Press release 丨 Large project construction press the "acceleration key" Harbin uses "four seasons ice and snow" to stay guests

At the Bingxue Economic Special Conference of Harbin City's "Promoting the Four Economic Development" series of press conferences on July 6th, the Harbin Municipal Government News Office, Guo Guo The grandeur will take the next step to help Harbin to create a "ice and snow cultural capital" for release.

Guo Hongwei released

Guo Hongwei said that the Sun Island Group will continue to deepen the "two gardens and one scene" development model of Harbin ice and snow world and the brand integration of the Snow Expo, and actively release the brand effect of "Where is the ice and snow travel, the first choice is the Sun Island" brand effect Strive to build Sun Island into a unique ice and snow cultural element, unique ice and snow sports enthusiasts punch -in, unique ice and snow tourism destinations.

In order to allow the Harbin ice and snow world brand to achieve transformation and upgrading and let Harbin's ice and snow tourism move from one season to four seasons, Sun Island Group is accelerating the construction of the four seasons ice and snow projects. Guo Hongwei introduced that the project is located in the West District of the Sun Island Scenic Area and the Big Ice World Park. The land use area is 816,700 square meters, with a total construction area of ​​96,000 square meters and a total investment of nearly 3 billion yuan. It is planned to be fully completed and put into use in 2023. After the project is completed and reached, it is expected that 4 million tourists will be received in each year, achieving operating income of 600 million yuan, and a profit tax of 160 million yuan, and will drive 1,000 people to employment.

Guo Hongwei said that after the Four Seasons Ice and Snow Projects are completed, the Ice and Snow World Park will have complete service supporting facilities, diversified commercial business formats, rich performing arts and entertainment experiences to achieve the normal operation of the four seasons of ice and snow tourism. The four seasons ice and snow projects will definitely become a new carrier to promote the ice and snow culture and shape a new business card for Harbin's "Ice City" image.

Source: Lottery News

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