The sea shipping generation on the "roller coaster": the price of sea transportation is "knee", and the freight forwarding company has undergone pressure

Fengkou Finance Reporter Shi Bingbing

There is no goods in the freight forwarding, but it is just a "middleman". As a bridge between the cargo owner and the carrier, the current maritime price has continued to fall, but it has made it difficult for the "middleman".

"Check the cabin at any time, there is any time, but the supply is not enough." Mr. Yan, deputy general manager of Qingdao Dingshi International Freight Forwarding Co., Ltd., said, "It is no longer a 'cargo finding a boat', but ' The boat finds the goods' ', from the crazy crazy of a box of "a box of hardships' to the current ships. In the past two years, the cargo generation people are on the roller coaster."

For more than 20 years in the industry, Mr. Yan has experienced the downturn of the shipping industry after the financial crisis in 2008. In the post -epidemic era, he experienced the limelight of the freight forwarding industry. In the third quarter, it was the traditional peak season in the global marketing market. It has not risen as scheduled, but it has plummeted rarely. In the past two months, Mr. Yan clearly felt the approaching of "cold".

The market is like a roller coaster repeated shock. For many freight generations, what will happen in the next few months or even next year, it is unknown.

Freight rate plumme

"Zero freight" appears in some routes

In the route department of Qingdao Dingshi International Freight Forwarding Co., Ltd., the golden time in the morning quietly arrived in the busy back of the cargo generation.

While the phone, I quickly tapped the keyboard to inquire. Peng Yu, who was the head of the route, had been engaged in the freight forwarding work for 5 years. He told reporters that he was mainly responsible for the near -foreign route. It is profound, but the continuous decline in sea transport prices has also changed some of their work content.

"After the sea freight fell, the main tasks of many freight forwarding changed from looking for a boat to find goods. The customers had initially found our inquiry and booking. The little penguin in the lower right corner of Yu Computer's desktop flashed.

Peng Yu, who is inquiring for the sea freight for customers

Generally speaking, the third quarter is the traditional peak season for global sea container transportation, and the price of sea transportation will also be "rising and high." The decline in freight was not happened overnight. Under the hot waves of midsummer, the cargo generations had felt "chill".

"Since the beginning of this year, some route freight rates have fallen. From June, the shipping costs of major global routes have fallen significantly. Last year, the shipping price of Asia -Europe routes exceeded the US $ 10,000 mark. For the first time since the record, it has now fallen half. "Mr. Yan told reporters that recently, some near -ended routes even had" zero "freight.

"'Zero' freight just removes the basic maritime freight, fuel surcharges, dock operating fees, customs clearance fees, warehousing fees, delivery fees, etc. The owners will be paid as usual. The situation, so 'zero' freight does not mean that the shipping company will lose money, which can also ensure that the ships operated by the ship company can be fully used in loading and capacity. "Mr. Yan explained.

Large enterprise "saving clothing shrink"

Small enterprises are facing the pressure of survival

The development of the freight forwarding industry has always been inseparable from the advancement of international trade business. Due to the high -reliance on international trade business, and the development of the industry's development due to the global macroeconomic and international trade conditions, under the "dividend" of the epidemic, many small and medium -sized cargo generation companies are like After the rain, there are more and more.

"In the past two years, the sea transport market was hot. Many freight forwarding companies recruited newcomers. Although some freight forwarding did not have goods in hand, they could make money in the background. "Mr. Yan told reporters that the epidemic has helped the shipping market rise, but at the same time, it also accelerated the survival of the fittest in the freight forwarding market.

When the storms are fluttering, the larger the company, the easier it is to gain a foothold. Qingdao Dingshi International Freight Forwarding Co., Ltd., which has been established for nearly 20 years, is headquartered in Qingdao. Essence According to Mr. Yan, the current proportion of the import and export business of sea transportation accounts for about 70%of the company's total business. Although the poor foreign trade environment has led to a significant decrease in the business volume of many freight forwarding companies, the consolidation of the core business and the layout of the diversified format ensure that the company's company is stable before the stability of its company's stability Row.

Waiting for Qingdao Port, where the cargo ship stops

Many small and medium -sized freight forwarding companies have carrying heavy burdens. Dong Song, who is also a cargo generation, has clearly felt the pressure of the industry. The peak season in the second half of the year has arrived early. This year, there is no trace of water. Some freight forwarding sales have also left one after another. The most concerned issue.

"Recently, the shipping market has been bleak, and there are very few goods on the market. We can only dig out as much as possible by calling, sweeping the building, going to the factory, exhibition, and other methods. If you live in old customers, you may book the cabin with a suitable price. "Dong Song said.

It is understood that the price of sea transportation is still falling, but it is still at a high level compared to the epidemic. Factors such as generosity and freedom will further compress the living space and profit space of the goods.

Climbing over the trough

Waiter with customers

Container is a standardized equipment for high -efficiency shipping goods. It has made the transportation cost of the average to a single commodity insignificant, which greatly promotes global trade. Its shipping price changes also resonate with the global economy's rain and rain climate. "Affected by multiple factors such as epidemic, inflation, geopolitical conflict, and reduced demand for foreign goods. This year's shipping market is not as crazy as the previous two years, and it can be foreseeable. "Dong Song said. There are also such "black words" in the industry in the freight generation circle -"ten years have not been opened, and they have been opened for ten years". When the epidemic dividends have faded, how can freight forwarding companies break through the bottleneck of development?

"The affairs of the people's loyalty" have always been the creed that Dong Song adheres to. "Some time ago, an old customer asked me to book a small cabinet from Qingdao Port to Los Angeles in the United States. At that time, it was relatively cheap, but the next day after the sign, the shipping company reduced the price to 3,000 US dollars. I contact the customer for the first time to explain the situation. In fact, whether the price is up or falling after the order is ordering, the freight forwarder will be. We must communicate with customers, and the trust of each other will be established step by step. "

Qingdao Dingshi International Freight Forwarding Co., Ltd. route department

Mr. Yan said that the cargo generation must fully recognize the real needs of customers and carry out corresponding service transformation in order to move forward in the rapidly changing market. The current company is actively deploying new businesses and strive to provide customers with customers in the supply chain link to provide customers with customers. More perfect services.

Mr. Chen, the person in charge of Qingdao China Airlines International Freight Forwarding Company, told reporters that the degree of prosperity of the freight forwarding industry is directly related to the world economic prosperity. An industry with a high elimination rate and speaking with performance, only customers who have accumulated loyalty can have the cost of settlement.

Guan Guan is sadly Guan. In the eyes of many cargo generations who have been deeply cultivated in the industry for many years, the market will not be chaotic and unbalanced forever. As the epidemic impact gradually decreases, the global economic operation will gradually return to normal. The supply and demand balance, how will it be on the market at that time, testing each cargo generation.

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