Enping Summer Consumption Festival arouses the local consumer market market for spring water "

Author:Chinese overseas Chinese-Jiang Time:2022.06.28

At the exhibition, car dealers launched discounts.

The exhibition site was lively.

At the exhibition site, the organizer sent a wonderful literary performance to the citizens.

After looking at the real estate of the center instrument, the citizens started decisively.

The event greatly boosted consumer confidence.

On June 25, the "Chaoshan · Tesco" 2022 Tesco Enping Summer Consumption Festival was officially launched, which opened the prelude to the "strongest consumption feast in history" by many citizens. This event will last until August 25. Relying on the "government settled, enterprise -led, and market operation" model, the "one -stop" service of food, housing, travel, and entertainment has been launched. One pool of spring water ".

In order to facilitate the masses, from June 25-26, the "Chaoshan · Tesco" 2022 Tesco Enping Summer Consumer Festival exhibition was held to create an integrated purchase and sales platform. According to statistics, two days of exhibition sales sold 45 units (or deposit), with a contract amount of 34.34 million yuan; sales of 138 cars (or paying deposits), and the contract amount of 18.555 million yuan, plus motorcycles, appliances, etc. Sales over 53 million yuan.

Next, Enping will also launch consumer measures and activities in the fields of sports, tourism, food music festivals, finance, agricultural products and other fields. Citizen friends are requested to continue to pay attention. At the same time, during the entire consumer festival, citizens can still enjoy relevant subsidy discounts when buying and buying a house.

A strong discount ignite citizens' consumption enthusiasm

The Consumer Festival is hosted by the Enping Municipal People's Government for two months. The reason why many citizens call it "the strongest in history" is because the Enping City Government coordinated 31 million yuan to support this consumption festival. Consumer subsidy projects include house purchase, car purchase, motorcycles for old replacement, electric bicycles, etc. Take the subsidy with the highest subsidy as an example. During the activity time, the first 1,000 units of commercial housing to purchase new commercial housing in Enping City and go through the contract online signing procedures can get a consumer subsidy of up to 49,000 yuan.

In addition to fiscal subsidies, 20 housing companies, 13 car companies, 6 scenic spots, and 7 banks have given seductive benefits, as well as many motorcycles, home appliances, and supermarket operation companies on the spot for profit promotion. Pingte color advantage agricultural products have also launched discounts.

The awesome discount has detonated the enthusiasm of the citizens, and the exhibition site is lively. The booths of 20 housing companies are popular, and the citizens who watch houses are endless. "The subsidy subsidy for buying a building is high, which is 10,000, which is equivalent to 100 yuan cheaper per square meter, and I have made up my mind to start." Mr. Li, a citizen, said that before, he kept watching for buying a house. Under the "encouragement" of consumer preferential subsidies, he signed a house purchase contract. He told reporters that there are government subsidies and superimposed real estate activities, and "dual discounts" let him decide to buy the long -lasting house.

The car enterprise exhibition area is also popular. Before Enping Marriott Auto Trade booth, Ms. Chen, a citizen, was considering whether to buy an SUV. She said: "My daughter is about to go to college, driving a bigger car, open vision, and more luggage. Moreover, now popular camping, you can drive outside to play." The reporter noticed, no, no, no, no Share the scene situation through the live broadcast of young cars to attract citizens to watch the exhibition.

B. Customers came to the merchant with a "timely rain"

With the popularity of popularity, Enping's property market and auto market have ushered in a wave of sales of "small climax". The merchants blossomed, and they both lamented this consumer festival led by the Enping Municipal People's Government. It was really a "timely rain".

"We have sold 14 sets in two days. The effect of this consumer festival event is still very good." Said Xiao Fu, the sales manager of Jianan Yujinlong Bay project. He said that in December last year, the company's latest real estate opened, but most consumers were watching the attitude and sales situation. "This time, the government hosted the Consumer Festival and financial subsidies, which increased market confidence and stimulated consumption. It was a great gospel for our housing companies." Xiao Xiao said.

