From pet competitions to the new wave of pet economy in the "behind you", the pet economy in our city is in a large number of large institutions during the outbreak.

The pet beauty industry business has always been good.

Ms. Xue, who is engaged in pet beauty pageant (left)

A corner of a pet hospital in our city.

Unconsciously, there were suddenly more pets and pets around them. The latest data show that the size of the Chinese pet market in 2023 will reach 445.6 billion. Under the impact of the epidemic, the emotional dependence of people and pets is more obvious.

At the same time, a "clothing, food, housing and transportation" pet market with a scale of 100 billion yuan is accelerating the rise, and the integrity and maturity of the industrial chain are also advancing simultaneously. Extension of medical insurance, education and training and other extension.

In the island city, not only does the pets and restaurants with pets as selling points, but also the production and processing industries of pet foods, but also give birth to "pet beauty pageant", "pet funeral industry", "pet beauty trial profession" and so on. The pet economy has become a new economic growth point. Which economic sector in Qingdao has gained bonus in this change? The reporter visited this.

Pet beauty pageant:

Double the worth of the beauty pageant "pet"

Near the "Eleventh" Golden Week, Ms. Sun, who had "pets", planned the travel route early in advance, and planned early on the "care" of her two cats during the trip. "There are indeed a lot of recent consultations. Now the small room room of pet hotels is 186 yuan a day, and the big room is 286 yuan a day." This is the offer to Ms. Sun near Yanji Road, Shibei District. In the end, I chose this shop. According to the owner of the store, at the moment, the price of the pet foster market in our city ranges from 68 yuan to 398 yuan a day, mostly for cats and dogs. The reporter interviewed a number of pet owners. When the pet owner stayed away from the place of residence during the holidays, he might choose to buy on -site feeding, pet foster care and other services, and some would ask relatives and friends to help take care of it.

"I used to ask friends to take care of my cat before, but in the past two years, I still feel that I can buy professional on -site feeding services." Ms. Sun has quite experience in pet feeding. However, the cost of human affairs and taxi costs are much higher than the cost of buying professional on -site feeding services.

Ms. Xue, who lives in the West Coast New Area, has been engaged in the pet cat beauty industry for many years. In her opinion, more and more users have "started" pets in the past two years. "Everyone's enthusiasm for pet cats is non -reduction, and their views on the beauty contest have also changed a lot." Ms. Xue said that more and more pet owners accepted and loved this pet beauty selection activity from the West to domestic. "Some pets can be selected to the championship, and the value is directly doubled." Ms. Xue said. She also revealed that at present, "heart -shaped" cats are basically more than 5,000 yuan a year, and consumer projects include food, toys, pet supplies, sterilization surgery, etc.

Another pet owner, Mr. Wei, told reporters that he raised three pets: dog, cat, and parrot. Taking dogs as an example, it costs nearly 2,000 yuan a month. This is a fixed cost, coupled with dog clothes, urine, and beauty of pet shops. " Mr. Wei said that everyone has the method of raising pets, and spends from low to high. The illness is a large amount of expenses. His pet dog "Coco" has renoigrically ended at the beginning of this year. In the later care, I spent 20,000 for more than a week. "Mr. Wei also introduced that pets will conduct physical examinations every year, which is also necessary to spend.

Pet funeral industry:

Pets "behind you" are getting more and more attention

A week ago, Ms. Sun, who lived in Li Cang District, encountered a "sad thing" -the pet dog who had accompanied her for 11 years left. In order to properly handle the "behind" of pet dogs, Ms. Sun found a nearby pet funeral institution. In Qingdao, there are also many family -raising families like Ms. Sun. In addition to giving affair and medical care, they also need to do a good job of "good afterwards".

There will be a market if there is demand. According to data from the White Paper, in 2020, the size of the pet market in my country's town is nearly 300 billion yuan, and the industry scale is expected to reach 445.6 billion yuan by 2023. From pet food to pet supplies, from pet medical to pet funeral, in recent years, pets related to pets have developed rapidly.

