Speaking of people's livelihood 丨 ice cream regression product itself is the last word

Li Lin

Recently, a netizen reported on the message board of "Pomegranate Cloud 12345 Asking Political". The ice cream was a bit expensive at one twenty yuan. I hope that there are more cheap ice cream on the market. clear and direct. The author also has the same experience. I took a seemingly ordinary ice cream in the community convenience store. I did not expect that the payment price was 16 yuan. It did feel like a high price of the ice cream. However, with the implementation of the “Optical Bid Price and Prohibition of Price Fraud” (referred to as “Regulations”) issued by the State Administration of Market Supervision and Management on July 1, new products must be marked clearly, and “ice cream assassins” may have nothing to do.

"Ice Cream Assassin" is a new word on the Internet this summer, referring to the ice cream hidden in the freezer and watching its appearance. But when you pay for it, it will "stab" your sword at the price. This is not only a self -deprecation of the unknown price, but also the ridiculous pricing and sales routine of ice cream.

"Don't take the ice cream you don't know, because you are likely to be unable to afford it." Consumers' ridicule of high -priced ice cream like "ice cream assassin" is more dissatisfied because the price of the product is not significant enough, resulting in the price when buying the bill. I bought a "cold heart". After the implementation of the "Regulations" on July 1, multiple provisions have prohibited and punished behaviors that do not mark prices. Article 19 of the "Regulations" shows that it does not marked or significantly weakened the price conditions that are not good for consumers or other operators, to trick consumers or other operators to trade with them to constitute price fraud. Relevant departments will impose administrative penalties in accordance with laws such as the Price Law of the People's Republic of China. It is valid that only the implementation is implemented. It is hoped that the relevant departments can perform their duties to fulfill their duties so that consumers will no longer be "stabbed" by an ice cream.

After the price is marked, what price of the choice of ice cream is always "radish and cabbage, each loves" for the majority of consumers. Net red ice cream attached a certain social attribute, which meets the needs of consumers to eat ice cream hair Weibo and bask in the circle of friends. Consumers are also willing to pay. However, in the hearts of the public, Ice cream is still an instant food snack in summer. If ice cream companies want to develop in the long run, they can only return the ice cream to the product itself, and work hard on the quality of the ice cream. Only if it is worth it, it can be reviewed and tested by consumers for a long time.

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