Why does Zhong Xuegao "high temperature"?Optical price marking strictly prevent "ice cream assassin"

Author:Securities daily Time:2022.07.04

Chain supermarket one product one yard

Text | Xie Ruolin Wang Jun on July 2nd, the news that "Zhong Xue's 31 degrees at room temperature for 1 hour" appeared on the hot search. In response to the problem of online Zhong Xue Gaohai Salt Coconut Products for a long time, on the evening of July 2nd, Zhong Xuegao responded that there was no non -melting ice cream. The solid objects are high and less water. After completely melting, it is naturally viscous, and it will not completely spread into a pool of water. Earlier, topics such as "ice cream assassin" and "high -priced ice cream" frequently rushed to Weibo hot search. The so -called "ice cream assassin" is the unsightly ice cream in the corner of the freezer. Generally, the price is generally not marked in a significant position. When buying, its high price often hurts consumers. And Zhong Xue's high "high temperature" incident also made everyone questioning the quality of "high -priced ice cream". Zhong Xuegao responded to "high temperature" and some netizens posted that a Zhong Xue Gao Haiyan flavor ice cream was placed under the condition of 31 degrees at room temperature. After half an hour, the ice cream surface was opened to show cream -shaped; 50 minutes for 50 minutes. Later, the ice cream in the box is still relatively sticky milk, not water, and the overall shape is intact. The incident quickly attracted the attention of netizens, causing questions about the ingredients of Zhong Xue Gao Ice Cream. Many netizens speculate whether the ice cream will not melt it with too many glue additives, the cow milk content is not enough, and even some consumers have questioned "whether the ice cream can not be eaten"? "There are many types of thickeners. Generally, there are more use of Kara gum and Gwaye, and there are strict regulations and restrictions on the additional dosage." Zhu Danpeng, a researcher at the Chinese Brand Research Institute, told the Securities Daily reporter. Whether the high -use thickening agent is within the scope of the country's safety, "but if the thickened agent is excessive, it involves the problem of food safety." For the above questions, on July 3rd, the relevant person in charge of Zhong Xuegao was " A reporter from the Securities Daily said that the melting is sticky because the main ingredients in this product formula are milk, cream, coconut milk, alcoholic milk powder, ice egg yolk, etc. Except for some raw materials itself contains a small amount of water, the formula does not add additional drinking water. Regarding the problem of additives, he said, "In order to maintain the good flavor and form of the product during the shelf period, the product only uses a very small amount of food emulsion thickening agent, which are strictly added in accordance with relevant national standards, and can be eaten with confidence." The new regulations are released " "Ice cream assassin" may continue to attract the attention of netizens since June, "Why the ice cream is selling more and more expensive" and "ice cream assassin", and many people shouted that they lost the freedom of ice cream. The State Administration of Market Supervision and Administration issued the "Optical Signing Price and Prohibition of Price Fraud" on July 1, which clarifies that when operators' sales, purchases and services are provided, they should be marked in accordance with the regulations of the market supervision and management department. "The price bidding should be based on the characteristics of commodities and services, industries, regions, etc., so as to be true and accurate, cash withdrawal, and eye -catching." When the price of goods or services changes, the operator shall adjust the corresponding price in a timely manner "" In addition to selling goods or providing services, it is not allowed to charge any unprepared fees. " The disappearance of the "ice cream assassin" may be just around the corner. Regarding the price marking, the person in charge of the convenience bee told the reporter of the Securities Daily, "If you encounter a promotional promotional event, the convenience bee will inform consumers' promotional conditions such as posters and TV screens. Information; for daily distribution products with frequent daily promotions, convenience bees have invested in electronic price tips. When the price of goods changes, the price of price tips can be automatically updated, and the price of the price tag will also change accordingly to clearly show consumers. "In addition The investment in the bee self -service cash register also added a standard lock to the cashier session of the store. On July 2nd, a reporter from the Securities Daily visited the chain merchant time overtime and found that most of the chain vendors posted the price in the prominent position. However, some small convenience stores did not make the prices yielding all products. In a small convenience store in Fengtai District, Beijing, the reporter found that except for individual brands of ice cream with simple remarks, most brands of ice cream prices were not marked. Article 19 of the "Regulations" clearly states that it is not marked or significantly weakened to indicate price conditions that are not good for consumers or other operators, to trick consumers or other operators to trade with them to constitute price fraud. Relevant departments will impose administrative penalties in accordance with laws such as the Price Law of the People's Republic of China. It is recommended to read the interconnection of the Mainland and the Hong Kong capital market in an orderly manner. Experts recommend that more transaction varieties and methods are incorporated as soon as possible. Bonds have gradually increased the transfer of trading activity in the past five years. Editor Zhang Xin | Shangguan Monroe Review | Xu Jie's final review | Dong Shaopeng more exciting reports, please scan the code to follow

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