On -site consultation to help the development of the enterprise, Academician Zhu Beiwei and his party investigated and guided the original Yang's pre -production leading enterprise
Author:Dahe Cai Cube Time:2022.06.24
[Dahe Daily · Dahecai Cube] (Reporter Jia Yongbiao Zhu Zheran Heng Photography) Wang Fenglian, chairman of Yuxuan Co., Ltd., said 5 "good", and Zhang Yan, the founder of He Shenghe, happily erected the thumb. The person in charge of the prefabrication of the prefabricated dishes in Yuanyang County is so excited?
On June 24th, Zhu Beifei, a professor and doctoral supervisor at the School of Food and Doctoral, the School of Food of Dalian University of Technology, and Zhu Beiwei, director of the National Marine Food Engineering Technology Research Center, led the "doctoral group" of colleges and universities into the industrial agglomeration area of Yuanyang County to learn more about the development of the enterprise. And "diagnosis of pulse" for enterprises, answering the problems of the enterprise in standards and technology on the spot, helping the enterprise's high -quality development.
Send a symbol of three -sized kitchen, to give play to the nationwide service of the original Yang service
At 9 am, Academician Zhu Beiwei and his party arrived at the Yuanyang Industrial Club. "This is the first time I came to Yuanyang, and I didn't expect traffic to be so convenient." Academician Zhu Beiwei seemed to be very interested in the upcoming survey journey. This time I took the team, just want to visit in -depth cooperation. "
The first stop of the investigation group was Sanwei Zhenku. Since the company was completed and put into operation in Harahara in Henan in 2019, the company has been in the prefabricated production and sales of prefabricated dishes with the increasingly dense front end of the group's inner front end. The front line.
During the visit of the reporter, the reporter found that the company's 25,000 -square -meter central kitchen was in addition to supplying the above -mentioned products in addition to prefabricated foods such as chicken rolls, sandwiches, and rice dumplings for the same group's convenience store brand Yue Lai Yuexi.
"We position the prefabricated product to provide convenience for young people. Now all the lifestyles, including shopping models, are moving closer to convenience. The order of the mobile phone will be delivered quickly, so that it is convenient to be attractive." Wang Xianfei, general manager of Sanwei Zhenzhen, introduced that the prefabricated dishes must not be very complicated. If you need more complicated cooking methods to eat, it is unrealistic for young people.
Sanwei Zhenku staff also said that the team has visited many places to investigate and find that the faster the pace of people's life, the higher the pursuit of the quality of life, the better and better the development of convenience stores, so the prefabricated dishes will be fancy. Future development potential.
Academician Zhu Beiwei expressed his recognition. She said that through visiting visit, she found that the products of Sanwei Zhenzhen are rich in products, diverse, and have Henan characteristics.
"Enterprises must be stable in expansion and adhere to the market -oriented direction. In the future, they can work hard in the direction of personalized customization. In this way, the target group is not only young white -collar workers, but also can be included in some high -end people and middle -aged and elderly people. Leading, you are not afraid of future industrial competition. "Zhu Beiwei said that Sanwei Zhenqi must play its characteristic advantages and serve the national market based on Yuanyang.
Put the pulse -mounted lamb grade standard, and open the on -site good recipe
Seeing the opportunity of low concentration of the mutton industry, in 2016, Wang Feng established Yuxuan shares in Yuanyang, Henan. Yu Xuan's homophonic "Yu Xian" is a positioning of meat sheep breeding, standardized sheep slaughter and deep processing of beef and mutton, cold chain warehousing logistics and logistics and logistics and logistics and logistics The company's entire industrial chain company that integrates international trade, the company hopes to create a high -quality cold fresh lamb brand.
After several years of exploration, Yuxuan shares have formed a number of specialized products in beef and mutton conditioning and cold -cut products. These products can be called "mixing" prefabricated dishes. The upcoming sophisticated lamb with ingredients and auxiliary materials, etc., directly assembled cumin mutton, lamb skewers, etc. Focusing on the above advantages, Yu Xuan shares will further refine processing of beef and mutton rolls, steaks, lamb chops, beef and mutton skewers, etc., so as to facilitate family cooking.
Just stepped into Yuxuan Food, the unique aroma of a lamb skewers and lamb soup attracted everyone. This is one of the company's specialty products. "We are now distributed for domestic hot pot chain brands. Many items are best -selling. "Wang Feng said.
"Lamb is difficult to go to the family dining table. On the one hand, because the lamb has a special flavor, on the other hand, it is not easy to cook lamb. Many people feel that making mutton at home is not delicious." Based on this, Yu Xuan proposed that it proposed The slogan "Let the kitchen knife rust and let the case latter".
However, despite the long -term exploration, Wang Feng still has his own confusion: "How to improve the shelf life of cold fresh meat? How to control the microbial fermentation of the transportation environment? How to use digital standards to classify mutton?"
After a series of questions were thrown to the doctoral group, the answer soon. "The country's" 14th Five -Year Plan "topic we currently undertake is a study of the leveling standards of pork. In fact, some technical means are common, such as low -field nuclear magnetic and CT technical fault scanning. Collect enough mutton information together to allow the machine to deeply learn, so as to develop the standardized grading equipment of mutton. "
After hearing this answer, Wang Feng said five "good" in a row, and asked further: "Can Academician Zhu and the team come to the company often to guide it?"
