Xiaogo made a large industry with the "golden rice bowl" of the Huangpi industry as the prosperous industry and the people

On July 8th, the atmosphere of the Guangdong Provincial Rural Revitalization Cultural Service Industrial Park was warm. The Guangdong Provincial Agricultural and Rural Affairs Department and the Yinan County Party Committee and County Government, related media platforms, and corporate representatives were held here to implement exchanges and implement the "12221" of Guangdong agricultural products "12221". The construction of the market system focuses on 2022 Yunan Nuclear Yellow Leather Festival.

The yellow skin is famous, and the sound is raised at home and abroad

Huangpi is a limited "ancient" fruit in the south. It has a history of more than 1,500 years. Only about 300,000 acres of yellow peel cultivated in the world, and yellow skin occupying half of the country in China has grown in Yunan County, Yunfu City, Guangdong. On May 20, 2020, Yu Nan Wuyao Yellow Leather was selected as the first batch of national excellent new agricultural products list in 2020. To this day, nuclear yellow skin has become Yunan's geographical indication product, and Yu Nan has therefore become the largest nuclear -free yellow skin planting and sales base in Guangdong and even the country. It is understood that in 2022, the nuclear -free planting area of ​​Yunan County was 171,000 mu, the production area was 140,000 mu, the output was 89,000 tons, the industrial output value was 3.2 billion yuan, and the brand value was 4.46 billion yuan.

Improve the industrial chain, make bigger and strong brand culture

In addition to the fresh food, Yu Nanhuang can also be processed into aromatic honey, preserved fruit, jams, jelly, fruit wine and cool drinks, and can also be used as yellow skin to make dishes such as Yunan Huangpi. No market production is a product, and market production is the product. In recent years, Guangdong has proposed to do a good job in the "four cards" of industries, markets, science and technology, and culture, carry out the construction of the "12221" market system in Guangdong's agricultural products, promote the construction of a modern rural industrial system, and help the high -quality development of rural characteristic industries. Market cards are a key trick to realize the interlocking and interdependence of each component of the "four cards".

Focus on industrial advantages and promote Yunan Huangpi to the world

The relevant person in charge of the Agricultural and Rural Department of Guangdong Province said: "China is the only country in the world's commercialized and industrialized country. The world's 300,000 acres of yellow skin in China, 200,000 acres in Guangdong, 150,000 acres in Yunan. Yu Nan. South, as the world's most widely available, has the largest output, and the best quality of the yellow skin industry gathering area, we must use the yellow skin industry as the 'golden rice bowl' for the people.

First, we must grasp the ‘sparseness’, play a good market card, realize the sale of Namuo Bei, Guoguo Ocean, and create a global 'rare fruit';

The second is to focus on the cultivation of digital fruit farmers, make digital cards, and insert digital wings to the whole China and the world for yellow skin to create digital ‘explosive fruit’;

The third is to develop the value of medicine and food, create a technology brand, and create 'health fruit'; extend the industrial chain and value chain with industrial thinking, industrial models, and launch prefabricated dishes for yellow skin soup, vegetables, porridge, and vegetable series.

The fourth is to play a good cultural card, collect the reputation for yellow skin, and launch the yellow -skinned drama control, the Yuan universe project, the development of yellow skin camping, cultural tourism projects, etc., to enhance the dual value of yellow skin material and cultural. Make a small fruit in a large industry and write a large article. "

At the same time, Yu Nan Huangpi must keep pace with the times, conform to the market, and continuously cultivate new varieties; strengthen cooperation with colleges and universities, research institutes, etc., in -depth research on yellow skin multifunctional attributes, and develop more new products; technology help agriculture help agriculture , Improve the technologies of yellow skin breeding, planting, disease resistance, etc., add value -added and increase production.

We also believe that the fragrance of wine is not afraid of the deep alleys. With the characteristics of Yu Nan's yellow leather, the value, cultural value, and medicinal value of yellow skin will continue to dig deep. Industry has entered new development.

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