A town of Qixia incubated 68 "farmers' net reds" rural rejuvenation and "survive

Jiaodong Online June 13 (Reporter Wang Xiangrong) In Qixia, Yantai, the "one mobile phone" allowed farmers to direct the market.

As the agricultural city and fruit industry in Yantai, 75%of the farmers of Qixia City are planted from the fruit industry. Whenever the Apple and Cherry Season, the circle of friends of the Qixia people is the promotion of agricultural products in their hometown. Through a mobile phone and a network, the deliciousness of the family can be passed on to friends in the distance. Without the middlemen to make differences, farmers' money bags are even more bulging.

On the morning of June 13th, the launching ceremony of the Tingkou e -commerce "Sakura" assistant agricultural activities hosted by the Qixia Commerce Bureau and the People's Government of Tingkou Town, and hosted by the Qixia Electronic Commerce Public Service Center was held in Zhanyi Village, Tingkou Town.

This event is one of the activities of Qixia E -Commerce Entry Business Comprehensive Demonstration Project, and it is also part of the important activities of Yantai E -commerce Festival Hui Farmers to help farmers. It aims to play the role of new e -commerce formats and new models. Special products upward and the masses to become rich and increasing their income into a strong motivation. Through the emerging consumption models such as webcasting, we will further broaden the online sales channels of Qixia products and stimulate the new vitality of market consumption.

At the event, the big cherry, west red, cucumber, honey and other special products in Tingkou Town rushed to a large set. Yu Xiangling of Quanshui Village took her own product to participate. She warmly sold the reporters, and it was no longer a single sales model for traditional farmers.

"I never thought that one day I sold the cherry planted in the home through the mobile phone. In the past, it was sold directly to the market. It was going to the market when it was not bright. The price was low. This year, I learned to use the Internet. Two acres of cherries are sold through the Internet, and express delivery at the door of the house is also higher than the market. "Lu Jianzhi, a party building of Xucun Village, who participated in the training, told reporters.

Rural rejuvenation is the key to talents. In order to do a good job in the construction of the party building celebrity talent team, Qixia Tingkou Town and Qixia Commercial Bureau E -Commerce Public Service Center incubated 68 rural network experts in 68 villages in Tingkou Town. In the classroom, he became the monitor of the Internet celebrity class. Farmers are incarnate "net red" and are in line with e -commerce. Walking in the fields, the courier staff are constantly packing and shipping.

Yang Aidong, Secretary of the Party Committee of Tingkou Town, Qixia City, said: "We chose a good choice in each administrative village to choose a party member who is familiar with online e -commerce, live broadcast, and town feelings as party building celebrities to strengthen the party's ideological and political leadership. Actively publicize the party's policy, promote local agricultural products online, and strive to cultivate a group of local online celebrities with party spirit, beliefs, and actions. "

At the event, the public brand of "Pavilion Pavilion, Pavilion Pavilion, Pavilion Pavilion" area was released, and a letter of employment was also issued for 68 party building celebrities.

Looking at more than 800 administrative villages in the city, Qixia plans to cultivate about 1,000 peasant network experts, strive to achieve "one village, one product, one Internet celebrity", and at the same time open the "online order, offline delivery" channel, "we will be in The city's 14 town -level construction town -level e -commerce public service centers and logistics outlets, the village builds village -level e -commerce logistics outlets, so that ordinary people can send and receive express delivery without going out of the village. Entrepreneurship, relying on short videos and live broadcasts, accelerate the push of traditional industries, e -commerce, and digitalization. "Wang Junkai, director of Qixia E -Commerce Public Service Center and Chairman of Shandong Agricultural Circle Smart Agricultural Development Co., Ltd.

Although rural e -commerce has developed rapidly, compared with urban e -commerce, there are still weaknesses such as professional talents in rural e -commerce. The Qixia Commercial Bureau gave strong support, and also invited the training teachers to conduct e -commerce training for farmers. From the circle of friends and copywriting, etc., they were invited to give comprehensive guidance.

"We support the project and rely on the service center to strengthen the cultivation of e -commerce talents in various ways to promote the revitalization of talents. Enterprises, cooperatives, college students village officials, returning college students, returning home entrepreneurs, employment difficulties, veterans and other groups to carry out professional and special training activities, and use new formats to attract young people to return to their hometowns and make them villages. The leader of the revitalization. "Liu Chunyang, director of the Qixia Commerce Bureau, introduced.

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