"Tide" to the future, the golden technology shines in Beijing Fashion Week

The heat is higher than the waves, and gold is changing from the old objects of the elders to the new fashion of young people.

With the continuous improvement of craftsmanship and design aesthetics, gold jewelry has become more and more refined and fashionable. With the attention of young consumers, the "golden battlefield" is easy to master. The old -fashioned brand of gold is also trying and exploring, embarking on a youthful road to consumers close to the "post -90s" and "post -00s" consumers. In the 2022 Beijing Fashion Week, which had just ended, Chow Tai Fook and Beijing Gongmei landed on the stage of Wangfujing Street, bringing the audience to bring ancient charm and fashion.

2022 Beijing Fashion Week was co -sponsored by the Beijing Clothing Textile Industry Association, Beijing Fashion Holding Co., Ltd., "Fashion Beijing" magazine, jointly sponsored by Beijing Commercial Bureau and Beijing Radio and Television Station. "One of the key activities of the section.

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Chuanyi · Chengmei

Some time ago, Zhou Dafu appeared at the 2022 Beijing Fashion Week and held a "Chuanyi · Chengmei" launch conference.

At the press conference, Chow Tai Fook's "Inheritance Series", "Life Four Beauty Series" and "Flower Moon Better Sales Series" bloomed the beauty of the glory under the attention of everyone, fully demonstrating the amazing charm of traditional Chinese gold craftsmanship, and wisen in extreme aesthetics and sincere wishes. Communicate to consumers.

It is reported that the series of works of Zhou Dafu this conference all adopted the historic Chinese traditional gold traditional production skills, adhered to the spiritual craftsmanship, ingenious to create modern gold jewelry, convey the spiritual concept of "pursuing a better life", and pay tribute At the moment of life of life, more happy and beautiful experiences are brought to the audience.

Zhou Dafu's "Chuanyi · Chengmei" press conference released works

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Rum -glowing is born to beauty

On the evening of September 21, Beijing Gongmei's "Light Elimination to Beauty" showed a big show to come to Wangfujing Street. As the finale show of the 2022 Beijing Fashion Week Wangfu Jingxiu, the launch conference of Beijing Gongmei "Flowing Lights and Beauty" brought its three independent brands of Gongmei Main Agency, Gongmei Gold, and Beijing Gongmei. This is the first time Gongmei shows the public's brand to the public in the form of a catwalk. It is a deep exploration of "inheritance and innovation". nice.

Jinggong Beauty Works Auspicious Series

Da Xiu opened in a stunning series with the "Beauty of Beijing Gong". The Beijing Gongmei brand is committed to creating a high -end and high -end arts and crafts that contain the essence of traditional culture. Through the bright rhythm and dynamic music, the big show blends the ancient and colorful tones of the ancient law, the decoration, the decoration and the colorful tone, and the young and vibrant brand image.

Gongmei Golden Jade Liangyuan Set

On the basis of the concept of interpretation of gold with cultural interpretation, "Gongmei Gold" uses the essence of traditional craftsmanship such as enamel and engraving to integrate it into the contemporary life scene, create a unique cultural style, and show the fashion direction of the new Chinese aesthetics of the East. Essence

Gongmei Zenka "Fanhua" handbag

Daxiu appeared with high -end luxury hand -made brand "Gongmei Zaizao Office" series finale. The show adopts traditional craftsmanship such as Beijing embroidery, Jingtai blue, and filament in inlaid in "Yanjing Eight". The details highlight the high -level customized noble model, and the elegant and stylish New Oriental charm is conveyed.

Beijing Gongmei said that through this big show, more new connotations and vitality will be given to veteran state -owned enterprises and traditional skills, from tradition to modern, from national gifts to people, comprehensively shaping a younger, vibrant, fashionable brand image , Help Gongmei brand breaking.

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