This "official" is not big, but it is very important for Zhejiang to introduce the plan to promote the establishment

Zhejiang News Client reporter Huang Hong

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Recently, the Zhejiang Provincial Market Supervision and Administration Bureau issued the "Jiangjiang Intellectual Property Talent Gathering Action Plan (2022-2023)". In this plan, there is a saying very conspicuous: focusing on high -level intellectual property rights, lack of talents, increasing the cultivation and introduction of high -end talents, and promoting listed companies to establish chief intellectual property officers.

Over the years, everyone has been familiar with the various "officials" in the company, such as CEO (CEO), Chief Financial Officer (CFO), Chief Operating Officer (COO), Chief Legal Officer (CLO) and so on. And this chief intellectual property officer has rarely heard.

What "official" is this, it is necessary to introduce the action plan of Zhejiang to promote the establishment of listed enterprises through official documents?

Start from a story.

In 2000, a well -known brand mobile phone company in my country was suddenly filed by a patent infringement lawsuit by a Japanese company: this Japanese company filed a lawsuit in many countries and regions such as Japan and Western Europe.

At that time, the Spring Festival, most of the employees of this mobile phone brand company were still on holidays.

This shows that the other party is prepared and wants to defeat the brand mobile phone company in one fell swoop.

In the past, in terms of patent risk response capabilities, Chinese companies are usually lacking. In this case, many people will choose "spend money to buy peace".

However, this mobile phone company "does not follow the usual way" because it appoints the chief intellectual property officer and has also formed relevant teams. Not only is they familiar with relevant legal knowledge, have the ability to respond to litigation, but also professional and technical background.

They went out to "fight".

First in Germany, I found the loopholes of the other party through hard work, so that the patent declaration of this Japanese company was invalid. Later, another state responded to the support of the other party's charges, which could not be supported by the court.

After fierce and complicated struggle, the two sides reached a patented cross -licensing agreement to successfully resolve the crisis.

The whole process is very complicated.

Speaking of which, everyone has a preliminary understanding of the chief intellectual property officer: they are not the chief legal officer of listed companies, because in addition to legal knowledge, they are also very familiar with professional knowledge.

But the business of the chief intellectual property officer is far more than that.

A industry insider told Reading Jun: In addition to the commemorative appearance mentioned above, the chief intellectual property officer actually shoulder more responsibilities, such as how to use the professional background to formulate the company's intellectual property development strategy, how to promote their own intellectual property rights How to better commercialize and fully realize value.

This is a new post. Why should it be promoted?

The person said that more and more companies are now participating in world economic competition. In terms of intellectual property rights, the opportunities and risks are much greater, and they need to do a good job of protection and value excavation of intellectual property rights.

Establishing chief intellectual property officer will help companies better participate in world economic competition and worship the waves

The chief intellectual property officer is currently not large, but it is gradually introduced by enterprises, especially some well -known enterprises in the Pearl River Delta. From 2018, the local enterprise chief intellectual property official exchange forum is held every year.

As a new thing, the chief intellectual property officer is included in the official document and promoted. What signal does this pass?

Some time ago, the State Intellectual Property Office issued a notice to determine that 9 provinces (municipalities), 16 cities, and 3 cities (counties, districts) were determined as the first batch of pilot areas to carry out the pilot work of rapid handling of intellectual property disputes. At the provincial level, there are Zhejiang, the city level is Ningbo, and the county -level level has Yiwu and Shaoxing Keqiao District.

The first batch of intellectual property disputes in Zhejiang Province, cities and counties, which means that they are rapidly protected by their intellectual property rights, whether they are enterprises or individuals. This will have a positive effect on improving the business environment and quality of Zhejiang, whether it is attracting investment, gathering talents, promoting innovation, and achieving high -quality development.

Based on the other contents of the Zhejiang Provincial Market Supervision and Administration Bureau's recently announced the "Zhijiang Intellectual Property Talent Gathering Action Plan (2022-2023)", we can also see more.

This plan requires to provide solid talent support guarantees for the establishment of an intellectual property power construction province, and promote the construction of high -quality intellectual property talent teams. All kinds of intellectual property public service talents are equipped with full coverage, and the county -level coverage rate reaches more than 50%.

From these signs, it is not difficult to see that with the further unblocking of domestic and international "dual cycles", Zhejiang is comprehensively improving the level of creation, application, protection, management, and service of intellectual property rights to better promote innovation.

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