New Oriental Live Fans broke 20 million Yu Minhong: Oriental selection aims to build the agricultural industry chain

In the early morning of June 29, the number of fans selected by the New Oriental Live Platform exceeded the 20 million mark.

One day ago, the founder of New Oriental, Yu Minhong, published an article on his WeChat public account "Lao Yu Gossip" and shared a live broadcast dialogue text from Liu Run, the founder of Runmi Consultation in May.

Biggies have already had a sense of risk during the SARS period

In the live broadcast room, Liu Run asked: After the teaching industry encountered a challenge last year, Teacher Yu survived the conservative cash strategy. At that time, you said that there must be sufficient cash on the New Oriental book, which can pay the teacher's salary, and if the students want to refund the fee, they must meet all the students' refund. When did this decision began?

Yu Minhong said that this logic comes from SARS in 2003. Before the SARS in 2003, New Oriental was prosperous. Students went to rent the venue and market after paying the tuition fees. As a result, the students came to refund the fee, and the money on the account was not enough. "At that time, I could refund a refund and can survive it because I borrowed 20 million from my friends." Yu Minhong said, "After SARS, I realized that some risks came when they were completely expected. So I have a strong sense of risk. "

The money of asset loss is faintly spent on buying books

Faced with the decline in New Oriental's stock price, Liu Run asked, "Is there pressure in your heart?"

"The pressure is not great. After all, the stock price has fallen only to decrease the market value, which does not mean that the company's cash is reduced. Of course, shareholders are under pressure, and shareholders will also give me a lot of pressure." Yu Minhong replied.

He said, "I don't care much about how much loss of my personal assets. I am relatively saved and there are no luxury goods. It is enough to make a bowl of Lanzhou ramen enough to make me happy. I spend more money on buying books. From my personal perspective, even if the New Oriental is gone, my personal living conditions will still be very good. I can get a lot of money for the book fees and taxes every year, enough to support the family and live a comfortable life. "

Oriental selection aims to build an agricultural and living industry chain

In the early morning of June 29, the number of fans selected by the New Oriental Live Room exceeded 20 million, and the fans increased by 10 million again in nearly 13 days. Earlier, on the afternoon of June 16, the number of fans in the selection of live broadcast rooms in the East had just exceeded 10 million.

When it comes to the East selection that became popular due to live broadcasts, Yu Minhong said that the selection of oriental selection is mainly to sell agricultural products. It is definitely not to be famous, nor to lively, but to build an excellent agricultural and living industry chain.

First, build a three -dimensional sales platform. In addition to Douyin, this three -dimensional sales platform will also consider other platforms and even self -built platforms. This requires more anchors to choose more outstanding talents. Of course not to perform, but to provide some knowledge services while selling high -quality agricultural products and daily necessities, so that everyone can learn something while eating.

Second, build your own product system. Through the strict selection of Oriental selection, the production of more oriental selection products, so that there is its own product chain, so that the food is more secure. Industry companies, and participate in investment or cooperation at appropriate time. "I saw a vegetable greenhouse company who came back to start a business from abroad two days ago. The annual output value reached hundreds of thousands. This is really amazing. These companies are companies we invest or support in the future." Yu Minhong said.

Comprehensive: China Well -offs, Finance World, China News Network

Editor -in -chief: Feng Zhao

- END -