The first "Changchun Gift" concept store was unveiled!

On the 26th, Changchun City held a "Changchun Gift" brand launch event. The first "Changchun Gift" concept store was in Chaoyang District. 20 award -winning products such as "Dong'ao Changshou Gift Box" were identified as "Changchun Gifts" and "Idioms. "Twenty products are identified as" Changchun Gifts "candidate shortlisted products. Zhao Ming, deputy secretary of the municipal party committee and director of the Propaganda Department, and Zhang Jingchun, a second -level inspector of the Provincial Department of Culture, attended the event.

The "Changchun Gift" is the classic IP of urban cultural and creative products cultivated by our city. Since its establishment in 2017, it has been recognized and loved by consumers. It has become an influential urban cultural tourism brand. From June to September 2022, the Changchun Cultural Radio and Television and Tourism Bureau passed the "Changchun Gift" solicitation contest, focusing on creating new ideas, new products, new products, new products, new products, new products, new products, new products, new products, new products, new products, new products, new products, and new products. The explosion, with the link, gathering, platform, and transformation as the core concept, which has received great attention from the society and the industry. More than 100 companies have been running for enterprises, participating in the interactive fans of more than 1 million, and the final selection of 20 awards, candidates for candidates, candidates for the competition 20 pieces of goods, and successfully deployed the first "Changchun Gift" concept store, so that citizens and tourists have a deeper understanding and perception of the cultural connotation of Changchun.

Qu Xiaoxiao, director of the Changchun Cultural Radio and Television and Tourism Bureau, said in his speech that the promotion of the "Changchun Gift" brand has surpassed the scope of tourism and gifts. It is a new integration of culture, agriculture, digital economy, and consumer products. The representative of the new image of the brigade has effectively leading the diversified needs of consumers, promoting cultural tourism consumption, enhancing consumer experience, and stimulating the economy. It has achieved effective leadership. It is of great significance to increase the economic and social development of our city.

"Changchun Gifts" determined that the general manager of the commodity company Changchun Zhongzhong Food Co., Ltd. Li Zhuoni said: "The" Changchun Gift "brand release event is very effective for the company. The brand awareness and social influence of the company have been improved, and the awareness of local residents and tourists has also strengthened the company. Our enterprise will cherish the honor and continue to improve the quality of the goods, develop more Changchun characteristics, and more more Changchun characteristics, more more Changchun characteristics, and more more Changchun characteristics, more more Changchun characteristics, more more Changchun characteristics, and more more Changchun characteristics, more more Changchun characteristics, and more more Changchun characteristics, more more Changchun characteristics, and more more Changchun characteristics, more more Changchun characteristics, and more more Changchun characteristics, more more Changchun characteristics, and more more Changchun characteristics, more more Changchun characteristics, and more more Changchun characteristics, more more Changchun characteristics, and more more Changchun characteristics, more more Changchun characteristics, and more more Changchun characteristics and more. Good products that meet the needs of cultural tourism consumption. "

In the next step, the Municipal Cultural and Guangjin Bureau will continue to expand the influence of the "Changchun Gift" brand, support and encourage more creative new, new design, new materials, and new craftsmanship and cultural and creative products to join the "Changchun Gift" system to promote "Changchun" "Gift" "to customized, boutique and sustainable development, build a" urban gift "brand that is extremely influential in the country, making it play a more active role in the construction of cultural and creative cities.

Kind tips:

1. Please consciously abide by the relevant provisions of the epidemic prevention and control, pay attention to the authoritative information released by the official, do not believe in rumors or rumors.

2. Please keep personal protection awareness at all times, consciously wear masks, wash your hands frequently, often ventilate, do not tie up, and not gather.

3. Please report the itinerary for the initiative. Do not conceal, report, lie, or teach others to conceal, relieve reports, and lie on the itinerary.

◆ Material source: Changchun Cultural Radio and Television and Tourism Bureau, the picture comes from Wu Dongxu, a reporter from the Changchun Evening News all -media reporter

◆ Editor in this issue: 编

◆ Duty head teacher: catkins

◆ Edit: Linlin

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