What agricultural products do consumers love Xinjiang most?This report revealed

Pomegranate/Xinjiang Daily (Reporter Zhao Xiia reported) Recently, JD.com released the "2018-2022 Landmark Agricultural Products upward trend report" (hereinafter referred to as the "Report"). Search for 28%, the number one in the country.

Among them, Xinjiang milk, fried rice flour, jujube, small white apricot, grapes, flour, camel milk powder, Xinmei, raisins, and cantaloupe have become the highest search agricultural products.

In recent years, Xinjiang's cognition as a high -quality agricultural product place has continued to consolidate among consumers and has developed into a regional brand logo widely recognized by consumers.

The "Report" shows that in the past 5 years, Xinjiang's agricultural products have shown the trend of regional brands, the hot sales of agricultural products, the expansion of consumer age, and the release of county consumption potential for county. There are more and more types of agricultural specialty in Xinjiang, which are sold online and selling better and better. In the first half of 2022, the number of agricultural products in Xinjiang was 3.3 times that of 2018. The average annual increase of Xinjiang agricultural products sold online increased by 36%, of which the average annual increase of grain and oil condiments increased by 73%.

In the past 5 years, the transaction turnover of Xinjiang agricultural products sold online has increased year after year, with an average annual increase of 36%. In 2020, the online sales growth rate of Xinjiang agricultural products was the highest in the past four years, and the turnover increased by 49%year -on -year. Since then, it has maintained a trend of stable growth.

The "Report" shows that since 2019, a large number of Xinjiang agricultural products have begun to "surf the Internet", and the abundance of Xinjiang agricultural products has increased significantly, and the number of goods has increased by 117%year -on -year. Since 2020, the number of Xinjiang agricultural products sold online has continued to grow steadily.

Among the primary agricultural products (planting, animal husbandry, and fishery without processed products) sold online, in addition to the popularity of Aksu Apple, Korla Xiang Pear, Xinjiang Cantonese, etc., which are familiar with consumers, in recent years Xinjiang fresh milk, beef and mutton, and small white apricot agricultural products are also popular.

"The natural conditions of Xinjiang's superior agricultural and animal husbandry production have given the reputation of 'Xinjiang is the hometown of Guagua' and 'Xinjiang to see cattle and sheep everywhere. Online sales have enhanced the reputation of Xinjiang and the market share of Xinjiang agricultural products. "The Deputy Dean and Professor of the School of Economics and Management of Xinjiang Agricultural University, Bu Yingjie Abra, believes that the development of the marketing model of agricultural products has created the docking with operators and consumers through the Internet through the Internet through the Internet. Conditions, coupled with the continuous improvement of Xinjiang transportation and logistics conditions, have achieved smoothness and efficiency of the production and market docking of Xinjiang agricultural products, reduced the cost of circulation, and accelerated the speed of Xinjiang's high -quality characteristic agricultural products to enter the domestic and foreign markets.

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