Nanjing Lishui: Pentecost of the Pentecost of the Farm Farm to build an e -commerce platform to help farmers to become rich

On the morning of July 1st, Hu Zhenfang, the owner of Gongqiao Town, Jingqiao Town, Lishui District, took the 50 pounds of fresh blueberries just picked through the "Lotus Garden Vegetable Basket" e -commerce platform through Yunheushan Village Lotus Fragrant Family Farm, and quickly sent to Nanjing citizens At home. "Our Yangmei Garden passed the WeChat group of the E -commerce platform of Hexiangyuan Vegetables and the community groups they established. This year, the sales have been over 100,000 yuan, and the e -commerce express car is available for our local agricultural products sales." Hu Zhenfang said happily.

Couples in the city founding a family farm

Hexiangyuan Family Farm is under the Gang and Tangcun District, Yunhe Shan Village, Jingqiao Town, with beautiful scenery and superior environment. Recently, the reporter saw on the Fragrant Family Farm that in the nearly 100 acres of vegetable greenhouses, the maiden fruits, chicken feather vegetables, and spoil vegetables, including more than 10 green fruits and vegetables, have a green oil, which is particularly pleasing to the eye. "Today, our base and the surrounding farmers have a car to be shipped to Nanjing and send it to the city's dining table." Shi Xiangyuan's family farm owner Shi Jun and Sun Hui and his wife are busy loading the harvested fresh vegetables and preparing to transport them to Nanjing. The 50 -year -old Shi Jun and Sun Hui and his wife, who lived in Xuanwu District, Nanjing. The former couple worked in a joint venture in Nanjing. In 2014, the couple both laid off and worked hard in the construction industry for two years. Shi Jun and Sun Hui and his wife contracted more than 400 acres of fields in Yunheshan Village and established Hexiangyuan Family Farm to plant organic rice and organic greenhouse vegetables. "Although our couple lived in the city since they were young, they also longed for rural pastoral life." Shi Jun said with a smile.

Entrepreneurship is difficult, and it is even more difficult for people in the city who have not worked farm. Not only must they break through the technology, investment, but also through the market. Shi Jun and Sun Hui, who do not have any experience in planting, and the couple, when they first started planting, learned from the book to learn from the surrounding farmers, lived in simple facilities, and with more than 10 local farmers, they did it every day and night. However, the output of rice and vegetables was not high at that time. "We must not stop because of difficulties. We finally got out of the predicament by strengthening the cooperation with scientific research." Shi Jun said. At the beginning of 2017, Shi Jun and Jiangsu Academy of Agricultural Sciences and the Nanjing Institute of Vegetable Sciences signed a cooperation agreement to plant 300 acres of Nan -japonica 46 organic rice and 60 acres of organic greenhouse vegetables. , Plant standardization, ecological, and large -scale base planting, and registered the "mud" brand lotus fragrant rice trademark, because the rice produced is good, tastes good, and has high selenium rich content. , Jiangsu Province Good Mitt and other prizes.

In the planting of organic fruits and vegetables in the greenhouse, the Lotus Family Farm is based on the technical support of the Jiangsu Academy of Agricultural Sciences and the Nanjing Institute of Vegetable Science. The lamp and insect extinguishing boards are physical to prevent diseases and insect pests, and use degradable ground membranes to improve the soil and improve the quality of fruits and vegetables. The green agricultural products produced by consumers are favored by consumers. Local goats, chickens, and geese have also been raised in the Lotus Farm Family Farm. It has built tourists picking areas and fishing areas to promote the integration of agricultural and tourism, extend the industrial chain, and help rural revitalization.

Build an e -commerce platform to help farmers get rich

"Affected by the epidemic this year, the sales of chickens I raised are difficult to sell. Thanks to the Lotus Fragrant Family Farm helped me sell native chickens and eggs online, I have sold more than 200,000 yuan this year, solving my big problem of sales. Thank you for your enthusiasm. "Speaking of Shi Jun and Sun Hui, Li Guoxiang, a chicken household in Jingqiao Town, was full of gratitude. In order to expand the sales channels of agricultural products, in 2017, Shi Jun established and developed the "Lotus Garden Vegetable Basketball" e -commerce platform. In recent years, more than 10 community group purchase WeChat groups have been established in Nanjing. Join group purchase. Hang Liangjun, a villager in Kongjia Village, Jingqiao Town, has been engaged in the production and processing of tofu. In 2020, Hang Liangjun joined the group purchase of Hexiangyuan Family Farm Community, and helped him sell more than 5,000 pounds of tofu online. "I never dreamed that I could sell tofu to Nanjing and other places at home." Hang Liangjun said excitedly.

In recent years, Shi Jun has helped the surrounding farmers sell more than 5 million yuan through online sales, so that agricultural products "go out and sell well", helping farmers to increase their income and get rich.

Hexiangyuan Family Farm also actively helped local farmers to develop fruit and vegetable planting to become rich. With the help of Shi Jun, the fruit and vegetable growers of Hangchen Village improved the planting varieties, provided technical support, and greatly improved the quality of fruits and vegetables. The annual income was more than 100,000 yuan. Nowadays, under the demonstration of Hexiangyuan Family Farm, more than 30 acres of fruit and vegetable planting area of ​​more than 50 farmers in Yunhe Shan Village and surrounding surroundings have strongly promoted agricultural efficiency farmers to increase their income. In 2021, Shi Jun provided two more 3 acres of vegetable planting greenhouses for free. As a practical base for the disabled people in Jingqiao Town, it helped the disabled people to master the employment skills.

"Shi Jun and Sun Hui and his wife came to start a business from the city to our village, demonstrating the high -quality development of modern agriculture in our village, promoted the construction of 'one village, one product, one shop', and strongly promoted the increase in agricultural efficiency farmers to increase their income." Jing Jing. "Jing Sun Tianliang, the secretary of the party branch of Yunhe Shan Village, Qiao Town. Nowadays, the area of ​​modern agricultural planting area of ​​organic rice, organic fruits and vegetables, and white tea in Yunheshan Village reaches more than 3,000 acres. It actively promotes the integration of agricultural and tourism and depicts a new picture of rural revitalization.

Correspondent Zhang Fumin

Nanjing Morning Post/Love Nanjing Reporter Huang Yan

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