"The reorganization of Takajohara Cinema has failed, and the film voyage direction has changed."

Author:Avi Movie Time:2022.09.27

While constantly hearing the closure of the theaters in various places, many new theaters are entering the scene silently ...

Data from China Film Data Information Network, Xiao Ai, as of August 31, this year, 527 new theaters are still built in the country. This can also be reflected in the semi -annual report of listed companies involved in the film investment. It shows that the theater industry still has development potential, and theater is in some way to complete change and self -improvement.

Xiao Ai tried to sort out these newly -built theaters from time and space, and found some of them:

1. From time to perspective: Newly -built theater peak concentration in January

Judging from the number of new theaters in each month from January to August this year, the completion of the new theaters is mainly concentrated in January.

In January of this year, 309 theaters were completed and opened, and in the future from February to June, the number of new theaters has been maintained on a lower horizontal line: there are 18 new theaters in February this year, and 14 new theaters were built in March this year. , 28 new theaters in April, 24 new theaters in May, and 22 new theaters in June; and in July this year, another small peak was finally ushered in, 64 new theaters; August this year's new theater 48 48 this year 48 Family.

According to industry cognition, new theaters are completed, and the opening will generally choose to open the market quickly before key films and schedules, with such time points. For example, the New Year's Day or the Spring Festival in the past years, the mid -summer stalls and the National Day file in the second half of the year are the peak period for the completion of the theater. It also shows such a characteristic in January this year.

However, due to the uncertain factors such as the epidemic, these characteristics are being broken. According to the number of entertainment, as of September 21, there are only 20 new national theaters in September, indicating that simply fighting for the opening of time before the National Day period of time. Also decrease.

2. From the perspective of the region: the eastern region is stable, and the central and western regions

Judging from the area of ​​new theaters from January to August this year, in the 10 provinces (cities) in the east, Jiangsu, Guangdong, and Zhejiang still occupy the TOP3 of the number of new theaters. Followed by Shandong, Hebei, Fujian, Beijing, Hainan, Shanghai, Tianjin. These 10 provinces (cities) have a total of 224 new theaters.

Specifically, there are 43 new theaters in Jiangsu Province, including 3 in Nanjing, 7 Suzhou (2 are in Changshu, 2 are in Zhangjiagang), and 4 are in Yangzhou. 43, including 6 in Guangzhou, 12 in Shenzhen, and 7 Foshan City; 42 new theaters in Zhejiang Province, of which 6 are in Hangzhou (2 are in Tonglu County).

There are 13 new theaters in Beijing, including 4 in Haidian District, 3 in Chaoyang District, and 3 in Fengtai District. Only 4 new theaters in Shanghai are in Shanghai. The new CMA giant screen cinema in Songjiang District, a new cinema in Pudong New District, and a new Crane Film City in Pudong New District in August. There are also 4 new theaters in Tianjin.

There were 136 new theaters in the 6 provinces in the central region, with an average of 23 new provinces.

There are 29 new theaters in Hunan Province, of which there are 7 in Changsha; 26 new theaters in Anhui, of which 6 are in Hefei; 26 new theaters in Henan, of which 6 are in Zhengzhou; 26 new theaters in Hubei, of which Wuhan City has 4. There are 17 new theaters in Jiangxi, including 6 in Nanchang; 12 new theaters in Shanxi.

Among the 12 provinces in the west, Sichuan, Chongqing, and Guangxi occupy the TOP3 of the number of new theaters. The second is Guizhou, Guangxi, Yunnan, Tibet, Qinghai, Xinjiang, and Inner Mongolia. A total of 143 new theaters were built in the 12 provinces.

There are 51 new theaters in Sichuan Province, while Chengdu accounts for 21; these 21 are almost covered in various districts in Chengdu, of which there are 3 in Chenghua District and 2 in Wenjiang District; 23 new theaters in Chongqing are covered. In this area, there are 2 in Shapingba District and 2 on the south bank. In addition, there are 2 Yunyang County and 1 Fengjie County; there are 9 new theaters in Guangxi, including 5 of Nanning City; 10 new theaters in Guizhou, including 3 in Guiyang.

In addition, there are 22 new theaters in the three northeast provinces, including 11 Liaoning, 10 Jilin, and 1 Heilongjiang.

Carefully sorted out and found that the new situation in theaters in the Eastern Economic and developed areas is still relatively stable. Taking Zhejiang Province as an example, nearly half of the 42 new theaters are located in the county -level administrative districts such as Cixi, Zhuji, Yongkang, Tonglu, etc. This can be seen that the new cinema in the eastern region has shifted from central cities to surrounding 4 and 5 counties. The speed of new theaters such as Beijing, Shanghai, and other areas is slowing down, and it is mainly concentrated in the new urban area of ​​the suburbs.

Compared with the eastern region, the number of new theaters in the six provinces in the central region is relatively uniform, and the energy is not lost in the eastern region. The number of new theaters in Sichuan and Chongqing in the west region ranks among the forefront of the country. This is also the advantage of economic development and population in these areas.

3. The number of theater and the level of economic development is strongly related

The "Avi Film" will compare the total amount of box office in 2021 in each province (city) in accordance with the ranking of the total amount of theater in 2021 (see the table below).

After comparison, it can be found that the total number of theater is also highly consistent with the level of GDP of the provincial (city). For example, the total number of theater rankings in Jiangsu Province, which ranked first in Guangdong Province and GDP, ranked first in GDP.

However, from the perspective of the number of new theaters this year, it is not completely coincided with the provincial (cities) GDP, but it has a certain relationship. For example, the largest number of new theaters in Sichuan Province, the GDP and box office rankings in 2021 are 6 and 4; the GDP and box office rankings in 2021 are all first in Guangdong Province, and the number of new theaters is 3rd. For example, for example, some economic development is not the same western and northeast regions, and the number of new theaters is behind.

It can also be seen that the situation of the new theaters is positively related to the local economic development, but it is worth noting that this is also related to the saturation of the local theater. Many developed theaters in the eastern region are close to saturation, so the central and western regions with good economic development have become increasingly becoming the citron of the cinema investment and construction.

A senior film investment person told Xiao Ai: "Cinema investment also has an important feature of investment in a general sense, that is, the process of discovering the development potential of investment objects. The investment layout of the theater should be highly consistent with the national development strategy. In recent years, the country's country has been in recent years. Promoting the development of urbanization and the development of the central and western regions shows that these areas have greater investment potential.

As far as theater investment is concerned, it is also necessary to gradually extend from the main urban and old urban areas of large and medium -sized cities to the new urban area, and the trend of shifting from the Eastern Economic and developed areas to the emergence of the central economy. "The rules of the discovery of the new theaters' time and space this year's new theater this year also confirmed this judgment.

(Source of the title: Avi Film Gallery, the graphic is not related; the forms in the text are made by "Avi Movies")

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