Talk about new opportunities for "Yu" to make vegetables, how to choose catering big coffee?
Author:Dahe Cai Cube Time:2022.06.25
[Dahe Daily · Dahecai Cube] (Reporter Ding Yangtao Wen Zhu Zhe and Ma Tengfei Ranheng Photography) On the afternoon of June 25, the 2022 China (Yuanyang) pre -production industry conference continued, and three parallel forums were launched one after another. Among them, the theme of the third round of parallel forum dialogue is "New Opportunities for Yucai: Making and Path". Prefabricated dishes are at the intersection of new opportunities. How to choose and choose the right path is important. In this regard, the guests from Jugi Food, Henan Xiejiacai, Zhengzhou Pei Mile, Teli Village, and Du Xinjing, a Chinese cooking master, analyzed new opportunities for the development of "Yu" dishes from different perspectives and different perspectives.
How to make prefabricated dishes? Different coffee public opinions
The essence of prefabricated dishes is the industrialization and standardization of traditional food. If you want to make prefabricated dishes, you must fully understand the dining end, and investigate which dishes are suitable for prefabricated dishes.
Wu Zuxing, a second -level inspector of the Henan Provincial Market Supervision and Administration Bureau, served as the host of this round of sub -forum. Before the beginning of the forum, he stated that the vitality of the entire industry will be the important development direction of "Yu" dishes to create explosives First of all, you must choose the category suitable for prefabricated dishes.
How to make "Yu" to make vegetables? A lot of dining coffees express their opinions.
Du Xinjing, a Chinese cooking master, said that he has been tempering in a restaurant since he was a child, and he has been fighting in the catering industry very young. "Now we call prefabricated dishes, in fact, in the past, it means that the dishes should be done in advance and completed in advance. In fact, it is called rough processing and fine processing at that time. Early production is the prefabricated dish we said." Du Xinjing believes that such as steamed dumplings such as steamed dumplings , Before the concept of prefabricated dishes, it was already a real prefabricated dish.
Delicious is always the first vitality of food. Juhui Food Technology Group (Chongqing) Co., Ltd. is the leader of the condiment industry. The company provides condiments solutions for many companies through big data analysis of hot data. The company's chairman Gou Zhongjun said that the company has always served the catering enterprise and the prefabricated vegetable industry. "The taste is the core. Based on the research and development of the dishes, we have accumulated some experiences and products to help everyone make the taste of the dishes better." Gou Zhongjun said, such as the sister and brother of potato flour, all of them are customers of Juhui Food.
What attitude does Henan's local catering enterprise holding "Yu" to make vegetables in the end?
Jie Zhongjie, chairman of Henan Xiejia Catering Service Co., Ltd., said that the Jiejia Henan cuisine has been made for more than 20 years. It mainly relies on Henan ingredients to choose high -quality ingredients and special dishes in Henan. "If the Jiejia Henan cuisine is made of prefabricated dishes, its advantages are obvious. For example, there are many dishes with a lot of sales on the menu, which can be made into prefabricated dishes through technology." Xie Zhongjie said that there are many product libraries, you can get a lot of product libraries, you can get a lot of product libraries, you can get a lot of product libraries, you can get a lot of product libraries, you can get it. You can get it. You can get it. Come out for prefabricated dishes test, this is the advantage of Jiejia Henan cuisine.
As for whether to follow the road of developing prefabricated dishes in the future, Jie Zhongjie can not be available. "We are considering that we can do not directly make prefabricated dishes, but we can invest in some prefabricated vegetable manufacturers. Instead of reaching a good alliance, I think this is also possible." Xie Zhongjie said.
What are the new considerations and trends in "Yu" for more than 20 years in Zhengzhou for more than 20 years?
Han Yuejun, the founder of Techi Village Catering Group, said that Tech Village has been studying and growing in the process of development. At the same time, it opens up new things, including digital transformation, so that traditional catering companies find the second growth curve.
