A invitation letter from "Her Universe"

Wen | Hu Nannan

While becoming a mainstream topic, a "her universe" is rising while the Yuan universe is rising.

In December last year, in an internal letter of Ali, Zhang Yong announced that Ali's organizational structure was adjusted, Dai Shan was "in danger" and was responsible for the newly established "Chinese digital business sector". Zhang Yong mentioned in the internal letter: "I look forward to Dai Shan's deep market experience, outstanding leadership, and unique female experience perspective, and continue to play Alibaba's leading role in China's consumption field."

Bytes of Chinese CEO Zhang Nan, Haidilao CEO Yang Lijuan, these business women have gradually come to the stage and become the key figure of their own enterprises ... In the uncertain world, the power of "her" is becoming increasingly difficult to make people neglect.

From June 25-26 (this weekend), the Global Magnolia Forum and 2022 (14th) Chinese Magnolia Annual Conference arrived on schedule. What kind of thinking will the businessmen do in this "her universe"? Let's take a look at how Sister Magnolia breaks the waves in the business world!

Highlights, the uncertain world, what is certain?

Under the epidemic, all walks of life are being restructured; new technologies and new commercial layers are endless, and how companies can adapt to changes and danger in the era of rapid changes. What basic skills should enterprises and entrepreneurs have? What are the certainty of Chen Chunhua, Yao Yang and other experts seeing? What changes and trends are worthy of our attention? What should the organization in the digital era look like? Entrepreneurs such as Yangliu and Qiao Jian are uncertain in the face of height.

Highlight two, how to continue to create business value and return to the nature of business

It is particularly important to bid farewell to the era of high -speed growth and return to business. How to continue to create value for users and customers. What do users need? How to accurately identify user needs? Xia Hua and the founder of the co -founder Wang Qian, the chairman of the Yiwen Group, discovered and meet the needs of user needs. Is there a different way for Internet companies to discover the needs of user needs? Zhang Hongmei, the founder of Ai Sunshine, will also share how to use digitalization to meet the needs of corporate customers.

Highlights three, how can the second half of the new consumption achieve from 1 to 10?

Flow dividends and capital dividends have fell, and new consumption booms have receded. New consumption has gone from 0 to 1. How can I continue to go from 1 to 10? Enter the second half. How can new consumer brands be played to avoid the flow of flashy and realize the company's evergreen? Explosive logic is invalid, how to make consumers recognize your brand. How to build a supply chain and channel from traditional retail? Shi Rui, Vice President of FILA Greater China Brand, and FFIT8 founder & CEO Zhang Guangming, what are the thoughts? How will Zhou Hongzhang, a professor of Singapore National University, dismantle new consumption? Zhang Yijin, the "Divine Car" SAIC -GM brand and marketing director, who are popular in the north and south of the river, will also reveal the secrets of Wuling.

Highlight four, how to become a good company?

Today, a good company is measured, and it is no longer based on financial indicators. ESG (environment, society, corporate governance) has also become the most important indicator for evaluating a company and the "second financial report" for listed companies. With the comprehensive advancement of the national dual carbon strategy and the rural revitalization strategy, enterprises are also practicing ESG with practical actions. How did Liu Jingjing, Yang Meihong, Zhu Xiaodong, Dong Min, etc. involved the business people of catering, automobiles, hotels, agriculture and other industries, how did they promote ESG concepts and practice in the enterprise?

Highlight five, what are the development and pain points of the big health industry?

After the epidemic, people's health awareness was mentioned a new height, and the big health industry was ushered in a real outbreak period. What changes will the blessing of the Internet and technology have to the industry? What are the pain points of the big health industry? The founders of Shui Drop Company Shen Peng, Dr. Chunyu CEO Wang Yuxiao, and CEO of Nopedon Technology, Ma Chun'e, will share the development of the Internet and technology? What industries will the founder of Life Hui Chen Li and the founder of Ciming Sports, Han Xiaohong, who have been deeply cultivating the health industry for many years?

Highlight six, women's power, not defined

What kind of new world will the "she" universe create? They are daughters, wives, mothers, but also entrepreneurs, founders, and partners. The most important thing is her herself. There are infinite possibilities for business women.

What if Sister Mulan becomes not defined? How do they usually "ride the wind and break the waves"?

On June 25-26, for two consecutive days, we follow the Global Magnolia Forum and 2022 (14th) Chinese Magnar Annual Conference. From Sister Mulan, you may be able to find the answer.

This year's Global Mulan Forum will continue to meet everyone in the form of online live broadcasts.

Please poke the figure below for a detailed agenda:

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Welcome to pay attention to [Huashang Tao strategies], know the characters of the wind, and read the legend of Tao Tao.

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