum will be discussed from the following key directions:

1. New era and new ecology of advertising: At present, the innovation iteration of digital technology and the booming development of the digital economy brings opportunities for innovation and continuous growth to the advertising industry and enterprises, but opportunities and challenges coexist, how to correctly grasp development correctly The direction and the trend are compulsory courses for every enterprise to learn. In this session, guests will invite guests to focus on the current status and development trends of the industry, and to clarify the evolution of advertising under the new era, the transformation and freshman of the company's development, and the future development pattern of the industry.

2. The collaboration of product effects in the new form: As the flow dividends are topped, the advertising and brand marketing faces new challenges. Brands have chosen the return of "long -termism" to create high -quality effect advertisements, accumulate brand assets, and achieve "" accumulation of brand assets, and achieve "accumulation of brand assets, and achieve" accumulating brand assets, and achieve "accumulation of brand assets, and achieve" accumulating brand assets, realizing "brand assets, and realization of" accumulating brand assets, and "accumulating brand assets. "Product coordination" has become a long -term plan. This link will invite industry -headed companies to analyze and share marketing cases.

3. Practice and exploration of the Yuan universe: This forum will also be held for the first time in the real sense of the elements of the Yuan. Interactive technology will also provide participants with space that is not restrained by the physics world, sharing very forward -looking keynote speeches with the pioneers of the industry, industrial collisions with commercial value, and influential industry platforms.

At the same time, in order to better combine the strategy of the cultural power with the development of the city and the development of the digital development of the city, equipped with the development of the development of the science and technology of the Yuan universe, this forum will also set up the "City Yuan Universe Living Room" section to explore how to pass the personalized IP text of the city through the city's personalized IP text Traveling and exhibition products created the leading urban brand image and spiritual landmark for the urban era. The conference will officially launch the first "I am a city dreaming division" city Yuan universe IP creative competition, and will start the filming of China's first industrial Yuan universe documentary "Spiritual Realm", showing the highlights of this event, recorded the new continent of the Yuan universe figure The iconic incident is issued on the global mainstream media platform.

In addition, the souvenirs of this forum will be presented for the first time in the form of NFT, including the nFT version of the China Advertising Forum and the Harbin co -branded NFT, a series of NFT with the brand -branded brand, and the surprise version of Su Xiaomei. Anyone who attended the presence can get an exclusive version of NFT digital collections, and online participants can also be obtained through the lottery to create unique activity memories for participants.

As one of the "four new economic engines" created by Heilongjiang Province, Harbin is currently actively carrying out the provincial capital's promotion actions, promoting industrial transformation, upgrading and development with creative design, and starting a new chapter in innovation and development. As a vane that leads the development of the advertising industry, the convening of the China Advertising Forum will also have a profound impact on the development of the local advertising industry. It will further enhance the construction of the image of Harbin city and the output of spiritual symbols, and polish the "creative design capital" City business card. Therefore, this year's forum, while continuing the excellent traditions of the past, will also keep up with the times, pioneer innovation, and present more high -quality content. Harbin welcome you!

Registration registration:

Register online through the network, please log in to www.china-caa.org or mobile phone scan the QR code below for registration.

Forum offline registration representatives enjoy the following benefits:

1. Obtain the nFT (China Advertising Forum and Harbin Co -branded), and have multiple opportunities for drawing during the forum to participate in the series (China Advertising Forum and Brand Co -branded) NFT.

2. Participate in the 2022 (18th) China Advertising Forum.

3. During the meeting.

4. Materials of the Activity Forum and related conferences.

Online registration representatives enjoy the following benefits:

1. Have the opportunity to draw nft (China Advertising Forum and Harbin joint) NFT.

2. Multiple lottery opportunities for NFT with a series of versions (China Advertising Forum and Brand Co -branded).

3. Participate in the 2022 (18th) China Advertising Forum on the whole process.

Registration consultation:

Jia Yushan 010-65924173, 13718388816

- END -