"During the continuous exploration process, we found that the prefabricated dishes are an emphasis on the digital transformation of the catering industry. It can incorporate good prefabricated dishes into the product system. Han Yuejun said optimistic that although the prefabricated dishes cut away a piece of industry cake, it opened another window for the industry. The traditional catering industry integrates prefabricated dishes into its own standardization and explores the industrialization of the traditional catering industry. High -quality development and transformation of the catering industry.
When the development of prefabricated dishes is in full swing, will the Zhengzhou Bilu grilled fish and prefabricated vegetables collide with a dazzling spark?
Tian Xuewei, chairman of Zhengzhou Pi Kuili Catering Management Co., Ltd., said that some catering brands do not have the conditions to make prefabricated dishes. It is counterproductive for consumers' hearts full of fireworks. "We are doing offline stores, and we want to retain the fireworks of catering. We don't want to mix the traces of Taiyou in it." Tian Xuewei said.
However, on June 18 this year, Bilu grilled fish takeaway went online and achieved good results since its launch. "This made me realize that we have to make prefabricated dishes this year, but the purpose of prefabricated dishes is to empower the brand, not just to maintain online stores." Tian Xuewei knows that if private companies do not have capital assistance, they want to make prefabricated dishes. It's difficult. Therefore, he suggested that catering companies should pay more attention to the characteristics of the product and cultivate explosive products. As for whether prefabricated dishes are really demand or pseudo -demand, they must be tested by the market.
The development of the prefabricated vegetable industry is in full swing. What problems need to be resolved urgently?
As practitioners and observers in the prefabricated vegetable industry, what are the urgent problems in the prefabricated vegetable industry?
Du Xinjing believes that prefabricated dishes are involved in the problem of "small pot changing pots". Whether the production capacity of the enterprise is worth thinking about. "It is necessary to let professional people do professional things, professional institutions do professional things, and integrate strength in order to make this industry better." Du Xinjing said.
Gou Zhongjun said that prefabricated dishes are not new concepts, but how to ensure the quality of prefabricated dishes is the key to industrial development. "How can the dishes do not deteriorate, color, and taste. This is the key and essentials of prefabricated dishes to allow prefabricated products to enter millions of households, which is related to cooking production technology." Gou Zhongjun believes that only enterprises with good management benefits can do it can do it. For good products and make characteristics. On the contrary, if you throw your health and quality aside and make prefabricated dishes that damage human health, it is better not to do it. Xie Zhongjie believes that the market has never lacked prefabricated dishes, but if you make prefabricated dishes, you have to turn over the "Four Mountains". One is to turn the technology mountains, the other is the information of the information, the third is the brand of the brand, the fourth is to eat delicious food Delicious mountain. "These four mountains are over to make delicious products." Xie Zhongjie believes that the way to empower industrial food with technology is right.
Tian Xuewei also said that the future competition in the prefabricated vegetable track will be very fierce. "As a catering company, we must not have too many prefabricated dishes, because once the requirements cannot be met, the prefabricated dishes are on the table and the results are different, but it is counterproductive." Work.
Different from the above guests emphasizing the need to ensure the deliciousness and health of the prefabricated dishes, Han Yuejun analyzes the problems that the prefabricated dishes need to be solved from the corner of the supply chain. "For prefabricated dishes in Henan, we have a good storage and supply chain system, and the vast consumer market. This is our absolute advantage, but the added value of raw materials is low. There is no advantage. "Han Yuejun said that from Henan to October, there is basically no seasonal ingredients. The ingredients will increase the cost of warehousing and logistics from needed to buy them outside.
In addition, he believes that prefabricated dishes should pay attention to the cost of reducing, that is, how much the taste can be restored on the table. "If a prefabricated dish, even 90%of the taste cannot be reached. It is just that the propaganda pattern is very beautiful, but the customer does not look like when the C -end is restored." Han Yuejun said that it is necessary to consider making prefabricated dishes. The degree of restoration, when catching up with the prefabricated vegetable air outlet, the sales data must be beautiful, but in the end, you must look at the repurchase data.
Responsible editor: Shi Jian | Audit: Li Zhen | Director: Wan Junwei
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