Zhu Beifei said with a smile: "The academician workstation established in the Yuanyang will be officially unveiled tomorrow. In the future, we also hope to interact in depth with the enterprise, because the second -rate enterprises will be a brand and first -class enterprises to do standards. Become a top enterprise. "
Look at the ingredients of He Shenghe Hot Pot, it is recommended to do a good job of healthy keywords
The founder of He Shenghe Zhang Yan and Mao's belly have a deep fate. At the beginning of his career, he has been making products around Mao's belly, from the original high -end hot pot ingredients to the upcoming self -heating beef miscellaneous soup and self -heating sheep miscellaneous soup. He Shenghe is committed to bringing consumers delicious and healthy food. "While paying attention to the quality of hot pot dishes, He Shenghe focuses on the exploration and research and development of product processing technology such as Mao belly, and produces and produced according to different food companies to meet consumers' diverse needs in taste preferences." The popular items of Shenghe Mao belly, yellow throat, thousands of layers, and duck intestines in hot pot restaurants are also very popular in the Shangchao channel. Purchase.
"Around our advantageous ingredients and other bull by -products, we will extend new prefabricated products such as sheep miscellaneous soup, beef miscellaneous soup." Zhang Yan said that since the second half of 2021, it has begun to investigate and develop these two products. The R & D team purchased and tasted many domestic products in China, studied its tastes, brands, product forms, consumer groups, etc., and formed a complete research report.
After visiting, Zhu Beifei said that with the continuous rise in residents' living standards in recent years, people's living environment and lifestyle have changed dramatically. More and more people are aware of the importance of health. It is necessary to respond to the "three reductions" to keep the health line and make diverse.
The production line is recognized, and Jiuyu is encouraged to continue to reserve intellectual property rights
Jiuyuquan is located in the industrial cluster area of Yuanyang County. It is located in the "Zhengzhou Back Garden, the South Gate of Xinxiang". It is only a 5 -minute drive from the core area of the county seat. The factory area covers an area of 195 acres and has a modern workshop of 50,000 square meters.
Yang Shufeng, chairman of Jiuyuquan Food Co., Ltd. and founder of Jiu Duo meat multi -brand, introduced that at present, Jiuyu is mainly based on livestock and poultry meat and vegetables as raw materials. Delivery production and operation model. The production workshop is equipped with a modern equipment production line to achieve automation and intelligence.
In the modern workshop of Jiuyuquan, you can see several series of products that are the main topics of Jiu Duo meat, including beef vice, pig sub -category, duck sub -category, chicken auxiliary category, seafood cold dishes and casual foods. Among them, the signature series is still The main beef tendon, pork head meat, sesame oil chicken, duck neck, etc. The clean production environment was unanimously recognized by the research team.
As of now, Jiu Duo meat has more than 1,000 stores and annual sales exceeding 1 billion yuan. Its sales models include direct stores, franchise stores, supermarket joint ventures, and Internet e -commerce. Offline stores are located in 17 provinces and municipalities and Jiyuan Demonstration Zone in Henan Province. In 2020, Jiu Duo meat has begun to focus on the development of foreign markets. It has now been radiated to Jiangsu, Hebei, Shandong, Shanxi, Shaanxi, Anhui, Hubei and other provinces.
It is reported that Jiuyuquan is also a national key enterprise, high -tech enterprises, provincial -level sauce meat products engineering technology research centers, and Henan University of Science and Technology. It has jointly established the food engineering technology research and development center with Henan Agricultural University.
Zhu Beiwei said that the standard judgment of Lifeli food should be strictly implemented by industrialization, and cannot be defined by manual. This error is too large. "To let Chinese food go to the world, we must have enough intellectual property rights to give food with cultural connotation. This is what the leading enterprise needs to do."
[Link] Introduction to research companies
1. Henan Jiuyuquan Food Co., Ltd.: In February 2016, it was registered in Yuanyang and is located in the industrial cluster area of Yuanyang County. It is a production and operation enterprise that integrates agricultural and sideline products, cold chain distribution, and chain operations. It is one of the prefabricated vegetable production bases. It covers more than 100 varieties of six categories of beef, pork, chickens, ducks, water products. Cold chain distribution and sales are a prefabricated vegetable sauce braised pork product professional enterprise. The registered brand is "Nine more meat".
2. Henan Heshenghe Food Co., Ltd.: It is a large food company specializing in a series of products such as "high -net -grade" hotpot, production, and sales of "high -net -grade" hotpot. Construction was started in December 2014. It was officially put into production in June 2016. It has 15,000 square meters of production workshops. It has 8 independent research and development production lines and 6 standardized cold storage. It has an annual processing capacity of 15,000 tons and a storage capacity of 2,000 tons.
3. Xinxiang Yuxuan Halal Food Co., Ltd.: Registration was established in November 2016. It is located in the Central Kitchen Industrial Park of Yuanyang County, with a total investment of 380 million yuan and covering an area of 150 acres. It has now developed into agricultural industrialization companies that integrate agricultural breeding, fresh slaughter and deep processing of beef and mutton, cold chain warehousing bonded warehouse, high -quality grass livestock transaction, and international trade.
4. Henan Sanwei Zhenzhen Kitchen Food Co., Ltd.: 430.99 acres of construction projects in the construction project of the industrial park and more than 400 employees. The industrial structure involves the production and processing of prefabricated dishes and quick -frozen noodles. Founded in November 2016, the central kitchen was officially put into production in 2019. In June 2020, the cold storage construction was under construction. In May this year, the rapid freezing noodle point project and prefabricated vegetable project began construction.
Responsible editor: Chen Yuyao | Review: Li Zhen | Director: Wan Junwei
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