10 digital benchmark companies appear to bring goods+plan!"Ten hours of Youth Enterprise Youpin" live broadcast fire

Qingdao Daily/Guanhai News On July 2nd, the "Ten Hour Hour Hours" Douyin online live event jointly sponsored by Sai Sheng Industrial Technology Research Institute (Qingdao) Co., Ltd. and Qingdao Daily Broadcasting, Qianfeng Hat Art, Fa Fa Group, Haier Zhijia, Good Grain and Oil, Aokma, Bonian Food, Hengni Zhicheng, Qingdao Food, Zhongjia Textiles, and Shanghao Technology total of 10 digital transformation pioneers Qingdao Industrial Internet with goods and plans, with a total view of 3.331 million, and 600,000 likes in live broadcast rooms.

Aiming at the new media track, live broadcast help "Gongfu Qingdao"

This event is one of the important events of the "Four New Leadership" of the "Four New Leadership" of Qingdao Industrial Internet. In the fields of fast -moving consumer goods, a number of manufacturing enterprises with activities participating in the event are recruited. After several rounds of screening, the Haier Zhijia, a digital intelligent manufacturing system of "full connection, full process, and full element", can be advocated. Hangni Zhizhi, who has completed the "digital butterfly change" in the underwear industry, has become a "Gongfu · Broadcasting" live partner in the underwear industry.

This 10 -hour video live broadcast includes the vivid analysis of the classic cases of intelligent manufacturing, as well as the discounts of the popular items of clothing, food, housing, and transportation. The "Gongfu · Broadcasting" platform, promoting the results of digital transformation and high -quality products of enterprises, release of consumer potential, stimulating market vitality, and expanding the digital transformation drainage, realizing order transformation, and further promoting the construction of "Gongfu Qingdao · Zhizhong City". Promote the continuous high -quality and high -quality development of manufacturing enterprises in the city.

Top ten high -quality green companies have taken turns to broadcast, release Qingdao's "light of domestic goods"

"Hengni Intelligent Manufacturing" is centered on user needs and optimizes the C2M (user needs directly to the factory's intellectual manufacturing) business paradigm. Finally, the intelligent driving personality customization and data link flexible intellectual manufacturing. There are countless mid -circle powder; "green food" calcium milk biscuits and granular peanut butter inherit the classic old taste and innovation era new feelings, which has made many netizens recall the days when green food is accompanied by different stages of life. Internationally renowned brand foundries "Qianfeng Hat Art" rely on the digital manufacturing execution system to achieve large -scale personalized customization, its international quality and low price baseball cap are favored by buyers; the classic domestic brand "Haier Zhijia" set up an industry The unique Digital platform of the Internet of Things, with the young brand attitude and gameplay, the leading product design and science and technology tone, captured the Foundation of the Z generation ...

In the ten -hour video live broadcast, ten Qingdao high -quality enterprises promoted nearly a hundred Qingdao characteristic high -quality products to the entire network through online explanations, panoramic display, and ordering spikes. Discounts, production process visualization ... Become a bright keyword for this live broadcast. In terms of selection and pricing, the live broadcast of "Ten hours of Youth Enterprise" also made great efforts to focus on the labels of many popular products such as clothing, food, electrical appliances, home textiles, grain and oil Low, the live broadcast is simple, powerful, and sticky. The live broadcast room set off a wave of orders for ordering. The whole process attracted more than 3 million netizens to participate. Many buyers called "the official is too real and sincere" " It is really a factory price. Hurrying up "Buying and buying Qingdao" has become a wonderful footnote for industrial Internet empowering Qingdao companies.

With a solution to attract professional audiences, pull up the company's product IP conversion power

The government set up a Taiwan, the company's singing, and the market operation. According to statistics, in the ten -hour live broadcast, the number of live broadcasts reached 600,000. Industry observers believe that with the help of mobile video live broadcasts, Qingdao Digital Transformation Enterprises, high -quality good goods are well known by more netizens, audiences, fans, and buyers. The volume of the city brand of "Gongfu Qingdao · Zhizhong City" has also been enlarged again on the entire network.

It is worth mentioning that, unlike other live broadcasts and carries, "Ten hours of Qing Enterprise" live broadcast not only promotes good products, but also promotes new technologies and new models. The most eye -catching thing is to explain the digital transformation plan of the enterprise online. Let the audience understand the transformation of the outstanding demonstration scenario of the enterprise and the high -quality products, and the "bringing the plan" greatly enhances the participation of professional audiences. Hengnizhi anchor introduced the digital transformation solution of the industrial Internet+smart factory production link, which not only allowed fans to chase the roots to witness the entire process of ordering products from ordering, research and development, production to warehousing logistics, but also attracted many pairs of digitalization Companies with demand for transformation have left messages in the live broadcast room. As a high -tech of Aerospace Food, as a high -tech of aerospace food, it has caused a lot of sensation. When fans interact with the anchor, they praised "the inspiration of the industrial Internet and manufacturing."

The good anchor said, "Feeling the enthusiasm of the majority of fans and friends, we have strengthened our determination to be Chinese exquisite grain and oil." , Introduce the DCS control system and ERP enterprise resource planning system to make overall plans for various production and operation links such as procurement, sales, production, finance, and quality to maximize resource utilization. "In recent years, Ao Kema adheres to the development strategy of 'Internet+full cold chain', and has transformed and upgraded to digital and intelligent. Thank you" Gongfu Qingdao "live room, so that Ao Koma strategies are well -known, so that Australian Koma 'is not the best, only more more, only more, only more. Hao 'company faith is deeply rooted in the hearts of the people. "Australian anchor sighed. In the next step, Qingdao will continue to aggregate resources, production, learning, research, research, gold, service, and media, focusing on the latest achievements of Qingdao's economic digital transformation, and facing manufacturing enterprises with smart factory scenarios, aiming at the live track, launching it A series of new concepts, new technologies, and new models with benchmarking demonstration effects, constantly release innovative vitality, create new highlights of brand operations, and let the "Gongfu · Broadcast" spread new models forming a demonstration effect in the city and even the country, and constantly continuously. Stimulate "digital potential" in economic development. (Qingdao Daily/Guanhai Journalist Liu Qin)

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