In the sales department of Dinchuang Wangjiang Mansion (that is, Jinjiang Emperor Jing), the client manager Luo Jianqing was busy receiving the customer. "After understanding the situation of Feng Ru Square's booth, many customers come to the sales department to look at the model house. The effect of this event exceeds our expectations." Luo Jianqing said. "After the epidemic, we did not hold offline activities. This time the government hosted the Consumer Festival, whether it is subsidy, publicity coverage, or overall effect, which is very good, which greatly solves the current difficulties of real estate companies." Luo Jianqing said.

"We sold 33 cars in two days, and the effect far exceeded expectations." Liang Shengda, the sales manager of Ensing Jindu Automobile Sales Service Co., Ltd., was overwhelmed. He said that for major car dealers, this consumer festival was a "timely rain". Liang Shengda said that since this year, the car market has continued to be sluggish. Although many car companies have launched preferential activities, some car prices are even "bottoming out", but the sales situation is still not ideal. This consumer festival event not only solves the problem of offline activities that plague car dealers, but also catalyze some consumers with a wait -and -see state.

Enping Yongjia Toyota Motor Sales Service Co., Ltd. also achieved good sales performance at this exhibition. "This time, the Enping Municipal Government coordinated funds to subsidize consumption. Many consumers made the final determination to buy a car because of the subsidy policy." Lin Jinming, the relevant person in charge of Ensing Yongjia Toyota Motor Sales Service Co., Ltd. He said that while the Consumer Festival increases sales for the company, it also brings a lot of potential customers. "For our company, the sales results of the past two days are good, and there are many intentional customers at the scene." Lin Jinming said. C intimate financial services to "reduce the burden" for consumers

In order to boost market consumption confidence, seven banks participating in this exhibition have launched low interest rates and high -quota flexible loans to "reduce the burden" for consumers. Among them, "Leju" launched by Jiangmen Rural Commercial Bank is favored by the public.

"There are many people who have come to consult with 'Leju Loan' in the past two days. There are about 300 people rough statistics. This also shows that there are many people who buy a building now." (Inclusive) Wu Xinyan, manager of the business department, said.

It is understood that "Leju Loan" is the strong support of Jiangmen Rural Commercial Bank with the support of the Jiangmen Center Sub -branch of the People's Bank of China and the Jiangmen Banking Insurance Regulatory Bureau. Repayment pressure meets the needs of reasonable housing, and promote the steady and healthy development of the real estate market.

It is understood that the biggest feature of "Leju Loan" is that housing mortgage customers with a loan period of more than 10 years (inclusive) can use a flexible repayment method, that is, the borrower only needs to repay interest in the first three years, the remaining period and loan loan in the remaining period and loan loan in the previous three years, the remaining period and loan loan Use installment repayment.

"For example, the citizens purchased the first house, the housing mortgage loan was 500,000 yuan, and the loan period was 20 years. Based on the current annual interest rate of 4.25%(the event was subject to the results of the loan approval). The same: ordinary repayment method (taking equivalent principal and interest as an example) is 3096 yuan per month, while "Leju Loan" (only interest) pays 1,771 yuan per month. "This means that after paying the first payment of the house purchase , Applying for 'Leju Loan "can reduce the repayment pressure in the previous three years, and meet the needs of customers such as house purchase, decoration, and car purchase spaces. "Wu Xinyan said.

The "Chaoshan · Tesco" 2022 Tesco Enshan Summer Consumption Festival is the decision -making and deployment of the Party Central Committee and the State Council on promoting the continuous recovery of consumption. Serving enterprises to serve the masses' warmth and benefits. Since the beginning of this year, Enping City has successively introduced a series of measures to warm enterprises and benefit the people, covering consumption, stabilizing investment, and stable supply chain of the industry chain. It has the strength, breadth, and temperature, driving consumption steadily, and promoting economic stable growth.

Text/Picture Tan Jintuo Hu Weijie

Zhou Xiaoying Wu Jianzheng

Liang Xiaomin Zhang Anyi

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