Xinhua Full Media+丨 Cultural Tourism Department will organize and implement the promotion of culture and tourism consumption action plans in the second half of the year

The reporter learned from a press conference held by the Ministry of Culture and Tourism on June 29 that in the second half of this year, the cultural tourism department will plan to implement the plan to promote cultural and tourism consumption action plans.

According to Ma Li, deputy director of the Ministry of Culture and Tourism, the plan mainly includes the following: First, with China UnionPay to continue to implement the "hundred cities and hundred districts" culture and tourism consumption to help enterprises to benefit the people's actions, encourage demonstrations and pilot cities, and pilot cities, and pilot cities, and pilot cities, and pilot cities, and pilot cities, and pilot cities, and pilot cities, and pilot cities, and pilot cities, and pilot cities, and pilot cities, and pilot cities, and pilot cities, and pilot cities, and pilot cities, and pilot cities, and pilot cities, and pilot cities, and pilot cities, and pilot cities, and pilot cities, and pilot cities. The gathering area and China UnionPay jointly organized cultural and tourism consumption promotion activities; the second is to coordinate the implementation of special consumer activities to implement special platform enterprises, further reduce corporate operating costs, stimulate the vitality of the market entity, innovate marketing model and the way to benefit the people, and meet the consumer needs of residents; The third is to grasp the summer consumption season, strengthen online and offline marketing promotion in the gathering area, and focus on developing the night culture and tourism economy; the fourth is to guide relevant financial institutions to launch discounts such as special merchants in the culture and tourism field to further promote the benefit of enterprises to benefit enterprises civil.

On June 1st, the fifth Shihuahuahai Lobster Festival held in Shizhen Town, Nanxun District, Huzhou City, Zhejiang Province opened. In recent years, Shizhen Town, Nanxun District has actively promoted the integration of tourism and culture and agriculture. Xinhua News Agency reporter Huang Zongzheng Photo

It is reported that the Ministry of Culture and Tourism will continue to help enterprises to relieve difficulties and promote the development of the industry. In addition to the implementation of the promotion of cultural and tourism consumption action plans, it also includes promoting the implementation of various bailout support policies, further increased financial targeted support, and promoting new formats and new models such as micro -tourism, camping tour, and online broadcasts. Vigorously cultivate measures such as innovative market entities in culture and tourism. (Reporter Xu Zhuang)

[Editor in charge: Zhou Chuqing]

- END -