Faced with the huge potential of the pet consumer market, Cui Yu, a "post -90s" guy in Qingdao, captured the demand for pets for pets. In early 2021, he opened a pet body cleaning and cremation in the north district of the city. , Life Memorial, Staying ashes, commemorating craftsmanship. Speaking of the original intention of the Memorial Hall, Cui Yu said that he had also experienced the pain of the death of a dog, and especially hoped that the animals that had been accompanied and warm to the owner could have a destination at the end of life. What is meaningful. "

In this life museum, as soon as the door entered the door, the reporter saw a photo of many death pets on the wall. The window next to the window was placed with different shapes of pet ashes. Pendants, rings and crafts made by process processing. In the 6 years of the Memorial Hall, thousands of pets have been held, including cats and dogs such as cats and dogs. The cremation funeral charges are generally priced according to the size and weight of the pet, ranging from hundreds of yuan.

Cui Yu said that to do "funerals" to pets, in the eyes of many people who do not keep pets, they may have a little topic. But at the moment, on the one hand, for the owner of the pet, the properly handling the "behind the body" of pets has quietly become popular. More and more people start using this method, and pets occupy in their families are becoming more and more important. Pet food medicine:

"Unprecedented" enterprises harvest the favor of capital

In fact, in the field of pet economy, Shandong is a large province for production and processing pet feed. And Qingdao is also showing leadership in the transformation and upgrading of the pet industry, and even the "new species" of unprecedented industry "new species".

"Three years ago, the pet snacks exported to Shandong accounted for 80 % of the global pet snack market, and the source of Shandong pet snack production was in Qingdao." Gong Qi, who runs canned pet food in Qingdao, told reporters that he was established in 2006 The current company, at that time, the domestic pet market has just started, far from the huge foreign market, so the company's products are mainly exported. For a few years, hundreds of pet snack companies have sprung up in different scale, making Qingdao gradually become important pet snack production and export bases in the country.

Qingdao Yuanda Biotechnology Co., Ltd., located in Chengyang District, Qingdao City. Relying on Qingdao University of Agricultural University Food Institute and Qingdao Special Food Research Institute, the first domestic technology enterprise focused on the research and promotion of probiotic post -rectification technology research and promotion. The key "stuck neck" technology aiming at the development of the health food industry, focusing on pet main grains, pet nutrition, and pet washing products.

"At present, the raw materials of animal feed have been developed. These raw materials have shown that the feed and other product tests of animals show that it has significant effects in improving the mouth of the mouth, excreta, and beautifying the hair color of animals." Technical strength, the "unpopular track" in the industry of Yuanda Biological's post -breeding bacteria in the industry also gained the favor of capital in this industry, and Sunshine Venture Capital has completed its angelic investment.

During the interview, the reporter found that more than one company in our city was involved in the research and application of special foods, and innovative products focusing on pet health care are constantly giving birth to Chengyang. In Xichenghui Industrial Park, Chengyang Street, Chengyang District, the Noriangt animal health product production and development base, which has a total investment of 150 million yuan, is being promoted. In the international leading position.

Qingdao Obofang Pharmaceutical Technology Co., Ltd., located in Qingdao Blue Biomedical Industrial Park in Chengyang District, Qingdao City, is the first high -tech enterprise dedicated to innovating pet medicine research and development, production and sales in China. The first global patent innovation pet "Vitamin chewing tablet", the first global patent innovation pet used by Owang Fang, obtained a new drug certificate issued by the Ministry of Agriculture on March 18, 2016, achieving China's independent innovation pet medicine "zero" breakthrough". After several years of hard work, companies have become the leading enterprises in the field of pet pain management and heart failure. The goal of the next step is to become a powerful competitor in the field of insect repellent and skin in the next 3 years. Guanhai News/Qingdao Evening News reporter Xue Fei

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