Network live broadcast help Xining's company's confidence

Qinghai News Network · Damei Qinghai Client News In recent years, webcasting has become a kind of innovative form that is particularly loved by consumers. Especially after the impact of the epidemic, the live broadcast has become a "new air outlet". In order to further stimulate the vitality of the market's main body and help Xining enterprises relieve difficulties, Xining Market Supervision and Administration Bureau shall build a "four -place" work plan for the "four places" construction work in accordance with the requirements of the Provincial Market Supervision Bureau, and build The work pattern of "government promotion, autonomy of enterprises, market -led, industry promotion, and social participation", through new media such as live broadcasts, strengthen brand promotion, stabilize corporate confidence, and help enterprises pass the difficulties.

In order to actively do a good job of online broadcasting, Xining Market Supervision Bureau coordinated well -known anchors to carry out 6 live broadcasts and goods for 42 companies in Xining City, with a number of clicks of 257,000 times and sales of more than 1.891 million yuan; coordinated the well -known anchors was 11 companies for 11 companies. The shooting of live and promotional works, and instructing enterprises to promote publicity in fast hands; together with two well -known anchors and teams to 6 companies to shoot and produce and publicize the production process; organize 12 companies in Xining and well -known Xining City The anchors carried out in -depth cooperation and exchanges of agricultural -related enterprises and e -commerce enterprises. In addition, a public welfare activity of "e -commerce helps to promote brands and relieves negative confidence". During the event, a network sales platform and more than 30 online celebrity anchors jointly use online order and offline delivery model to help enterprises broaden their sales Channels, expand brand awareness, and achieve the purpose of promoting production and sales to increase efficiency.

In the next step, the Xining Market Supervision and Administration Bureau will take the capacity building as the starting point, based on the "supervision+service", adhere to the innovative supervision mechanism, actively actively actively help enterprises to solve problems, and serve the company to make re -efforts.

Source: Xining Evening News Author: Yi Ding

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