Three years exceeded 20 billion!Yinan grab the prefabricated vegetable industry air outlet and gather butterfly changes

Author:Qilu.com Time:2022.06.29

Qilu.com · Lightning News June 29th News Jiawo Food, Quanrun Food, Xin Shengyuan Food, Hongyan Foods, Pine Crown Foods, Green Fruit Foods ... each of them stunned and accelerated the transformation and upgrading on the fast lane. With the policy spring breeze and the essence of soil endowment, Yinan County, Shandong Province, uses the development of prefabricated dishes as a breakthrough, vigorously promotes the transformation and upgrading of the food industry, and strives to build a prefabricated supply base in China.

Yinan ran on the front line of prefabricated dishes

For Yinan, Shandong, many people may still stay in the three triangle three salted water ducks from Yinan. Most people can't think of it at all, buying the snowflake duck duck, wheat ears, duck belly, duck duck crispy, crispy mouth, hot pot duck sausages, beer ducks, old chefs, native chickens, etc. From Yinan.

In winter, go to the pot circle to buy some hot pot ingredients. These delicious hot pot ingredients are not made of stores, and part of them are processed by Shandong Quanrun Food Co., Ltd. in Xinji Town, Yinan County into pre -products and then delivered to the store for sales.

As the front line of the prefabricated dishes, the earliest prefabricated dishes representing the prefabricated dishes, and Lin Qingyu, general manager of Quanrun Food, said deeply, "This model of unified processing prefabricated dishes in the central kitchen is not only deeply made everyone profound Feeling the convenience of modern life, it also makes our companies go wider and farther. "

Not only that, the "back kitchen" of more than 20 large and medium -sized enterprises such as Xibei is also in Quanrun. They also focused on the development of niche market channels such as prefabricated dishes series and township chefs, fitness channels, elderly people, and child nutritional meals. As the central kitchen target of major pre -production brands. At present, the production and sales of Quanrun Food Duck Palm account for more than 60%of the country. In 2021, the company achieved an annual output value of 220 million yuan.

Hard accumulation and seizing the prefabricated dishes "wind mouth"

"The company's current prefabricated vegetable production workshop is very small." Said Feng Feng, director of Shandong Xinshengyuan Food Co., Ltd., said that the company has invested 210 million yuan to build a new prefabricated production plant and initially determined 18 production lines. It mainly produces bacon and grilled intestines. , Little Crispy Pork and so on. "It can be put into production in November this year. It is expected to have an annual output of 100,000 tons and an annual output value of 5 to 800 million yuan."

As a national key pig slaughtering enterprise, Xin Shengyuan can slaughter 1.2 million pigs in the year, with an output value of 2.6 billion yuan last year. "We want to break through the current pattern, so we take the initiative to extend the industrial chain down and enhance the added value of the product." Gao Feng said that the company and Fujian Mingyou Food Company carried out in -depth cooperation, jointly developed prefabricated dishes, opened the Pearl River Delta and other southern consumer markets Essence "The new factory is built next door. At that time, the processed cold fresh meat directly enters the workshop for in -depth processing. The product will directly supply the farmers' markets and supermarkets in various places. Our goal is that prefabricated dishes can account for 70%of the company's sales. "

As the prefabricated "wind mouth" comes, Yinan County highlights the demonstration, promotes a strong chain of replenishment, and actively cultivates the "top ten excellent" enterprises of Yinan prefabricated dishes. Transformation and upgrading, give full play to the role of the main enterprise of the industry chain, and guide pre -production SMEs to become "specialized new" enterprises. In the "Twelve Measures to Accelerate the High -quality Development of the Prefabricated Cuisine Industry" formulated this year, the goal of the prefabricated vegetable industry will be "two -year -old and five years": by 2023 By exceeding 5 billion yuan, the total output value of the food industry will exceed 30 billion yuan; by 2025, the output value of the prefabricated vegetable industry will reach 20 billion yuan, and the total output value of the food industry will reach 50 billion yuan.

Next, Yinan will focus on the "three materials" of hot pot ingredients, hotel ingredients, and family ingredients. Casual food, functional food, pet food "three -grade innovation" and from raw to cooked, from frozen to fresh, from rough to fine "" "Three transformations", leading industrial transformation and upgrading, product quality increase and efficiency, production capacity expansion increase.

"In the" Measures ", Yinan County conducted comprehensive support and awards on the breakthrough development of prefabricated vegetable companies and industries from the aspects of capital, policies, talents, logistics, and brands." Yinan County Industry and Information Technology Li Guijie, director of the bureau, said that the food industry is a traditional advantageous industry in Yinan, and the prefabricated vegetable industry is a strong engine to promote the high -quality development of the modern agriculture and the food industry. "We must seize the current opportunity of prefabricated dishes in the 'wind mouth', make the industry bigger and stronger, thereby promoting the rise of the county's economic breakthrough."

Lightning journalist Sun Shuo correspondent Yin Junshen Du Jie Linyi reported

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